Prof. Adam Reich is a full-time Professor and the Head of the Department of Dermatology, as well as the Director of the Institute of Medical Sciences at the University of Rzeszow, Rzeszów, Poland. He is also the Secretary-General of the Polish Dermatological Society and Vice-Chair of the Youth Forum of the Polish Dermatological Society. He received his Ph.D. in 2006 from the University of Medicine, Wroclaw, Poland. He is a member of the European Society for Dermatology and Psychiatry, European Society of Dermatological Research, European Academy of Dermatology and Venereology, International Forum for the Study of Itch and the International Society of Dermatology. He acts as a Section Editor for “Itch/Psychology” in the Journal of the European Academy of Dermatology and Venereology, and is the Co-Chair of the Prurigo Nodularis EADV Task Force. He is the author or co-author of 176 original articles, 128 reviews and 88 case reports. He was also awarded the Prof. Zdzisław Ruszczak Award for his scientific research on psoriasis.