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Many firms increasingly collaborate with universities to create innovation through the commercialization of scientific knowledge. However, a variety of mismatches between a firm's interests and the value delivered by university partners (e.g., common knowledge base, strategic goals, agreements on intellectual property management, etc.) can cause rough interactions and relationships. Therefore, managers demand an effective practice to support the management of university-industry collaborations (UICs). This article builds on the previous work on a matching quality assessment model by extending its applicability to propose an analytical framework for developing a strategic roadmap to guide relationship development toward effective UIC.
Nathasit Gerdsri; Nisit Manotungvorapun. Systemizing the Management of University-Industry Collaboration: Assessment and Roadmapping. IEEE Transactions on Engineering Management 2021, PP, 1 -17.
AMA StyleNathasit Gerdsri, Nisit Manotungvorapun. Systemizing the Management of University-Industry Collaboration: Assessment and Roadmapping. IEEE Transactions on Engineering Management. 2021; PP (99):1-17.
Chicago/Turabian StyleNathasit Gerdsri; Nisit Manotungvorapun. 2021. "Systemizing the Management of University-Industry Collaboration: Assessment and Roadmapping." IEEE Transactions on Engineering Management PP, no. 99: 1-17.
Business incubators have been widely developed to advise, support, promote, and provide a nurturing environment for new business start-ups and entrepreneurs. The development of a framework for capability assessment allows the management of each incubator to understand its strengths and room for further improvement. Moreover, assessment results across a community, such as a nation or state, can provide insights into resource allocation and various management policies so that policymakers can support the development of business incubators under their supervision. This article describes the development of a capability assessment framework for business incubators (BIs) in Thailand. A case study demonstrating how the capability assessment is analyzed is also presented in the article.
Nathasit Gerdsri; Boonkiart Iewwongcharoen; Kittichai Rajchamaha; Nisit Manotungvorapun; Jakapong Pongthanaisawan; Watcharin Witthayaweerasak. Capability Assessment toward Sustainable Development of Business Incubators: Framework and Experience Sharing. Sustainability 2021, 13, 4617 .
AMA StyleNathasit Gerdsri, Boonkiart Iewwongcharoen, Kittichai Rajchamaha, Nisit Manotungvorapun, Jakapong Pongthanaisawan, Watcharin Witthayaweerasak. Capability Assessment toward Sustainable Development of Business Incubators: Framework and Experience Sharing. Sustainability. 2021; 13 (9):4617.
Chicago/Turabian StyleNathasit Gerdsri; Boonkiart Iewwongcharoen; Kittichai Rajchamaha; Nisit Manotungvorapun; Jakapong Pongthanaisawan; Watcharin Witthayaweerasak. 2021. "Capability Assessment toward Sustainable Development of Business Incubators: Framework and Experience Sharing." Sustainability 13, no. 9: 4617.
Implementing roadmapping guides improved strategy development for organizations not only to produce new products or services but also to navigate the entire process of organizational capability development to accelerate innovation. However, keeping roadmapping alive in organizations is challenging due to the complex integration process with a broad range of stakeholder involvement. While previous studies have contributed to the stage development for managing roadmapping implementation, a relatively little attention has been given to practical steps required in each stage for organizations to review the past, understand the current position in terms of where they are up to, and plan for the future to navigate the complex integration process efficiently and effectively. This article introduces a maturity model to guide the process of organization-wide roadmapping implementation. This is achieved by examining industrial cases to characterize practical steps, from the perspective of maturation, by which organizations implement and eventually integrate roadmapping into the organizational system and business cycles for technology and strategic planning. The Gerdsri three-stage model was utilized for discussion and analysis, aligning with the maturity model development. Six maturity levels have been characterized as follows: 1) Initial, 2) Defined, 3) Rolled Out, 4) Developed, 5) Standardized and 6) Sustained.
Yuta Hirose; Robert Phaal; Clare Farrukh; Nathasit Gerdsri; Sungjoo Lee. Characterizing Maturity Levels for Organization-Wide Roadmapping Implementation. IEEE Engineering Management Review 2020, 48, 133 -143.
AMA StyleYuta Hirose, Robert Phaal, Clare Farrukh, Nathasit Gerdsri, Sungjoo Lee. Characterizing Maturity Levels for Organization-Wide Roadmapping Implementation. IEEE Engineering Management Review. 2020; 48 (4):133-143.
Chicago/Turabian StyleYuta Hirose; Robert Phaal; Clare Farrukh; Nathasit Gerdsri; Sungjoo Lee. 2020. "Characterizing Maturity Levels for Organization-Wide Roadmapping Implementation." IEEE Engineering Management Review 48, no. 4: 133-143.
Purpose The purpose of this paper to address the challenges on “what should the management plan for organization development (OD) toward becoming an innovative organization?” Design/methodology/approach This study applies the concept of innovation management, maturity model and roadmapping. The confirmatory factor analysis and the multi-criteria decision analysis are applied as the methodologies to evaluate the relative importance of each influencing factor and to assess the areas needed for improvement, respectively. A case example is also included to demonstrate how the proposed approach can be applied. Findings Comparing the assessment result and the strategic target defined by the management, the gaps can be diagnosed and then a roadmap guiding OD can be proposed based on a firm’s strategy for improvement. Research limitations/implications This study proposes the approach and assessment model. Different companies always have their unique focus, so the management team have to modify the assessment model by following the proposed approach. Future research should be conducted to assess the effectiveness of each activity in increasing the level of innovativeness. Practical implications Ineffective development could result from setting a strategic direction and resource allocation based on the intuitive decisions of the management team. Therefore, it would be much better if the management team can systematically assess the current status and diagnose the areas needed for improvement to set an appropriate strategic direction. Originality/value The analytical approach to develop a strategic roadmap guiding a firm to become an innovative organization has not been presented in the existing literature.
Norawat Chutivongse; Nathasit Gerdsri. Creating an innovative organization. Journal of Modelling in Management 2019, 15, 50 -88.
AMA StyleNorawat Chutivongse, Nathasit Gerdsri. Creating an innovative organization. Journal of Modelling in Management. 2019; 15 (1):50-88.
Chicago/Turabian StyleNorawat Chutivongse; Nathasit Gerdsri. 2019. "Creating an innovative organization." Journal of Modelling in Management 15, no. 1: 50-88.
Thirawut Phichonsatcha; Nathasit Gerdsri; Duanghathai Pentrakoon; Akkharawit Kanjana-Opas. Introducing Indigenous Knowledge into Foresight. 2019 Portland International Conference on Management of Engineering and Technology (PICMET) 2019, 1 .
AMA StyleThirawut Phichonsatcha, Nathasit Gerdsri, Duanghathai Pentrakoon, Akkharawit Kanjana-Opas. Introducing Indigenous Knowledge into Foresight. 2019 Portland International Conference on Management of Engineering and Technology (PICMET). 2019; ():1.
Chicago/Turabian StyleThirawut Phichonsatcha; Nathasit Gerdsri; Duanghathai Pentrakoon; Akkharawit Kanjana-Opas. 2019. "Introducing Indigenous Knowledge into Foresight." 2019 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 1.
Pawat Tansurat; Nathasit Gerdsri. Extended Techniques to Enhance Technology Roadmapping: Research Opportunities and Challenges. 2019 Portland International Conference on Management of Engineering and Technology (PICMET) 2019, 1 .
AMA StylePawat Tansurat, Nathasit Gerdsri. Extended Techniques to Enhance Technology Roadmapping: Research Opportunities and Challenges. 2019 Portland International Conference on Management of Engineering and Technology (PICMET). 2019; ():1.
Chicago/Turabian StylePawat Tansurat; Nathasit Gerdsri. 2019. "Extended Techniques to Enhance Technology Roadmapping: Research Opportunities and Challenges." 2019 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 1.
Firms engaged in university–industry collaboration (UIC) desire to advance knowledge and new technologies with their academic partners, however the performance of knowledge creation and transfer is greatly affected by complementarity and compatibility between the firm and academic institute. In practice, many firms assess the appropriateness of academic partners using a broad range of criteria, with high subjectivity. This paper therefore seeks to address this challenge by introducing a systematic approach to help firms determine the appropriateness of academic partners, represented as “matching quality” in this paper. Three facets of matching quality are examined: complementarity of research ability, compatibility in business mindset, and compatibility in relationships. This paper proposes a framework and model for assessing matching quality, along with a case study to demonstrate how the proposed model works.
Nisit Manotungvorapun; Nathasit Gerdsri. University–Industry Collaboration: Assessing the Matching Quality Between Companies and Academic Partners. IEEE Transactions on Engineering Management 2019, 1 -18.
AMA StyleNisit Manotungvorapun, Nathasit Gerdsri. University–Industry Collaboration: Assessing the Matching Quality Between Companies and Academic Partners. IEEE Transactions on Engineering Management. 2019; (99):1-18.
Chicago/Turabian StyleNisit Manotungvorapun; Nathasit Gerdsri. 2019. "University–Industry Collaboration: Assessing the Matching Quality Between Companies and Academic Partners." IEEE Transactions on Engineering Management , no. 99: 1-18.
Nathasit Gerdsri; Sudatip Puengrusme; Ronald Vatananan; Pawat Tansurat. Conceptual framework to assess the impacts of changes on the status of a roadmap. Journal of Engineering and Technology Management 2019, 52, 1 .
AMA StyleNathasit Gerdsri, Sudatip Puengrusme, Ronald Vatananan, Pawat Tansurat. Conceptual framework to assess the impacts of changes on the status of a roadmap. Journal of Engineering and Technology Management. 2019; 52 ():1.
Chicago/Turabian StyleNathasit Gerdsri; Sudatip Puengrusme; Ronald Vatananan; Pawat Tansurat. 2019. "Conceptual framework to assess the impacts of changes on the status of a roadmap." Journal of Engineering and Technology Management 52, no. : 1.
Just walk out technology (JWOT) is one of the latest innovations in the retail business. This is the first empirical study done to predict Thai consumers' attitudes and intentions to use JWOT. Bangkok is not only known for rising urban development but also the market tester for many fast-moving consumer products. The purpose of this study is to find the important factors and explain the relationship between these factors towards the attitude and behavioural intention to use JWOT among consumers in Bangkok, Thailand. Data was collected through an online questionnaire from 400 respondents who reside in Bangkok. The findings show the relationship between the original TAM constructs and one external factor (social norm). However, perceived entertainment value, trust, and technology anxiety are not significant in the prediction of JWOT adoption. Differences in demographic characteristics and shopping habits were found to have effects on the overall technology acceptance.
Rin Chuawatcharin; Nathasit Gerdsri. Factors influencing the attitudes and behavioural intentions to use just walk out technology among Bangkok consumers. International Journal of Public Sector Performance Management 2019, 5, 146 .
AMA StyleRin Chuawatcharin, Nathasit Gerdsri. Factors influencing the attitudes and behavioural intentions to use just walk out technology among Bangkok consumers. International Journal of Public Sector Performance Management. 2019; 5 (2):146.
Chicago/Turabian StyleRin Chuawatcharin; Nathasit Gerdsri. 2019. "Factors influencing the attitudes and behavioural intentions to use just walk out technology among Bangkok consumers." International Journal of Public Sector Performance Management 5, no. 2: 146.
Ummaraporn Pora; Natcha Thawesaengskulthai; Nathasit Gerdsri; Sipat Triukose. Data-driven Roadmapping Turning Challenges into Opportunities. 2018 Portland International Conference on Management of Engineering and Technology (PICMET) 2018, 1 .
AMA StyleUmmaraporn Pora, Natcha Thawesaengskulthai, Nathasit Gerdsri, Sipat Triukose. Data-driven Roadmapping Turning Challenges into Opportunities. 2018 Portland International Conference on Management of Engineering and Technology (PICMET). 2018; ():1.
Chicago/Turabian StyleUmmaraporn Pora; Natcha Thawesaengskulthai; Nathasit Gerdsri; Sipat Triukose. 2018. "Data-driven Roadmapping Turning Challenges into Opportunities." 2018 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 1.
Adiphol Tannirandon; Nathasit Gerdsri. Integration of Community Preference in Energy Planning: A Way for Sustainability. 2018 Portland International Conference on Management of Engineering and Technology (PICMET) 2018, 1 .
AMA StyleAdiphol Tannirandon, Nathasit Gerdsri. Integration of Community Preference in Energy Planning: A Way for Sustainability. 2018 Portland International Conference on Management of Engineering and Technology (PICMET). 2018; ():1.
Chicago/Turabian StyleAdiphol Tannirandon; Nathasit Gerdsri. 2018. "Integration of Community Preference in Energy Planning: A Way for Sustainability." 2018 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 1.
Nathasit Gerdsri; Alisa Kongthon. Bibliometrics and Social Network Analysis Supporting the Research Development of Emerging Areas: Case Studies from Thailand. Series on Technology Management 2018, 253 -277.
AMA StyleNathasit Gerdsri, Alisa Kongthon. Bibliometrics and Social Network Analysis Supporting the Research Development of Emerging Areas: Case Studies from Thailand. Series on Technology Management. 2018; ():253-277.
Chicago/Turabian StyleNathasit Gerdsri; Alisa Kongthon. 2018. "Bibliometrics and Social Network Analysis Supporting the Research Development of Emerging Areas: Case Studies from Thailand." Series on Technology Management , no. : 253-277.
This study focuses on applying bibliometric analysis and text mining technique to generate technology intelligence from publication databases. The intelligence represents the research profile and landscape by highlighting active research areas and revealing professional communities along with their social networks. Professional communities can be not just existing networks, but also hidden ones. In this paper, the analysis of biomedical engineering (BME) field in Thailand is presented as the case study. The findings can be used as key inputs for the development of effective policies and incentives to promote the research activities as well as the collaboration among different groups of experts.
Nathasit Gerdsri; Alisa Kongthon; Sudatip Puengrusme. Profiling the Research Landscape in Emerging Areas Using Bibliometrics and Text Mining: A Case Study of Biomedical Engineering (BME) in Thailand. International Journal of Innovation and Technology Management 2017, 14, 1740011 .
AMA StyleNathasit Gerdsri, Alisa Kongthon, Sudatip Puengrusme. Profiling the Research Landscape in Emerging Areas Using Bibliometrics and Text Mining: A Case Study of Biomedical Engineering (BME) in Thailand. International Journal of Innovation and Technology Management. 2017; 14 (2):1740011.
Chicago/Turabian StyleNathasit Gerdsri; Alisa Kongthon; Sudatip Puengrusme. 2017. "Profiling the Research Landscape in Emerging Areas Using Bibliometrics and Text Mining: A Case Study of Biomedical Engineering (BME) in Thailand." International Journal of Innovation and Technology Management 14, no. 2: 1740011.
According to UN, our world population has reached 7.3 billion with the annual growth rate 1.18%. Increasing of population influenced needs to expand energy production and planning. Currently, energy planning consideration was changed from single criteria approach with economic focus to multi-criteria approach by including criteria from social and environmental. Although, scholars have recently studied and utilized several Multi Criteria Decision Making methods to justify the best suitable energy planning out of those criteria, there are still gaps and concerns that are yet unanswered. In this paper, elements of sustainability energy planning will be assessed and a pilot study will be tested. Finally, challenges and future research opportunity to improve the process of energy planning will be discussed.
A. Tannirandon; Nathasit Gerdsri. Energy planning for sustainable development - challenge and experience sharing from Thailand. 2016 IEEE International Conference on Management of Innovation and Technology (ICMIT) 2016, 115 -120.
AMA StyleA. Tannirandon, Nathasit Gerdsri. Energy planning for sustainable development - challenge and experience sharing from Thailand. 2016 IEEE International Conference on Management of Innovation and Technology (ICMIT). 2016; ():115-120.
Chicago/Turabian StyleA. Tannirandon; Nathasit Gerdsri. 2016. "Energy planning for sustainable development - challenge and experience sharing from Thailand." 2016 IEEE International Conference on Management of Innovation and Technology (ICMIT) , no. : 115-120.
To strategically exploit open innovation, many companies continue to expand their research collaboration with universities to boost the novelty and speed of innovation development. Recently, literatures propose various sets of criteria for selecting universities as partners but the research on practicality and generalizability of such applications are still limited. This explorative study reveals how managers apply the criteria from literature into the practice for their industry-university collaboration. The structured interviews were conducted and the quotations were extracted to obtain common criteria. The result of case studies reveals that both systematic and traditional approaches are applied in partner selection. With a systematic approach, the academic databases and partner profiles are used along with expert judgment to support the decision whereas a traditional approach relies on trust which emerges from collaboration experiences and personal connection.
Nisit Manotungvorapun; Nathasit Gerdsri. From literature to practice: Selection criteria for industry-university partners. 2016 Portland International Conference on Management of Engineering and Technology (PICMET) 2016, 420 -428.
AMA StyleNisit Manotungvorapun, Nathasit Gerdsri. From literature to practice: Selection criteria for industry-university partners. 2016 Portland International Conference on Management of Engineering and Technology (PICMET). 2016; ():420-428.
Chicago/Turabian StyleNisit Manotungvorapun; Nathasit Gerdsri. 2016. "From literature to practice: Selection criteria for industry-university partners." 2016 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 420-428.
This chapter presents the research on the development of a new concept and methodology called technology development envelope (TDE). TDE approach is applied for identifying the optimum path in developing a technology roadmap in which technology strategies and business strategies are combined. TDE allows the executive-level decision makers in corporations as well as the policy-level decision makers in governments to incorporate disruptive technologies and radical innovations in the development of technology strategies. The combination of Delphi method and hierarchical decision (AHP) is used as a foundation for building the TDE concept. The judgments from technology developers and technology implementers are utilized in the process to assure that the technology strategies are in full support of corporate goals and objectives.
Nathasit Gerdsri. Strategic Planning: An Analytical Approach to Building a Technology Development Envelope (TDE) for Roadmapping of Emerging Technologies. Sustainability in Innovation and Entrepreneurship 2016, 121 -145.
AMA StyleNathasit Gerdsri. Strategic Planning: An Analytical Approach to Building a Technology Development Envelope (TDE) for Roadmapping of Emerging Technologies. Sustainability in Innovation and Entrepreneurship. 2016; ():121-145.
Chicago/Turabian StyleNathasit Gerdsri. 2016. "Strategic Planning: An Analytical Approach to Building a Technology Development Envelope (TDE) for Roadmapping of Emerging Technologies." Sustainability in Innovation and Entrepreneurship , no. : 121-145.
This chapter presents a quantitative model used for evaluating the impact of emerging technologies on a company’s objective. The hierarchical model with four levels (objective–criteria–factors–technology alternatives) is structured to decompose the complex decision problems and incorporate quantitative and qualitative aspects into the evaluation process. A new approach on applying a semi-absolute scale to quantify the values of technologies is proposed in conjunction with the determination of criteria priorities and the relative importance of factors under each criterion. The impact of technologies on a company’s objective is calculated as a composite index called technology value. The improvement gap and improvement priority of each technology are also determined to identify the characteristics of the emerging technologies on which technology-driven companies would focus in order to maximize the impact of those technologies on the company’s strategic objectives. A case study is included in this chapter to illustrate the applicability and computations of the proposed model.
Nathasit Gerdsri. Strategic Planning: A Quantitative Model for the Strategic Evaluation of Emerging Technologies. Sustainability in Innovation and Entrepreneurship 2016, 97 -119.
AMA StyleNathasit Gerdsri. Strategic Planning: A Quantitative Model for the Strategic Evaluation of Emerging Technologies. Sustainability in Innovation and Entrepreneurship. 2016; ():97-119.
Chicago/Turabian StyleNathasit Gerdsri. 2016. "Strategic Planning: A Quantitative Model for the Strategic Evaluation of Emerging Technologies." Sustainability in Innovation and Entrepreneurship , no. : 97-119.
Innovation has becomes a key driver for an organization to promote sustainable organizational competitiveness in a business competition. The purpose of this paper is to propose the approach to help the management of an organization to identify the areas needed for improvement based on the difference between the current status and organizational targets. The strategic gaps are used to facilitate the management team of any organizations to set and implement the proper strategic directions for leading their organization to become an innovative organization.
N. Chutivongse; Nathasit Gerdsri. Proposed steps to analyze organizational characteristics and develop a roadmap for being an innovative organization. 2015 Portland International Conference on Management of Engineering and Technology (PICMET) 2015, 728 -735.
AMA StyleN. Chutivongse, Nathasit Gerdsri. Proposed steps to analyze organizational characteristics and develop a roadmap for being an innovative organization. 2015 Portland International Conference on Management of Engineering and Technology (PICMET). 2015; ():728-735.
Chicago/Turabian StyleN. Chutivongse; Nathasit Gerdsri. 2015. "Proposed steps to analyze organizational characteristics and develop a roadmap for being an innovative organization." 2015 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 728-735.
Open Innovation has been considerably received interest from academics and practitioners over the past decade. Nowadays many firms pursuing open innovation are facing challenges and difficulties in selecting the right partners to work with. Having mismatched partners even though they are technically capable can lead to the unsmooth interaction and the failure in innovation performance. Hence, this article aims to address this managerial challenge by proposing an approach for assessing the matching quality of candidate partners who wish to engage in an open innovation project.
Nisit Manotungvorapun; Nathasit Gerdsri. Matching partners for Open Innovation practice. 2015 Portland International Conference on Management of Engineering and Technology (PICMET) 2015, 718 -727.
AMA StyleNisit Manotungvorapun, Nathasit Gerdsri. Matching partners for Open Innovation practice. 2015 Portland International Conference on Management of Engineering and Technology (PICMET). 2015; ():718-727.
Chicago/Turabian StyleNisit Manotungvorapun; Nathasit Gerdsri. 2015. "Matching partners for Open Innovation practice." 2015 Portland International Conference on Management of Engineering and Technology (PICMET) , no. : 718-727.
Technology changes create an enormous impact to every company. To survive in this fast-changing environment, companies need to find a proper way to manage their technologies and prepare for new technology investment. One crucial issue for technology managers to consider after determining the strategic timing for technology substitution is to know what diffusion pattern of new technology would be. This issue is important as the management of companies can effectively prepare themselves to be ready for upcoming market opportunity. This paper presents the analysis of the Bass diffusion model to forecast the diffusion pattern of OLED technology in portable devices. The analysis indicates that using p and q value derived from analogous product, cellular telephone, results in realistic diffusion pattern (p = 0.008 and, q = 0.421). The result reveals that OLED portable device sales start to boost up in 2013 and increase significantly around 2015-2017.
P. Tansurat; Nathasit Gerdsri. Forecasting of diffusion pattern: A case example of OLED technology. 2014 IEEE International Conference on Industrial Engineering and Engineering Management 2014, 275 -279.
AMA StyleP. Tansurat, Nathasit Gerdsri. Forecasting of diffusion pattern: A case example of OLED technology. 2014 IEEE International Conference on Industrial Engineering and Engineering Management. 2014; ():275-279.
Chicago/Turabian StyleP. Tansurat; Nathasit Gerdsri. 2014. "Forecasting of diffusion pattern: A case example of OLED technology." 2014 IEEE International Conference on Industrial Engineering and Engineering Management , no. : 275-279.