Bruce Prideaux

Prof. Dr. Bruce Prideaux

Centre for Tourism and Regional Opportunities, School of Business and Law, Central Queensland University, Level 3 CQUniversity Square, cnr Abbott and Shields Streets, Cairns, QLD 4870, Australia
orcid

Research Focus & Metrics

Academic Career Length

29Years (1998-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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1 February 2000 in Tourism Management
Verified
Journal Article
Closed access
Bruce PrideauxBruce Prideaux
Bruce Prideaux

13 May 2020 in Tourism Geographies
Verified
Journal Article
Closed access
Bruce PrideauxBruce Prideaux
Bruce Prideaux
MTMichelle Thompson
Michelle Thompson
APAnja Pabel
Anja Pabel
The COVID-19 pandemic led to the cessation of almost all international travel in the first half of 2020. A return to pre-pandemic growth patterns will take time and depend on the depth and extent of the recession sparked by COVID-19. The recovery phase will overlap with global efforts to deal with the evolving climate crisis. For the tourism industry to thrive in a future world it must look beyond the temptation of adopting strategies based on a return to the pre-COVID-19 normal of the past and instead seek to understand how it should respond to the emerging transformation of the global economy to carbon neutrality. Many of the lessons that emerged from the pandemic can be applied to strategies to deal with climate change. Of most interest is the success of strategies such as “flattening the curve”. Application of similar strategies plus adoption of the circular economy model to wind back Green House Gas emissions will help avert the global environmental disaster that will occur if global temperatures continue to increase. These strategies point to what a future carbon-neutral economic production system might look like, the path to which could offer the tourism industry numerous opportunities to transform from the current model that favours a high resource consumption model to one that is environmentally friendly and resource neutral.

27 January 2010 in Journal of Sustainable Tourism
Verified
Journal Article
Closed access
BMBob McKercher
Bob McKercher
Bruce PrideauxBruce Prideaux
Bruce Prideaux
CCCatherine Cheung
Catherine Cheung
RLRob Law
Rob Law
This study examines attitudes to tourism and climate change among residents of Hong Kong and evaluates their willingness to voluntarily modify travel behaviours to reduce environmental impacts. Previous studies on environmental behavioural change identified a significant gap between awareness and action, with some studies even suggesting that the most aware individuals are unlikely to change their behaviours. Similar findings were noted in this study. Cluster analysis identified four cohorts of tourists, ranging from the regular international tourist to the least travel active. The regular international tourist group was most aware of global warming and climate change, but least willing to alter its travel behaviour. By contrast, less travel active tourists seem most willing to travel less. The paper concludes that government intervention may be required to create meaningful behavioural change in travel patterns.

1 August 2003 in Tourism Management
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Journal Article
Closed access
Bruce PrideauxBruce Prideaux
Bruce Prideaux
ELEric Laws
Eric Laws
BFBill Faulkner
Bill Faulkner

3 September 2013 in Journal of Sustainable Tourism
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Journal Article
Closed access
ARAdrian Mendoza Ramos
Adrian Mendoza Ramos
Bruce PrideauxBruce Prideaux
Bruce Prideaux
Indigenous ecotourism in the Mayan rainforest has received little research attention. This study examines issues related to the level of empowerment in a Mayan village located near the Palenque World Heritage Site in southern Mexico. An adapted empowerment framework was used to assess community empowerment and its relationship with stakeholders’ participation by collecting the views of internal and external stakeholders in indigenous ecotourism. Using a checklist of 60 empowerment indicators, the study developed a wheel of empowerment tool that graphically illustrates and compares levels of empowerment/disempowerment in local communities. Results indicate that although there is a will from many villagers to participate in tourism, lack of knowledge, limited economic resources and the poor negotiation skills of local leaders have disempowered the community from undertaking ecotourism ventures. Non Governmental Organisations (NGOs) have not supported the community until recently, the private sector has played little part, and while the Mexican government is shaping the course of indigenous ecotourism with support programmes, state agencies have resisted local ecotourism development. Overall, the community fell below the midpoint on the Wheel of Empowerment Scale. These findings show a need for more effective empowerment strategies to maximise community involvement in managing cultural and natural resources for tourism development.

16 January 2013 in Journal of Sustainable Tourism
Verified
Journal Article
Closed access
HSHana Sakata
Hana Sakata
Bruce PrideauxBruce Prideaux
Bruce Prideaux
Community-based ecotourism (CBET) is presented as a tool for conservation and sustainable development by conservation practitioners and development agencies, but is reported to have achieved little. Several scholars argue that many problems stem from inadequate power relationships between external actors and local communities, leading to low community participation. This study opens a debate on governance and social enterprise in CBET by examining a bottom-up approach to community-based ecotourism based on a small-scale CBET initiative in an amenity-poor remote indigenous community in Papua New Guinea. This initiative is unique in the following aspects: it was initiated by a community member; external assistance was advisory only; no external financial assistance was given; and it has taken place in a non-monetised economy. Participant observation and in-depth interviews with local key informants were used to identify community-defined positive/negative impacts and community participation processes. Overall, there was substantial support for the project; it contributed to community welfare, generated economic benefit, had positive conservation outcomes and from the viewpoint of the community had no adverse cultural impacts. One of the keys for success was the development of a strong community agency that led to high community participation and individual rather than the community ownership.