Topological indices describe mathematical invariants of molecules in mathematical chemistry. M-polynomials of chemical graph theory have freedom about the nature of molecular graphs and they play a role as another topological invariant. Social networks can be both cyclic and acyclic in nature. We develop a novel application of M-polynomials, the $(m,n,r)$ -agent recruitment graph where $n>1$ , to study the relationship between the Dunbar graphs of social networks and the small-world phenomenon. We show that the small-world effects are only possible if everyone uses the full range of their network when selecting steps in the small-world chain. Topological indices may provide valuable insights into the structure and dynamics of social network graphs because they incorporate an important element of the dynamical transitivity of such graphs.