Stakeholders’ participation is critical to implementing sustainable development models at mass tourism destinations. Through the application of a mixed methodology focused on the collection, processing, and analysis of quantitative and qualitative data, this study analyzes the perception of residents, accommodation establishments, the academic community, and tourists in the city of Seville, since they are the possible agents of change in the current model. In addition, the study of perceptions provides information to extract a definition of mass tourism for these groups. Findings show that the majority of those surveyed affirm the presence of mass tourism in the city, and choose carrying capacity as an instrument to predict this type of tourism. We also show that, while mass tourism is not a sustainable model, its transformation is possible. As a consequence, the tourists’, destination’s and local population’s tolerance limits would determine the size and direction of the tourist impact.

El turismo se ha convertido en un elemento clave en la planificación urbana, desarrollo y evoluciones socioculturales de muchas ciudades. El objetivo de esta investigación es analizar el estado de la cuestión de la metamorfosis acaecida en el turismo y las transformaciones urbanas de las ciudades turísticas en el contexto de la COVID-19, así como las propuestas para una reactivación en forma de turismos de proximidad más alineados con los ODS de Naciones Unidas. El método utilizado está basado en la aplicación del Proceso de Desarrollo del Conocimiento - Constructivista (ProKnow-C), proporcionando un procedimiento estructurado, riguroso y que minimiza el uso de la aleatoriedad y la subjetividad en el proceso de revisión bibliográfica. Como resultados, se obtienen 30 artículos relevantes y alineados con el tema de investigación, posibilitando el identificar los principales enfoques propuestos por los autores de este portfolio bibliográfico en relación a la problemática planteada. Esto permite constar la importante proliferación de publicaciones científicas que abordan esta temática, en un corto periodo de tiempo, y la ausencia de un modelo consensuado que permita medir tales fenómenos de forma integral, viéndose además como una oportunidad para repensar el turismo de proximidad como foco de un modelo turístico sostenible.

The main purpose of this research is to emphasize the importance of corporate social responsibility (CSR) within any hotel in operation. The main objective has focused on the analysis of social activities of CSR of accommodation in the city of Malaga. The basis of this project has been the investigation of the term CSR and its presence in tourism. At the same time, it has focused on the fact of the presence of the Covid-19 pandemic, which has caused many changes in tourism in recent years. As part of the investigation on the current situation of CSR activities in hotels Malaga city, interviews have been carried out with active professionals in the sector, in order to draw correct conclusions. Additionally, this project contributes with the proposal of activities within the social dimension of CSR of a hotel supporting the local community in different areas. It has been possible to reach various conclusions about the positive impact and importance of CSR in the hotel sector together with future lines of research, which can be supported by the results of this work.

The integration of sustainable practices is paramount for fostering responsibility and sustainability in pivotal sectors such as tourism. This study aims to analyse the intention to book into any type of sustainable accommodations by employing the Theory of Planned Behaviour (TPB) extended with price sensitivity. This research applies FIMIX-PLS to segment the sample based on the TPB framework, which involves the analysis of respondents' attitudes, subjective norms, perceived behavioural control, and price sensitivity concerning sustainable accommodation. The results highlight that attitude is the main predictor of booking intention, followed by price sensitivity. The segmentation analysis reveals four distinct groups composed solely of women, which represents an innovation in terms of perspectives on the role of gender in sustainable tourism behaviour. In this sense, understanding gender divergences in sustainable tourism can inform more inclusive and effective sustainability policies that promote wider societal adoption of sustainable practices. Future research could expand the sample size and explore additional variables that may influence sustainable booking intentions. The results offer practical implications for business management, emphasizing the need for targeted marketing strategies that consider gender-based differences in sustainability perceptions.

The tourism sector is directly related to high energy consumption. In this context, measuring the ecological footprint generated by tourism is crucial to address environmental challenges. Hotels play a prominent role in this footprint due to their size and daily operations, which consume large amounts of energy and natural resources. The objective of this research is to analyze the state of the question of the influence of this carbon footprint reduction in tourist accommodation, especially hotels. The method used is based on the application of the Knowledge Development Process—Constructivist (ProKnow-C), providing a structured, rigorous procedure that minimizes the use of randomness and subjectivity in the bibliographic review process, as well as its subsequent analysis in the Bibliometrix program. As results, 7 relevant articles are obtained and aligned with the research topic, making it possible to identify the main approaches proposed by the authors of this bibliographic portfolio in relation to the problem raised. The present research can be used as a guide for the construction of knowledge in a systematic way and provides, both academics and professionals, a better overview to understand the contributions of the carbon footprint in the accommodation reservation, especially hotels. Through the bibliometric analysis, it was possible to identify relevant data from the 7 articles in the final portfolio, such as the main words and their correlation, the main authors, the production of said authors over time, etc., which can be presented as an opportunity for future researchers.

Tourism and the experience economy are closely linked. The aim of this study is to assess the extent, timing, and manner in which the tourist experience has been integrated into the curriculum of official undergraduate Tourism degrees in Spain, given that a relevant curriculum is the most crucial element of an educational program. For this purpose, we have employed a bibliometric analysis. Through a Content Analysis of the verification reports of Tourism degrees, using ATLAS.ti v.24, we have identified a temporal disconnect between the reality of the tourism industry and its corresponding academic training. Therefore, a greater integration of the tourist experience into the curriculum is necessary. This could be particularly achieved by introducing more mandatory courses that cover this subject matter. It is recommended that universities review their study plans to more significantly incorporate the tourist experience, in line with CEDTUR's recommendations. The significant practical implications of this research for the employability of graduates extend to the entire tourism ecosystem. It has highlighted a discrepancy between the needs of businesses and educational programs, leading to recommendations for the implementation of improvement measures in the verification reports of Tourism degrees.