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Paul Brannagan
Sport Policy Unit, Department of Economics, Policy and International Business, Manchester Metropolitan University, Manchester M15 6BH, UK

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Short Biography

Paul is a Political Sociologist, specialising in the study of sport. His research primarily focuses on the role and use of sports mega-events by national governments for achieving certain political, economic, social and/or cultural objectives.

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Journal article
Published: 08 October 2020 in Sustainability
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Esports is a rapidly growing industry. However, the unidentifiable governance structure of the industry has contributed to a number of integrity-eroding activities. By exploring esports stakeholder dynamics, this paper answers the question, “Is the esports governance model sustainable?” Data were sourced from documentation, focus groups (N = 3) and semi-structured interviews (N = 6). Thematic analysis was conducted using Nvivo. The findings suggest that (1) the current esports governance framework features some attributes of the “lead organisation-governed network”, with the power residing mainly in game publishers; (2) the rising power of other stakeholders in the network seeking to address integrity issues has caused fragmentation of the esports governance framework; (3) esports governance is evolving towards a network administration organisation (NAO) model. Such evolution has a few challenges—most notably, the compliance of game publishers. Given the social impact of the integrity issues, governments should play a main role in facilitating a NAO model.

ACS Style

Qi Peng; Geoff Dickson; Nicolas Scelles; Jonathan Grix; Paul Brannagan. Esports Governance: Exploring Stakeholder Dynamics. Sustainability 2020, 12, 8270 .

AMA Style

Qi Peng, Geoff Dickson, Nicolas Scelles, Jonathan Grix, Paul Brannagan. Esports Governance: Exploring Stakeholder Dynamics. Sustainability. 2020; 12 (19):8270.

Chicago/Turabian Style

Qi Peng; Geoff Dickson; Nicolas Scelles; Jonathan Grix; Paul Brannagan. 2020. "Esports Governance: Exploring Stakeholder Dynamics." Sustainability 12, no. 19: 8270.