Olga Kolotouchkina holds a PhD in Communication Sciences. She is an Associate Professor of Communication and Branding at the School of Humanities and Communication Sciences of CEU San Pablo University (Madrid, Spain). Olga is a member of the American Academy of Advertising, European Communication Research and Education Association (ECREA), and the International Place Branding Association. Her research interests include place branding, visibility of disability, citizen engagement, and public diplomacy. She has been a visiting researcher at the Institute of Culture, Communication, and Information Technologies of the University of Toronto and at Waseda University of Tokyo.