Insufficient environment protection may have serious ecological consequences, resulting in a number of problems in the modern world, many of which are a direct result of human behavior. Therefore, one needs to limit negative ecological effects by consciously shaping environment-related behaviors. The present paper analyzes the declared attitudes of individuals when it comes to taking into consideration pro-environmental factors, including energy, consumption, and waste. We have also studied the social awareness of the socially responsible investment idea, as well as pro-ecological individual behaviors related to private finance. Our survey study, conducted on a representative sample of 1030 Polish respondents, shows that participants’ individual features have little impact on pro-ecological decisions, and that declared pro-ecological attitudes are not reflected in actual behaviors. Polish consumers are still not active enough in making decisions concerning pro-ecological actions, first of all, in terms of energy and waste. As a result of the conducted research, we suggest increasing all activities in the field of environmental policy that could increase the participation of society in facilitating sustainable development.

INDIVIDUAL INVESTORS ON THE FINANCIAL MARKET IN POLAND

THE USEFULNESS OF FINANCIAL REPORTING FOR FINANCIAL INSTRUMENTS IN THE DECISION-MAKING PROCESSES OF INDIVIDUAL INVESTORS