To strive for sustainability under today's intense business competition, organisations apply technology roadmapping (TRM) as a strategic planning tool to align their technology strategies with business strategies. Many organisations desire to integrate TRM into an ongoing strategic planning process. The consequences of TRM implementation can lead to some changes in the business process, organisational structure, or even working culture. Applying a change management approach will help organisations to understand the basic elements that an individual needs so that some challenges can be addressed in advance before adopting the TRM process. This paper proposes a practical guideline to implement technology roadmapping along with a case example.

To maintain a competitive advantage, organisations constantly adjust their operations and strategies to incorporate changes in their business environment. Technology roadmapping (TRM) has emerged as a method that can link technology development with the changing business requirements. Since the method of TRM is fairly new, publications that can explain and assist the implementation of a roadmapping process are still limited. As the concept of TRM continues to gain awareness among scholars and practitioners, the need for further development of TRM related knowledge becomes a vital part of their activities. The purpose of this paper is not only to reveal the body of knowledge and existing networks of TRM professionals but also to suggest potential collaborations among researchers and practitioners who have similar interests in the field. This study applies the bibliometric technique to analyse TRM related journal and conference articles published during 1987 and 2010.