Adam L. Kelly, PhD, CSci, is a Senior Lecturer and Course Leader for Sports Coaching and Physical Education at Birmingham City University, UK. Alongside attaining his PhD from the University of Exeter, Adam is a Senior Fellow of the HEA, BASES Sport and Exercise Scientist and a UEFA A Licensed Coach. Broadly, his research interests explore organizational structures in youth sport to better understand the athlete development process and create more appropriate settings. He is currently collaborating with a number of regional, national, and international organizations across a range of sports, including cricket, football, rugby union, squash, and swimming.