Bruno Anicet BITTENCOURT

Prof. Bruno Anicet BITTENCOURT

Universidade do Vale do Rio dos Sinos, São Leopoldo, Brazil
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Research Focus & Metrics

Academic Career Length

13Years (2014-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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26 April 2021 in International Journal of Innovation
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Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
DSDiego Alex Gazaro dos Santos
Diego Alex Gazaro dos Santos
JMJulhete Mignoni
Julhete Mignoni
Objective of the study: The present study aimed to answer the following question: How are resources orchestrated to generate innovation in innovation ecosystems?Methodology/Approach: An exploratory qualitative research was conducted through documentary analysis, non-participant observation, and in-depth interviews with actors from two Brazilian ecosystems in different stages of development: 4th District (emerging) and Porto Digital (growth).Originality/Relevance: Innovation ecosystems can be understood as a set of resources that foster innovation. Current research suggests that even more important than resources is the articulation among them and the way they are orchestrated.Main Results: It was found that resource pooling characterizes the transition moment from the emergency stage to the growth stage.Theoretical/ Methodological Contribution: A direct relationship between resource orchestration and the stage of ecosystem development was identified.Social/Management Contribution: The importance of the orchestration role, as well as the presence of an orchestrating actor, was emphasized, and a framework of analysis on the orchestration of resources in innovation ecosystems was proposed.

5 March 2022 in Journal of the Knowledge Economy
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Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
AZAURORA CARNEIRO ZEN
AURORA CARNEIRO ZEN
FPFrèderic Prévot
Frèderic Prévot
VSVitor Klein Schmidt
Vitor Klein Schmidt

2 January 2019 in International Journal of Innovation
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Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
MGMariana Bianchini Galuk
Mariana Bianchini Galuk
VDVanessa Marques Daniel
Vanessa Marques Daniel
AZAURORA CARNEIRO ZEN
AURORA CARNEIRO ZEN
Most studies on innovation capability analyze the firm level. Little efforts have been made to understand the interactions that take place in inter-organizational agglomerations and the capabilities that such arrangements retain. This study aims to develop a theoretical framework of cluster innovation capability. The academic production about innovation capability of clusters in the business field from 2005 to 2014 was analyzed and the databases consulted were: EBSCO, SCOPUS, and Web of Knowledge.311 items were cataloged, 144 were available in full text, and among those 18 papers were selected. The cluster innovation capability was structured based on a theoretical framework through qualitative content analysis. Thus, acquisition capability, diffusing capability, and knowledge management capability are the main capabilities that constitute the cluster innovation capability.

19 November 2018 in Journal of Science and Technology Policy Management
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Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
AZAURORA CARNEIRO ZEN
AURORA CARNEIRO ZEN
VSVitor Schmidt
Vitor Schmidt
DWDouglas Wegner
Douglas Wegner
Purpose: Requalification of neglected areas in urban contexts is considered as one of the main challenges for smart cities. Business clusters stand out as mechanisms of innovation for not only the clustered firms but also the territory in which they are located. However, the cluster emergence process is complex and still unknown. The purpose of this paper is to analyze the orchestration process in the emergence of a cluster of innovation (CoI). Design/methodology/approach: This study is a qualitative exploratory research in Porto Alegre, a State capital in Southern Brazil, in the region known as 4th District. Data were collected through documentary research, non-participant observation and face-to-face in-depth interviews. Findings: Results indicate the importance of alignment among network members, possible difficulties caused by members’ heterogeneity and the need to disseminate information and interaction for the appropriability of knowledge and innovation in the emergence process of CoI. Coordination of actions and joint agenda as facilitators for the construction of a cluster identity emerge as crucial important. Besides, results also highlight that the entrepreneurial process and the perspective of global strategy are essential to build competitive advantage to the region. Research limitations/implications: This paper brings a theoretical and managerial contribution to the application of the concept of orchestration to emergence of a CoI. The framework presents network components, orchestration components and the drivers to emergence of a CoI. Originality/value: This study proposes a framework to link the orchestration process to the emergence of a CoI. The proposed framework could help policymakers and other actors to enhance the impact of a cluster on the development of the region.

15 July 2021 in Innovation & Management Review
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JMJulhete Mignoni
Julhete Mignoni
Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
SSSilvio Bitencourt Da Silva
Silvio Bitencourt Da Silva
AZAURORA CARNEIRO ZEN
AURORA CARNEIRO ZEN
Purpose: This paper investigates the roles and activities of the orchestrators of innovation networks constituted within cities. In this sense, the authors expected to contribute for research related to the roles and activities of the orchestrators of innovation networks constituted in the scope of cities given the large number and diversity of complex and multiple dimensions social actors (Castells & Borja, 1996; Reypens, Lievens & Blazevic, 2019).Design/methodology/approach: The authors conducted an exploratory research with a single case study in depth. The case chosen for the paper is the case of Pacto Alegre. The case selection criterion was the relevance of the Pacto Alegre Case in the construction of an innovation network in the city of Porto Alegre, Rio Grande do Sul, Brazil. The Pacto Alegre network was proposed by the Alliance for Innovation (composed of the three main Universities in the city: UFRGS, PUCRS and UNISINOS) and by the Municipality of Porto Alegre. In addition to these actors, the network counts on financial and development institutions as sponsors, with media partners, with design partners, with an advisory board (composed of five professionals considered references in different themes) and composed by more than 100 companies, associations and institutions from different areas (Pacto Alegre, 2019). Data were collected from 09/20/2020 to 11/30/2020 through in-depth interviews, documentary research and non-participant observation.Findings: In this research, the authors highlighted the city as a community that involves and integrates various actors, such as citizens and companies, to collaborative innovation activities. For this, they proposed a framework on innovation networks and network orchestration. In this direction, seven dimensions of the “orchestration of innovation networks” were assumed as a result of the combination of previous studies by Dhanaraj and Parke (2006), Hurmelinna-Laukkanen et al. (2011) and da Silva and Bitencourt (2019). In the sequence, different roles of orchestrators associated with the literature were adopted based on the work by Pikkarainen et al. (2017) and Nielsen and Gausdal (2017).Research limitations/implications: The authors’ results advance in relation to other fields by promoting the expansion of the “orchestration of innovation networks” model with the combination of distinct elements from the literature in a coherent whole (agenda setting, mobilization, network stabilization, creation and transfer of knowledge, innovation appropriability, coordination and co-creation) and in the validation of its applicability in the context of the innovation network studied. In addition, when relating different roles of orchestrators to the seven dimensions studied, it was realized that there is no linear and objective relationship between the dimensions and roles of the orchestrator, as in each dimension there may be more than one role being played in the orchestration.Practical implications: Therefore, the findings suggest two theoretical contributions. First, the authors identified a role not discussed in the literature, here called the communicator. In the case analysis, the authors observed the communicator role through functions performed by a media partner of the innovation network and by a group of civil society engaged in the city's causes. Second, the authors indicated a new dimension of orchestration related to the management of communication in the innovation network and its externalities such as p. ex. civil and organized society, characteristic of an innovation network set up within a city.Originality/value: Although several studies have proposed advances in the understanding of the orchestration of innovation networks (Dhanaraj & Parkhe, 2006; Ritala, Armila & Blomqvist, 2009; Nambisan & Sawhney, 2011; Hurmelinna-Laukkanen et al., 2011), the discussion on the topic is still a black box (Nilsen & Gausdal, 2017). More specifically, the authors identified a gap in the literature about the role and activities of actors in the city level. Few studies connected the regional dimension with the roles and activities of the orchestrators (Hurmelinna-Laukkanen et al., 2011; Pikkarainen et al., 2017), raising several challenges and opportunities to be considered by academics and managers.

3 April 2022 in Sustainability
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AZAURORA CARNEIRO ZEN
AURORA CARNEIRO ZEN
Bruno Anicet BITTENCOURTBruno Anicet BITTENCOURT
Bruno Anicet BITTENCOURT
JHJose-Luis Hervas-Oliver
Jose-Luis Hervas-Oliver
RRRonald Rojas-Alvarado
Ronald Rojas-Alvarado
The aim of this paper is based on understanding how sustainability-oriented transition occurs in clusters. This study focuses on both drivers and actors of that transition. Empirical results based on induction, using mixed-methods on the Serra Gaucha wine cluster in the South of Brazil, suggest that, at the micro-level, the mobility and adoption of knowledge about sustainability and individual awareness will support sustainability-oriented strategies as a new source of competitive advantage. Then, at the meso-level, collective actors’ efforts towards sustainability in the cluster legitimize, disseminate and facilitate the adoption of new sustainable-oriented practices, creating a new cluster sub-identity (sustainability) compatible with the existing one. These actors utilize leading local firms in order to disseminate new practices and signal change in the territory. Lastly, macro-level governmental regulations, market pressures, and other environmental changes facilitate that clusters develop a collective-minded strategy towards sustainability.