Conciliating nature conservation and tourism development is an increasingly important task for authorities in charge of managing protected areas and requires an adequate knowledge of visitors′ preferences and recreational behavior. In this light, we used data collected by means of a choice experiment to investigate recreational preferences at Dolomiti Bellunesi National Park, a protected area located in Northeastern Italy. More specifically, we analyzed the determinants of visitors’ decisions to engage with different activities in the park. This is important information for park managers, as different recreational activities have both different impact on the natural heritage and different capability to generate revenue for nature conservation and for enhancing the quality of life of local communities. The findings of our study suggest that the choice of recreational activities is mainly driven by the features of recreational sites and by visitors’ personal characteristics. Concerning park features, visitors’ choices seem to be mostly driven by features directly related to each activity, such as thematic trails for hiking and climbing routes for rock climbing. Among visitors′ characteristics, we found that both previous experience with the activity and socio-demographic characteristics had a significant effect on activity choice. Overall, the results of our study can help park authorities in developing management plans aimed specifically at attracting a larger number of visitors of a certain type, which is an important tool to foster the more sustainable forms of tourism.

Non-Wood Forest Products (NWFPs) provide social and cultural services related to e.g., the tradition and social role of collecting berries, mushrooms and herbs. These services can be ranked among intangible outputs as a part of the recreational function of forests. However, their social value is only partially captured in non-forest activities. We used a Choice Experiment to explore individuals’ preferences towards NWFPs and associated services in Italy, Sweden, and Czechia. We estimated the individual marginal willingness to pay for the supply and maintenance of NWFPs. In addition, we analysed the determinants of people’s choices using the framework of the Moral Foundations Theory (MFT). The results show that people collect NWFPs mostly for self-consumption and recreation, rather than for livelihood or to sell them on the market. Despite this, they are willing to pay for sustainable forest management practices that favour NWFPs supply, as well as for forest conservation. Additionally, Care and Fairness traits in the MFT determine people’s willingness to pay for NWFPs. The results from this study highlight the value of the social component of non-wood forests products and the expenses related to picking. This is a first step towards a value chain analysis of the NWFPs.

Soil ecosystem services (ES) provide multiple benefits to human well-being, but the failure to appreciate them has led to soil degradation issues across the globe. Despite an increasing interest in the threats to soil resources, economic valuation in this context is limited. Importantly, most of the existing valuation studies do not account for the spatial distribution of benefits that soil ES provide to the population. In this study, we present the results of a choice experiment (CE) aimed at investigating spatial heterogeneity of attitudes and preferences towards soil conservation and soil ES. We explored spatial heterogeneity of both attitudes and welfare measures via GIS techniques. We found that citizens of the Veneto Region (Northeast Italy) generally have positive attitudes towards soil conservation. We also find positive willingness-to-pay (WTP) values for soil ES in most of the study area and a considerable degree of heterogeneity in the spatial taste distribution. Finally, our results suggest that respondents with pro-environmental attitudes display a higher WTP based on the geographic pattern of the distribution of WTP values and attitudinal scores across the area.

Forest ecosystems provide numerous services that contribute to the wellbeing of societies. However, the lack of knowledge about the benefits of non-wood forest ecosystem services, such as non-wood forest products (NWFPs), hinders efficient forest policy decision-making processes. This study proposes a new extension of the Social Accounting Matrices (SAMs) to capture both the private and the social component of NWFPs. By means of a literature review, we show how extended SAMs can be a suitable approach to explain the causal relationship between the supply of forest ecosystem services, forest-based value chains, and the European bioeconomy. The literature analysis shows that the number of research studies calibrating or using SAMs has been increasing over the last decades. Recent extensions of the SAMs made it possible to evaluate the relationship between human wellbeing and the environment. Moreover, we found applications to the forest sector (limited to timber) and to the supply of some non-wood ecosystem services. We believe the extended SAMs will support decision-makers to design forest strategies that properly account for the benefits NWFPs provide to both the economy and the society.