Recently, a multinomial process tree model was developed to measure an agent’s consequence sensitivity, norm sensitivity, and generalized inaction/action preferences when making moral decisions (CNI model). However, the CNI model presupposed that an agent considersconsequences—norms—generalizedinaction/actionpreferences sequentially, which is untenable based on recent evidence. Besides, the CNI model generates parameters at the group level based on binary categorical data. Hence, theC/N/Iparameters cannot be used for correlation analyses or other conventional research designs. To solve these limitations, we developed the CAN algorithm to computenormandconsequencesensitivities and overallaction/inactionpreferences algebraically in a parallel manner. We re-analyzed the raw data of the original CNI model to test the methodological predictions. Our results demonstrate that: (1) theCparameter is approximately equal between the CNI model and CAN algorithm; (2) theNparameter under the CNI model approximately equalsN/(1 −C) under the CAN algorithm; (3) theIparameter andAparameter are reversed around 0.5 – the larger theIparameter, the more the generalized inactionversusaction preference and the larger theAparameter, the more overall actionversusinaction preference; (4) tests of differences in parameters between groups with the CNI model and CAN algorithm led to almost the same statistical conclusion; (5) parameters from the CAN algorithm can be used for correlational analyses and multiple comparisons, and this is an advantage over the parameters from the CNI model. The theoretical and methodological implications of our study were also discussed.

This study investigated the structure of the Chinese Material Value Scale (MVS). A 2-factor structure, rather than the original 3-factor structure, was proposed for China by means of confirmatory factor analysis. Direct evidence showed that the dimensions of success and happiness could be merged together. Both explicit and implicit methods were used to examine the relationship between success and happiness based on possession. In particular, as an implicit method, the dot-probe paradigm recording participants’ response time supported the idea that the 2 factors could be merged together. The results also showed that for Chinese people, success to an extent means happiness, while the converse is not necessarily true. Chinese are much more concerned about social evaluation than their own feelings, and this cultural characteristic is reflected in our findings.

Panic buying is a common phenomenon that occurs during public emergencies and has a significant undesirable impact on society. This research explored the effect of scarcity on panic buying and the role of perceived control and panic in this effect through big data, an online survey and behavior experiments in a real public emergency (i.e., COVID-19) and simulative public emergencies. The findings showed that scarcity aggravates panic buying (Studies 1–3), and this aggravation effect is serially mediated by perceived control and panic (Studies 2–3). Moreover, this serial mediation model is more suitable for public health emergencies (Study 3). These findings enrich the understanding of panic buying and provide important enlightenment for guiding rational public behavior and managing public opinion during public emergencies.