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Prof. Dr. Dan-Cristian Dabija
Babes-Bolyai University, Faculty of Economics and Business Administration

Basic Info


Research Keywords & Expertise

0 Consumer Behavior
0 International Business
0 Marketing
0 Retail
0 Sustainability

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Retail
Marketing
Retailing
Sustainability
International Business
Consumer Behavior

Honors and Awards

Habilitation Award

December 2015: Award by the Romanian Executive Agency for Higher Education, Research Development and Innovation Funding PN-II-RU-ABIL-2015-2-0251 for obtaining the Habilitation Certificate, Order of the Romanian Minister of National Education and Scientific Research, Nr. 5982/4.12.2015

Romanian Executive Agency for Higher Education, Research Development and Innovation Funding


Scientific Research Award

January 2015: Prize for Scientific Research as a recognition for the outstanding scientific achievements from 2014, Babeș-Bolyai University, 19 January 2015

Babeș-Bolyai University


Victor Slavescu

December 2019: “Victor Slăvescu” Award of the Romanian Academy of Science for the book „A concepe, a redacta și a publica un articol științific. O abordare în contextul cercetării economice“ (Conceiving, Writing and Publishing a Scientific Article. An Approach in the Context of Economic Research). Authors: Vasile Dinu, Gheorghe Săvoiu, Dan-Cristian Dabija. Bucharest: Editura ASE, Bucharest, 2017, 450 pag. ISBN 978-606-34-0220-3.

Romanian Academy of Science




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Short Biography

Prof. Dr. Habil. Dan-Cristian Dabija is a Full Professor at the Department of Marketing and PhD Supervisor in Marketing at the PhD School in Business and Economics of the Faculty of Economics and Business Administration, Babeș-Bolyai University, Romania. Dr. Dabija currently supervises nine PhD Students, three of which are German citizens. He completed his PhD studies at the Bucharest University of Economic Studies, Romania, and has been awarded several doctoral and postdoctoral research scholarships at Romanian, German, Hungarian, Polish, British and Finish universities. Dr. Dabija has recently led a research project on sustainability in retailing financed by the Romanian National Authority for Scientific Research and Innovation (125,000 EUR). He has published more than 100 papers in various journals, has participated in numerous conferences (European Marketing Academy Conference, World Marketing Congress, Annual MBAA International Conference, Annual North American ACR Conference, RESER), and serves as an ad-hoc reviewer for Amfiteatru Economic, Journal of Cleaner Production, Journal of Marketing Management, Journal of Global Marketing, and Marketing Education Review, as well as for Romanian and European research projects (https://publons.com/researcher/479036/dan-cristian-dabija/). His teaching disciplines are Retailing, International Marketing, Tourism Marketing, Sales Promotion and Strategic Marketing.

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Project

Project Goal: Research Mobility: Attending a Smart PLS SEM Course at the Technical University of Hamburg, Germany

Starting Date:19 November 2019

Current Stage: Participating at a Smart PLS SEM Training Course

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Project

Project Goal: Conducting research within the project “Impact of green behaviour of Generation Z in developing sustainable and competitive business strategies. Approach of European Retailers” Star-UBB Fellowship Program Project 33PFE/2018 https://cercetare.ubbcluj.ro/en/star-ubb-fellowship-program/

Starting Date:01 February 2019

Current Stage: Writing scientific papers and giving to invited talks

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Project

Project Goal: Conducting research within the project “Causal relationships between sustainable development and Generations X, respectively Y in contemporary society. A holistic retail marketing approach” https://sites.google.com/site/susretailgen/

Starting Date:01 October 2015

Current Stage: Publishing papers

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Journal article
Published: 30 June 2021 in Journal of Competitiveness
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The COVID-19 pandemic has brought new challenges regarding employee adaptation to change as well as job security, with levels of wellbeing and satisfaction being greatly affected. Based on the literature as well as on Adaptation-level Theory, Stress and Coping Theory, and Motivationhygiene Theory, this paper approaches the link between job insecurity and job instability during the COVID-19 pandemic along with employee job satisfaction in an emerging market. The proposed conceptual model analyses the influence of job instability and job insecurity on individual job satisfaction, including supervisor support and promotion opportunities. The survey-based empirical study was implemented with the aid of a questionnaire taken by 568 employees in Romania. The results determined with the help of a correlation analysis highlight a strong, direct, and positive link between job instability and employee insecurity in increasing employee competitiveness. The impact of job insecurity and instability on the components considered in terms of job satisfaction vary. Job insecurity was shown to manifest a negative correlation only with regard to satisfaction concerning supervisor support and promotion opportunities. Perceived job instability showed a significant negative impact on individual work satisfaction, satisfaction with supervisor support and promotion opportunities. This paper also enhances the human resources literature by demonstrating how organisational competitiveness might be enhanced during a global pandemic by focusing on employees.

ACS Style

Marcela-Sefora Nemteanu; Vasile Dinu; Dan-Cristian Dabija. Job Insecurity, Job Instability, and Job Satisfaction in the Context of the COVID-19 Pandemic. Journal of Competitiveness 2021, 13, 65 -82.

AMA Style

Marcela-Sefora Nemteanu, Vasile Dinu, Dan-Cristian Dabija. Job Insecurity, Job Instability, and Job Satisfaction in the Context of the COVID-19 Pandemic. Journal of Competitiveness. 2021; 13 (2):65-82.

Chicago/Turabian Style

Marcela-Sefora Nemteanu; Vasile Dinu; Dan-Cristian Dabija. 2021. "Job Insecurity, Job Instability, and Job Satisfaction in the Context of the COVID-19 Pandemic." Journal of Competitiveness 13, no. 2: 65-82.

Earlycite article
Published: 18 May 2021 in Kybernetes
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Purpose The paper aims to highlight how an applied learning framework or “community of practice” (CoP) combined with a traditional theoretical course of study enables the identification of teaching-learning processes which facilitate knowledge transfer from practitioners to graduate information technology (IT) students for quicker integration in the labour market. Design/methodology/approach CoPs are identified based on cluster analysis according to Kolb’s Learning Style Inventory (1984), with data obtained through a survey. Empirical research is applied to the CoP developed within a non-formal learning framework, principal new actors being IT specialists linked to graduate IT students and teachers on a traditional university course. Graduate IT students can gain knowledge of the ideal employee and the social and emotional skills needed to integrate with the IT labour market. Findings The K-Means algorithm helps to identify clusters of graduate IT students displaying necessary knowledge acceptance behaviour to convert them into specialists. The results of the cluster analysis show different learning styles of the labour force, providing an overview of candidate selection methods and the knowledge, skills and attitudes expected by users. Research limitations/implications Although the research adds value to the existing literature on learning styles and the knowledge and core skills needed by IT specialists, it was limited to an emerging market. Originality/value The study provides a preliminary overview of graduate IT students’ attitudes from an emerging market to the re-engineering of academic learning contexts to facilitate professional knowledge transfer, converting them into IT practitioners and integrating them in the labour market of an emerging economy.

ACS Style

Liana Stanca; Dan-Cristian Dabija; Elena Păcurar. Community of practice: converting IT graduate students into specialists via professional knowledge sharing. Kybernetes 2021, ahead-of-p, 1 .

AMA Style

Liana Stanca, Dan-Cristian Dabija, Elena Păcurar. Community of practice: converting IT graduate students into specialists via professional knowledge sharing. Kybernetes. 2021; ahead-of-p (ahead-of-p):1.

Chicago/Turabian Style

Liana Stanca; Dan-Cristian Dabija; Elena Păcurar. 2021. "Community of practice: converting IT graduate students into specialists via professional knowledge sharing." Kybernetes ahead-of-p, no. ahead-of-p: 1.

Journal article
Published: 06 May 2021 in Computers in Human Behavior
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Intelligent AI devices have become a common presence in the business landscape, offering a wide range of services, from the medical sector to the hospitality industry. From an organizational perspective, AI devices have several advantages, by performing certain tasks quicker and more accurately in comparison to humans while at the same time being more cost-efficient. However, in order to maintain the high standards of a brand, they have to be accepted by consumers and deliver socially adequate performance. Therefore, it is important to determine the characteristics of AI devices which make them accepted and trusted by consumers. Based on the Computers as Social Actors (CASA) Theory, we have researched on the role of psychological anthropomorphic characteristics, perceived empathy, and interaction quality in the acceptance of AI devices in the service industry. The results show that anthropomorphic characteristics alone do not influence acceptance and trust towards AI devices. However, both perceived empathy and interaction quality mediate the relation between anthropomorphic characteristics and acceptance. A human-like AI device has higher acceptance when it has the ability to show empathy and interaction in relation to the human consumer. This result reveals the importance of developing forms of strong intelligence and empathetic behaviour in service robots and AI devices.

ACS Style

Corina Pelau; Dan-Cristian Dabija; Irina Ene. What makes an AI device human-like? The role of interaction quality, empathy and perceived psychological anthropomorphic characteristics in the acceptance of artificial intelligence in the service industry. Computers in Human Behavior 2021, 122, 106855 .

AMA Style

Corina Pelau, Dan-Cristian Dabija, Irina Ene. What makes an AI device human-like? The role of interaction quality, empathy and perceived psychological anthropomorphic characteristics in the acceptance of artificial intelligence in the service industry. Computers in Human Behavior. 2021; 122 ():106855.

Chicago/Turabian Style

Corina Pelau; Dan-Cristian Dabija; Irina Ene. 2021. "What makes an AI device human-like? The role of interaction quality, empathy and perceived psychological anthropomorphic characteristics in the acceptance of artificial intelligence in the service industry." Computers in Human Behavior 122, no. : 106855.

Journal article
Published: 30 April 2021 in Journal of Theoretical and Applied Electronic Commerce Research
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The purpose of this paper is to analyse customer experience (CX) in the fintech sector. Fintech is a dynamic and innovative field that fully benefits from advances in information and communication technology. The concept of customer experience is multidimensional, analysed from various perspectives, and with distinct valences in different industries. Based on the stimulus-organism-response (S-O-R) approach, we proposed a model in which customer experience in fintech is the result of customer’s evaluation of the stimuli proposed by fintech companies. Using partial least squares equation modelling (PLS-SEM), we tested a series of hypotheses and validated the proposed model. The results showed that perceived value, customer support, assurance, speed and perceived firm innovativeness are positively related to customer experience in fintech. In turn, customer experience is positively associated with loyalty intentions of the customer. Our paper contributes in identifying the dimensions, the determinants and the outcomes of customer experience in fintech, while from a managerial perspective, we demonstrate how fintech companies must integrate customer experience in their business models.

ACS Style

Cătălin Barbu; Dorian Florea; Dan-Cristian Dabija; Mihai Barbu. Customer Experience in Fintech. Journal of Theoretical and Applied Electronic Commerce Research 2021, 16, 1415 -1433.

AMA Style

Cătălin Barbu, Dorian Florea, Dan-Cristian Dabija, Mihai Barbu. Customer Experience in Fintech. Journal of Theoretical and Applied Electronic Commerce Research. 2021; 16 (5):1415-1433.

Chicago/Turabian Style

Cătălin Barbu; Dorian Florea; Dan-Cristian Dabija; Mihai Barbu. 2021. "Customer Experience in Fintech." Journal of Theoretical and Applied Electronic Commerce Research 16, no. 5: 1415-1433.

Earlycite article
Published: 29 April 2021 in British Food Journal
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Purpose The present paper explores Generation Z university students' clusters based on the consumption of daily fruits and vegetables in an emerging market economy, indicating young people's reasons to adopt a healthy diet. Design/methodology/approach Using cluster theory, the authors analyse Generation Z university students who consume fresh fruits and vegetables, highlighting aspects of a healthy diet, in compliance with the WHO recommendations and challenges. Findings Data collected from over 459 Generation Z university students point out the possibility of typologizing them into nine clusters: three consuming fresh fruit and six consuming fresh vegetables. Most cluster members are aware of the value of regular fresh fruit and vegetable consumption in order to maintain health and overall well-being, but the authors also identified a cluster called “urban, but sick humanists at the beginning of their professional careers”, for whom a healthy diet based on fruits and vegetables is not a priority. Research limitations/implications Although this research only refers to consumers in the emergent economy Romania, it also allows the delimitation of specific categories which can be utilized by sector stakeholders, in order to identify issues addressed by each cluster member and to find the most appropriate solutions for encouraging/promoting a healthy diet. Social implications The paper also raises awareness of the importance of fruit and vegetable consumption in other emerging economies, given the advancement of processed food and reduction of time available to cook healthy dishes. Originality/value The results contribute to extending studies conducted on emerging markets concerning fruit and vegetable consumption among Generation Z university students, highlighting the importance of a healthy diet, and the proper targeting of these consumer clusters by fresh fruit and vegetable producers and distributors.

ACS Style

Cristina Bianca Pocol; Valentina Marinescu; Dan-Cristian Dabija; Antonio Amuza. Clustering Generation Z university students based on daily fruit and vegetable consumption: empirical research in an emerging market. British Food Journal 2021, ahead-of-p, 1 .

AMA Style

Cristina Bianca Pocol, Valentina Marinescu, Dan-Cristian Dabija, Antonio Amuza. Clustering Generation Z university students based on daily fruit and vegetable consumption: empirical research in an emerging market. British Food Journal. 2021; ahead-of-p (ahead-of-p):1.

Chicago/Turabian Style

Cristina Bianca Pocol; Valentina Marinescu; Dan-Cristian Dabija; Antonio Amuza. 2021. "Clustering Generation Z university students based on daily fruit and vegetable consumption: empirical research in an emerging market." British Food Journal ahead-of-p, no. ahead-of-p: 1.

Journal article
Published: 01 April 2021 in International Journal of Environmental Research and Public Health
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To reduce the spread of the virus, authorities have imposed restrictive measures, such as limiting movement of individuals, shutting down non-essential stores, imposing a general or local quarantine, along with physical distancing and isolation of vulnerable people. Remote working has become the ‘new normal’ for many organizations, engendering further challenges for employees, who have started experiencing anxiety, technostress caused by digitalization and lack of social interaction, frustration, occupational burden, counterproductive work behavior, exhaustion, burnout, depersonalization, and increased turnover intention. All these factors, corroborated by prolonged restrictions, have contributed to a decrease in employee satisfaction, diminishing performance and generating a counterproductive behavior. Based on Social Exchange Theory, this research plans to investigate the influence of internal marketing on job satisfaction, task performance, and counterproductive work behavior in the context of the COVID-19 pandemic in an emerging market, namely Romania. Based on a quantitative research study among 850 employees, we show that internal marketing strongly and significantly impacts job satisfaction, while insignificantly impacting task performance and counterproductive work behavior. Job satisfaction actuates task performance in a significant and positive manner, contributing to a reduction in counterproductive work behaviors. This paper highlights the effects of internal marketing orientation on job satisfaction, and the effects of job satisfaction on job performance and counterproductive work behaviors.

ACS Style

Marcela-Sefora Nemteanu; Dan-Cristian Dabija. The Influence of Internal Marketing and Job Satisfaction on Task Performance and Counterproductive Work Behavior in an Emerging Market during the COVID-19 Pandemic. International Journal of Environmental Research and Public Health 2021, 18, 3670 .

AMA Style

Marcela-Sefora Nemteanu, Dan-Cristian Dabija. The Influence of Internal Marketing and Job Satisfaction on Task Performance and Counterproductive Work Behavior in an Emerging Market during the COVID-19 Pandemic. International Journal of Environmental Research and Public Health. 2021; 18 (7):3670.

Chicago/Turabian Style

Marcela-Sefora Nemteanu; Dan-Cristian Dabija. 2021. "The Influence of Internal Marketing and Job Satisfaction on Task Performance and Counterproductive Work Behavior in an Emerging Market during the COVID-19 Pandemic." International Journal of Environmental Research and Public Health 18, no. 7: 3670.

Journal article
Published: 11 March 2021 in Current Issues in Tourism
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The growing presence of social media influencers (SMIs) is increasingly modulating consumer behaviour in the travel industry. Trust is a vitally important topic in influencer and tourism marketing and is responsible for creating and maintaining successful long-term relationships between organizations and consumers. This study uses customer journey theory to explain the impact of SMI trust on customer travel decision-making and focuses on evaluating the role of customer journey constructs (including desire, information search, evaluating alternatives, purchase decisions, satisfaction and experience sharing) in mediating the interrelation between SMI trust and the dimensions of customer journeys. Using Smart PLS to analyze the data collected, the results indicate that consumer trust in SMIs has a positive effect on each phase of travel decision-making. Moreover, each step of the decision-making journey mediates the trust effect on the next step, having a spillover effect on the whole journey, implying continuous SMI input. Tourism marketers are advised to use SMIs to increase and stimulate the desire to travel as clearly, a means by which consumers search for information about their next journey. Besides SMIs as a marketing tool, their trustworthiness serves as a highly important aspect to successfully influence tourists’ destination decision making.

ACS Style

Rebeka-Anna Pop; Zsuzsa Săplăcan; Dan-Cristian Dabija; Mónika-Anetta Alt. The impact of social media influencers on travel decisions: the role of trust in consumer decision journey. Current Issues in Tourism 2021, 1 -21.

AMA Style

Rebeka-Anna Pop, Zsuzsa Săplăcan, Dan-Cristian Dabija, Mónika-Anetta Alt. The impact of social media influencers on travel decisions: the role of trust in consumer decision journey. Current Issues in Tourism. 2021; ():1-21.

Chicago/Turabian Style

Rebeka-Anna Pop; Zsuzsa Săplăcan; Dan-Cristian Dabija; Mónika-Anetta Alt. 2021. "The impact of social media influencers on travel decisions: the role of trust in consumer decision journey." Current Issues in Tourism , no. : 1-21.

Editorial
Published: 20 February 2021 in Information
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Up until quite recently, our contemporary society has faced various challenges and issues related to accelerated urbanization and industrialization, consumers, and organizations’ rather limited range of possibilities to completely satisfy needs and wants regarding environmental pollution, the capacity of our planet to regenerate its used goods annually and ensuring that the living conditions of future generations are considered alongside those of the current generations

ACS Style

Dan-Cristian Dabija. Editorial for the Special Issue “Green Marketing”. Information 2021, 12, 90 .

AMA Style

Dan-Cristian Dabija. Editorial for the Special Issue “Green Marketing”. Information. 2021; 12 (2):90.

Chicago/Turabian Style

Dan-Cristian Dabija. 2021. "Editorial for the Special Issue “Green Marketing”." Information 12, no. 2: 90.

Journal article
Published: 25 January 2021 in Journal of Risk and Financial Management
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As a dynamic way to raise funds for professional and private projects in recent years, crowdfunding has made tremendous progress, especially through online platforms. However, research on this subject is still young, leaving room for different perspectives. We therefore approach the marketing mix adaptability of online crowdfunding platforms and its impact on campaign efficiency and company strategy in two major economies: Germany and China. With the help of case examples based on secondary data, we performed an in-depth analysis of the 4E marketing mix benefits on crowdfunding, highlighting best practice approaches. We critically discuss the 4Es marketing mix approach, focusing on experience, value exchange, and marketing scales, and clarify the compatibility between crowdfunding and 4Es to better understand how these theories are applied to crowdfunding activities. As a result, the suitability of the 4E marketing mix adapted to crowdfunding needs is shown. From a market-oriented perspective, managers of crowdfunding platforms, as well as project owners from Germany and China, will be better able to attract their target audience by applying the 4E adaptation provided.

ACS Style

Peter Konhäusner; Bing Shang; Dan-Cristian Dabija. Application of the 4Es in Online Crowdfunding Platforms: A Comparative Perspective of Germany and China. Journal of Risk and Financial Management 2021, 14, 49 .

AMA Style

Peter Konhäusner, Bing Shang, Dan-Cristian Dabija. Application of the 4Es in Online Crowdfunding Platforms: A Comparative Perspective of Germany and China. Journal of Risk and Financial Management. 2021; 14 (2):49.

Chicago/Turabian Style

Peter Konhäusner; Bing Shang; Dan-Cristian Dabija. 2021. "Application of the 4Es in Online Crowdfunding Platforms: A Comparative Perspective of Germany and China." Journal of Risk and Financial Management 14, no. 2: 49.

Journal article
Published: 01 November 2020 in www.amfiteatrueconomic.ro
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ACS Style

D.C. Dabija. Approaches and Perspectives on the Heavy Work Investments. www.amfiteatrueconomic.ro 2020, 22, 1 .

AMA Style

D.C. Dabija. Approaches and Perspectives on the Heavy Work Investments. www.amfiteatrueconomic.ro. 2020; 22 (S14):1.

Chicago/Turabian Style

D.C. Dabija. 2020. "Approaches and Perspectives on the Heavy Work Investments." www.amfiteatrueconomic.ro 22, no. S14: 1.

Journal article
Published: 01 November 2020 in www.amfiteatrueconomic.ro
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ACS Style

Marcela-Sefora Nemteanu; Dan-Cristian Dabija. The Influence of Heavy Work Investment on Job Satisfaction and Turnover Intention in Romania. www.amfiteatrueconomic.ro 2020, 22, 1 .

AMA Style

Marcela-Sefora Nemteanu, Dan-Cristian Dabija. The Influence of Heavy Work Investment on Job Satisfaction and Turnover Intention in Romania. www.amfiteatrueconomic.ro. 2020; 22 (S14):1.

Chicago/Turabian Style

Marcela-Sefora Nemteanu; Dan-Cristian Dabija. 2020. "The Influence of Heavy Work Investment on Job Satisfaction and Turnover Intention in Romania." www.amfiteatrueconomic.ro 22, no. S14: 1.

Journal article
Published: 13 July 2020 in Journal of Risk and Financial Management
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In order to highlight the extent to which young consumers, or members of Generation Z, are familiar with the sustainability principles implemented by retailers operating in emerging markets, the authors conducted a qualitative empirical research study with the help of a semi-structured in-depth interview guide. Respondents were asked to express their perception of the extent to which their favorite retailers adopted and implemented the social, economic, and environmental dimensions of sustainability. The results show that respondents viewed retailers’ sustainability orientation favorably, specifying concrete measures implemented by their preferred retailers. They seemed to favor those retail networks making a useful and proactive contribution to resource preservation and environmental protection, whilst taking care of employees’ welfare and being involved in their local communities. From a theoretical perspective, the paper makes a clear contribution to enhancing the generational theory-based studies on emerging markets, where market conditions and polyvalent consumer behavior are highly dynamic, and where sustainability principles play a major role in drawing and maintaining their customers. From a management perspective, the paper provides retailers with an overview on the measures, tactics, and actions that allow them to properly target consumers and develop a proper customer approach strategy.

ACS Style

Dan-Cristian Dabija; Brândușa Mariana Bejan; Claudiu Pușcaș. A Qualitative Approach to the Sustainable Orientation of Generation Z in Retail: The Case of Romania. Journal of Risk and Financial Management 2020, 13, 152 .

AMA Style

Dan-Cristian Dabija, Brândușa Mariana Bejan, Claudiu Pușcaș. A Qualitative Approach to the Sustainable Orientation of Generation Z in Retail: The Case of Romania. Journal of Risk and Financial Management. 2020; 13 (7):152.

Chicago/Turabian Style

Dan-Cristian Dabija; Brândușa Mariana Bejan; Claudiu Pușcaș. 2020. "A Qualitative Approach to the Sustainable Orientation of Generation Z in Retail: The Case of Romania." Journal of Risk and Financial Management 13, no. 7: 152.

Chapter
Published: 27 June 2020 in Development and Implementation of Health Technology Assessment
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The paper reviews omni-channel retailing strategy to differentiate between omni-channel retailing and its precursors, multi and cross-channel retailing; delineate omni-channel strategies evolving from a retailing perspective; and present a research agenda to address a lack of research on and inconsistencies in this topic. By means of an extensive literature review, the authors focus on papers that define the concept and approach the practical aspects of implementing the strategy. We identify three approaches to defining omni-channel retailing: integrated selling channels, seamless shopping experience, and a combination of the two. Finally, this paper reveals inconsistencies in understanding implementation of the strategy. It highlights the main areas that need to be addressed by a retailer when shifting to an omni-channel retail strategy. In contrast with the existing literature, this review combines the logistic and management perspectives. It is the only study that emphasises the imperatives and alternatives related to implementing omni-channel strategy.

ACS Style

Ioana Nicoleta Abrudan; Dan-Cristian Dabija; David B. Grant. Omni-Channel Retailing Strategy and Research Agenda. Development and Implementation of Health Technology Assessment 2020, 261 -280.

AMA Style

Ioana Nicoleta Abrudan, Dan-Cristian Dabija, David B. Grant. Omni-Channel Retailing Strategy and Research Agenda. Development and Implementation of Health Technology Assessment. 2020; ():261-280.

Chicago/Turabian Style

Ioana Nicoleta Abrudan; Dan-Cristian Dabija; David B. Grant. 2020. "Omni-Channel Retailing Strategy and Research Agenda." Development and Implementation of Health Technology Assessment , no. : 261-280.

Journal article
Published: 15 May 2020 in Sustainability
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This paper investigates the priorities governing large companies in an emerging market regarding corporate social performance (CSP). The authors propose profile patterns of responsible managerial behavior and a framework for evaluating CSP relying on stakeholder theory. The study relies on a statistical analysis which is designed to examine the significance of corporate social responsibility (CSR) practice as it emerges from company business strategies. Taking the form of an empirical study involving 87 managers, this work relies on the cluster analysis theory, identifying six behavioral patterns when considering CSR practices: “lethargic”, “compliant, “pragmatist”, “auditor”, “formalist”, and “performer”. The cluster typology indicates the complexity of CSR practices and highlights the role of CSR in company strategy development. The proposed assessment model is intended to empower CSP diagnosis, while supporting management towards achieving sustainable growth.

ACS Style

Cătălina Silvia Crișan-Mitra; Liana Stanca; Dan-Cristian Dabija. Corporate Social Performance: An Assessment Model on an Emerging Market. Sustainability 2020, 12, 4077 .

AMA Style

Cătălina Silvia Crișan-Mitra, Liana Stanca, Dan-Cristian Dabija. Corporate Social Performance: An Assessment Model on an Emerging Market. Sustainability. 2020; 12 (10):4077.

Chicago/Turabian Style

Cătălina Silvia Crișan-Mitra; Liana Stanca; Dan-Cristian Dabija. 2020. "Corporate Social Performance: An Assessment Model on an Emerging Market." Sustainability 12, no. 10: 4077.

Journal article
Published: 19 April 2020 in Information
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The consumption of natural, green, organic products represents an increasingly important subject for contemporary society, organizations, consumers and researchers. Demographic and cultural factors, traditions and consumption habits, along with the individual desire to adopt a healthy lifestyle in accordance with principles of sustainability and environmental protection are relevant vectors in the search, choice and consumption of green products. Producers and retailers have identified the interest of modern consumers, introducing a varied range of green grocery and non-food products to match expectations and needs. Using the case study method, this paper highlights the transition of the organic market in an emerging European country: Romania. During the era of state economy, organic and natural products were interchangeable, but after liberalization of the market, the rise of the organic sector began with the establishment of inspection and certification bodies, establishment of procedures, and the appearance of specialized agricultural farms, processors and sellers. Consumers understood soon enough the advantages and benefits of organic products and a healthy lifestyle, and the market for organic products has been developing steadily. We show the current state of development and discuss its evolution, outlining the different market statistics, and making recommendations regarding future development possibilities.

ACS Style

Iulia Diana Nagy; Dan-Cristian Dabija. The Transition from Natural/Traditional Goods to Organic Products in an Emerging Market. Information 2020, 11, 227 .

AMA Style

Iulia Diana Nagy, Dan-Cristian Dabija. The Transition from Natural/Traditional Goods to Organic Products in an Emerging Market. Information. 2020; 11 (4):227.

Chicago/Turabian Style

Iulia Diana Nagy; Dan-Cristian Dabija. 2020. "The Transition from Natural/Traditional Goods to Organic Products in an Emerging Market." Information 11, no. 4: 227.

Research paper
Published: 11 December 2019 in Systems Research and Behavioral Science
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The current paper aims to address, within a comprehensive framework, two different facets of the internationalization strategies of small and medium‐sized enterprises, that is, the roles of psychic distance and global mindset within managerial dyadic collaborations. By considering cross‐border ventures as outcomes of deliberate managerial strategies in the quest for achieving international business performance, the study lays emphasis on several dimensions apposite to each of the two constructs, namely, geographic distance and intercultural compatibility for the psychic distance and trust‐based relationships and network‐based connectivity for the global mindset. A questionnaire‐based survey with top managers from 112 European industrial small and medium‐sized enterprises was conducted, the data being processed by means of a structural equation modelling technique. The findings showed that the structural model accounts for 63.9% of the variance in international business performance, whereas the dimensions of psychic distance exert significant positive influences on the endogenous variable.

ACS Style

Elena-Mădălina Vătămănescu; Vlad-Andrei Alexandru; Andreea Mitan; Dan-Cristian Dabija. From the deliberate managerial strategy towards international business performance: A psychic distance vs. global mindset approach. Systems Research and Behavioral Science 2019, 37, 374 -387.

AMA Style

Elena-Mădălina Vătămănescu, Vlad-Andrei Alexandru, Andreea Mitan, Dan-Cristian Dabija. From the deliberate managerial strategy towards international business performance: A psychic distance vs. global mindset approach. Systems Research and Behavioral Science. 2019; 37 (2):374-387.

Chicago/Turabian Style

Elena-Mădălina Vătămănescu; Vlad-Andrei Alexandru; Andreea Mitan; Dan-Cristian Dabija. 2019. "From the deliberate managerial strategy towards international business performance: A psychic distance vs. global mindset approach." Systems Research and Behavioral Science 37, no. 2: 374-387.

Journal article
Published: 21 August 2019 in Sustainability
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While research on retailers’ attributes that influence store patronage is relatively plentiful, the influence on store patronage of consumers’ perceptions towards retailers’ sustainable behaviour is a new topic. The authors examine the influence of retailers’ sustainable behaviour and store attributes (assortment, price, personnel, advertising and convenience) on the patronage behaviour of generations X and Y (Millennials). Data were collected via a survey of 278 Xers and 402 Millennials in an emerging market. Results show that Generation X apparel store patronage is positively influenced by advertising and store personnel, whereas Millennials’ are influenced by assortment, personnel and advertising and to a weaker extent by retailers’ sustainable behaviour. The paper enlarges the understanding of generational theory in an emerging market, while from a managerial perspective the results are particularly useful for apparel retailers with regards to marketing strategies which need to be implemented in order to attract and retain Generation X and Y consumers.

ACS Style

Dan-Cristian Dabija; Raluca Băbuț. Enhancing Apparel Store Patronage through Retailers’ Attributes and Sustainability. A Generational Approach. Sustainability 2019, 11, 4532 .

AMA Style

Dan-Cristian Dabija, Raluca Băbuț. Enhancing Apparel Store Patronage through Retailers’ Attributes and Sustainability. A Generational Approach. Sustainability. 2019; 11 (17):4532.

Chicago/Turabian Style

Dan-Cristian Dabija; Raluca Băbuț. 2019. "Enhancing Apparel Store Patronage through Retailers’ Attributes and Sustainability. A Generational Approach." Sustainability 11, no. 17: 4532.