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Amparo Baviera-Puig

Dr. Amparo Baviera-Puig

Universitat Politècnica de València (UPV)

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Associate Professor (Reader) at Universitat Politècnica de València (UPV) (Valencia, Spain). I teach marketing, communication and CSR. My research focuses on consumer behavior in different areas, as well as on improving the communication of the CSR. Currently, Vice-dean for Entrepreneurship, Employment and Business Chairs at the Faculty of Business Administration and Management.

Research Keywords & Expertise

Business
Communication
Consumer Behavior
Marketing
multicriteria decision...

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34%
Marketing
10%
Business
8%
Communication
5%
Consumer Behavior

Short Biography

Associate Professor (Reader) at Universitat Politècnica de València (UPV) (Valencia, Spain). I teach marketing, communication and CSR. My research focuses on consumer behavior in different areas, as well as on improving the communication of the CSR. Currently, Vice-dean for Entrepreneurship, Employment and Business Chairs at the Faculty of Business Administration and Management.