Juan Pavón holds a PhD degree in Computer Science from the Technical University of Madrid. Juan worked for over ten years for the Research and Development division of Alcatel in Spain, France, Belgium, and the USA in the field of distributed systems and their application to multimedia services on broadband networks and mobile systems. He is a Full Professor at the Complutense University of Madrid, where he leads the GRASIA research group and the Institute for Knowledge Technology. His main areas of research focus on the application of artificial intelligence in multidisciplinary projects with social value, such as assistive technologies, ambient assisted living, smart cities, education, computational creativity, and tools to support Responsible Research and Innovation (RRI).