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Ms. Catherine Chan
College of Professional and Continuing Education, The Hong Kong Polytechnic University

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Career Timeline

Hong Kong Polytechnic University, School of Professional Education and Executive Development

Technician or Assistant

01 October 2019 - 30 August 2021


National Taiwan University of Arts

Graduate Student or Post Graduate

01 September 2015 - 01 June 2019


The Chinese University of Hong Kong

Undergraduate Student

01 September 2012 - 01 June 2015




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Journal article
Published: 29 June 2021 in Sustainability
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The objective of this paper is to investigate a unique type of entrepreneurship in women handicraft entrepreneurs. Data were collected from six women handicraft entrepreneurs by using in-depth interviews. Born after the 1980s, they strive for survival in a highly competitive marketplace. They are all passion-driven entrepreneurs. They have to engage in other activities (ranging from teaching handicraft classes to working in another full-time job) to financially support and sustain their handicraft work. It was found that challenges include high rental rates in the city, long product development processes, small market sizes, and insufficient knowledge in digital marketing. Almost all of them are skillful, innovative, and passionate on the artistic side, but reactive and passive on the business side. Measures were suggested to empower such women entrepreneurs in view of the United Nations’ Sustainable Development Goals.

ACS Style

Tai-Ming Wut; Wai-Tung Chan; Stephanie Lee. Unconventional Entrepreneurship: Women Handicraft Entrepreneurs in a Market-Driven Economy. Sustainability 2021, 13, 7261 .

AMA Style

Tai-Ming Wut, Wai-Tung Chan, Stephanie Lee. Unconventional Entrepreneurship: Women Handicraft Entrepreneurs in a Market-Driven Economy. Sustainability. 2021; 13 (13):7261.

Chicago/Turabian Style

Tai-Ming Wut; Wai-Tung Chan; Stephanie Lee. 2021. "Unconventional Entrepreneurship: Women Handicraft Entrepreneurs in a Market-Driven Economy." Sustainability 13, no. 13: 7261.