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Has a PhD and a master’s degree in Economics by El Colegio de México, and a bachelor’s degree in Business Administration by Universidad La Salle. He is currently director of the Centro Transdisciplinar Universitario para la Sustentabilidad (Centrus) of the Universidad Iberoamericana. He was full-time professor-researcher at the Instituto de Investigaciones para el Desarrollo con Equidad (EQUIDE) and the department of Business Studies of the same university. He is member of the National Researchers System of the National Council of Science and Technology in Mexico (Level I). He has been a consultant on social and environmental public policy, as well as economic modeling, for the World Bank, IDB, The Nature Conservancy, GIZ, National Institute of Ecology and Climate Change (INECC), UNEP, and WWF. He has academic publications in peer-reviewed journals on ecosystem services economic valuation, energy mitigation and efficiency, water and poverty, transportation decision making, environmental behavior, and urban expansion. Tiene en su haber publicaciones académicas en revistas arbitradas en los temas de valoración económica de servicios ecosistémicos, mitigación y eficiencia energética, agua y pobreza, decisiones de transporte, comportamiento ambiental, y expansión urbana. Es miembro de la cátedra de investigación Dinámicas Territoriales y Bienestar. Leer más en IBERO Transforma
Tourism to Cozumel Island generates USD 762 million annually in local economic activity, and 111 visitors stay in local hotels for each inhabitant. The island’s coast is its principal attraction, yet water quality and reef health are threatened. This paper studies the link between the local economy and management of Arrecifes de Cozumel National Park, using a choice experiment to assess the economic value visitors assign to underwater visibility, biodiversity, and visitor congestion in reef areas. We found that, on average, tourists are willing to pay USD 190 per visit to avoid a projected decrease in biodiversity, USD 120 per visit to prevent a projected decline in visibility, and USD 98 to avoid high congestion during reef visits. We find high heterogeneity in willingness to pay estimates, which may be useful for targeting both conservation and marketing efforts. On the other hand, increasing the reef access fee from USD 2 to USD 6 could fully fund effective protected area management, with no substantial effect on visitors’ consumer surplus. Results suggest that a conservation surcharge could be added to all tours, with little impact on visitation, and that significantly increasing private sector collaboration and government spending on conservation would be good economic choices.
José Lara-Pulido; Ángela Mojica; Aaron Bruner; Alejandro Guevara-Sanginés; Cecilia Simon; Felipe Vásquez-Lavin; Cristopher González-Baca; María Infanzón. A Business Case for Marine Protected Areas: Economic Valuation of the Reef Attributes of Cozumel Island. Sustainability 2021, 13, 4307 .
AMA StyleJosé Lara-Pulido, Ángela Mojica, Aaron Bruner, Alejandro Guevara-Sanginés, Cecilia Simon, Felipe Vásquez-Lavin, Cristopher González-Baca, María Infanzón. A Business Case for Marine Protected Areas: Economic Valuation of the Reef Attributes of Cozumel Island. Sustainability. 2021; 13 (8):4307.
Chicago/Turabian StyleJosé Lara-Pulido; Ángela Mojica; Aaron Bruner; Alejandro Guevara-Sanginés; Cecilia Simon; Felipe Vásquez-Lavin; Cristopher González-Baca; María Infanzón. 2021. "A Business Case for Marine Protected Areas: Economic Valuation of the Reef Attributes of Cozumel Island." Sustainability 13, no. 8: 4307.
This paper provides a comprehensive review of the literature on the economic values for ecosystem goods and services in Mexico. We analyzed 106 studies that estimated an economic value for any given environmental good or service in the country. In total, we coded and classified 352 values according to the Common International Classification of Ecosystem Services (CICES) and the Economics of Ecosystems and Biodiversity (TEEB) ecosystem classification. We then estimated an econometric model to compare the value of different services in different ecosystems. We show that regulation services are more valuable than cultural and provisioning services, that wetlands are more valuable than forests and cultivated systems, and that deforestation for arable land is not cost-effective, because the regulation services of forests are more valuable than the provisioning services of crops. We also calculate the elasticity between the value of ecosystem services that forests provide in Mexico (in USD/hectare per year) and the supply of each ecosystem (in hectares). This elasticity is statistically significant and equal to −0.37. This estimate is relevant in policy terms, since it adds an economic rationale for conservation to other moral and philosophical criteria, especially in areas currently experiencing a high degree of deforestation and degradation.
José Alberto Lara-Pulido; Alejandro Guevara-Sanginés; Camilo Arias Martelo. A meta-analysis of economic valuation of ecosystem services in Mexico. Ecosystem Services 2018, 31, 126 -141.
AMA StyleJosé Alberto Lara-Pulido, Alejandro Guevara-Sanginés, Camilo Arias Martelo. A meta-analysis of economic valuation of ecosystem services in Mexico. Ecosystem Services. 2018; 31 ():126-141.
Chicago/Turabian StyleJosé Alberto Lara-Pulido; Alejandro Guevara-Sanginés; Camilo Arias Martelo. 2018. "A meta-analysis of economic valuation of ecosystem services in Mexico." Ecosystem Services 31, no. : 126-141.