Dr. Amare Wondirad was a Lecturer at The University of Gondar. He has completed his Ph.D. at The School of Hotel and Tourism Management, The Hong Kong Polytechnic University. He has also received his joint Erasmus Mundus European MSc Degree in Tourism Management from a consortium of leading Universities in Europe namely: The University of Southern Denmark, The University of Ljubljana, and The University of Girona. Currently, he is working as an Assistant Professor at Sol International Hospitality Management (SIHOM), Sol International School, Woosong University and as an Adjunct Assistant Professor at Hawassa University.