Dr. Rafael Robina-Ramirez

Rafael Robina Ramirez holds a PhD in Business and Sociology (2002) and is an Associate Professor at the University of Extremadura (Spain). Rafael Robina teaches Management in the Business and Sociology Department. With a prolific academic career, he has authored 50 international papers and 10 books on business and environmental ethics, as well as sustainable educational and human development in the tourism sector, published in leading journals such as Elsevier, Wiley, MDPI, and IEEE Access. He has participated in over 100 international and national conferences and 50 seminars across the US, UK, Mexico, Portugal, and South Africa. As coordinator of the “DELSOS” research group. He leads projects on behavior change in tourism and business ethics, including the European “Ecodry” project (2014–2017). Since 2014, he has also spearheaded the “GEEYM” Innovation Project, which uses real judicial cases to teach business ethics in tourism programs.