Felipe Cornejo

Mr. Felipe Cornejo

Pontificia Universidad Católica de Chile
orcid

Research Focus & Metrics

Academic Career Length

7Years (2020-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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Michael AriasMichael Arias
Michael Arias
EREric Rojas
Eric Rojas
Santiago AguirreSantiago Aguirre
Santiago Aguirre
FCFelipe Cornejo
Felipe Cornejo
Jorge Munoz-GamaJorge Munoz-Gama
Jorge Munoz-Gama
DCDaniel Capurro
Daniel Capurro
Nowadays, assessing and improving customer experience has become a priority, and has emerged as a key differentiator for business and organizations worldwide. A customer journey (CJ) is a strategic tool, a map of the steps customers follow when engaging with a company or organization to obtain a product or service. The increase of the need to obtain knowledge about customers’ perceptions and feelings when interacting with participants, touchpoints, and channels through different stages of the customer life cycle. This study aims to describe the application of process mining techniques in healthcare as a tool to asses customer journeys. The appropriateness of the approach presented is illustrated through a case study of a key healthcare process. Results depict how a healthcare process can be mapped through the CJ components, and its analysis can serve to understand and improve the patient’s experience.