Muhammad Abid Saleem

Dr. Muhammad Abid Saleem

orcid

Research Focus & Metrics

Academic Career Length

11Years (2016-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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13 November 2017 in Asia Pacific Journal of Marketing and Logistics
Verified
Journal Article
Closed access
MSMuhammad Abid Saleem
Muhammad Abid Saleem
SZSadaf Zahra
Sadaf Zahra
AYAsif Yaseen
Asif Yaseen
Purpose: The purpose of this paper is to examine the antecedents of repurchase intentions in the Pakistani airline industry. Though research on repurchase intentions has traditionally focused on service quality and satisfaction, recently scholars have proposed that word of mouth (WOM) and thin Pakistan’s airline industr trust also play a vital role in driving repurchase intentions for all services businesses. Design/methodology/approach: The study employs structural equation modeling to examine the hypothesized relationships among antecedents of repurchase intention drawing on a data set of 383 customers listed as “frequent flyer members” within Pakistan’s airline industry. Findings: The results revealed that service quality and trust are directly associated with repurchase intentions as well as through the mediator of customer satisfaction. The findings hold important implications for marketers and academics. Originality/value: This study makes original contribution to the body of knowledge in the services marketing sector by investigating the effects of service quality and trust through the mediation of customer satisfaction and brand image, and the moderation of WOM factors on predictors of repurchase intention.

11 January 2021 in Environment, Development and Sustainability
Verified
Journal Article
Closed access
PDF file
AWAllah Wasaya
Allah Wasaya
MSMuhammad Abid Saleem
Muhammad Abid Saleem
JAJamil Ahmad
Jamil Ahmad
MNMuhammad Nazam
Muhammad Nazam
MKM. Mohsin Ali Khan
M. Mohsin Ali Khan
MIMohammad Ishfaq
Mohammad Ishfaq

4 February 2019 in International Journal of Bank Marketing
Verified
Journal Article
Closed access
MSMuhammad Abid Saleem
Muhammad Abid Saleem
ZBZahra Masood Bhutta
Zahra Masood Bhutta
MNMuhammad Nauman
Muhammad Nauman
SZSadaf Zahra
Sadaf Zahra
Purpose: The purpose of this paper is to explore the impact of transformational leadership and employee empowerment on employee performance and organizational commitment through the mediational role of behavioral integrity (BI). Design/methodology/approach: Data were collected through a self-administered questionnaire based on measurement of variables adopted from earlier studies. A total of 532 usable responses were collected through officer grade and executive level employees of selected banks from the Multan district, Pakistan. Confirmatory factor analysis was run using AMOS 23.0 whereas PROCESS macro in SPSS 23.0 was used for path analysis. Findings: The study results revealed that transformational leadership and employee empowerment positively affect employee performance and organizational commitment through the mediational effect of BI. Originality/value: The role of BI in enhancing employees’ performance and organizational commitment has been overlooked in the extant literature. Especially, in the emerging economies, where there is growing employer–employee trust deficit, this investigation brings in useful contribution.

1 August 2018 in Journal of Cleaner Production
Verified
Journal Article
Closed access
MSMuhammad Abid Saleem
Muhammad Abid Saleem
LELynne Eagle
Lynne Eagle
DLDavid Low
David Low

18 June 2023 in Journal of Environmental Management
Verified
Journal Article
Open access
SGSteven J. Greenland
Steven J. Greenland
MSMuhammad Abid Saleem
Muhammad Abid Saleem
RMRoopali Misra
Roopali Misra
NNNinh Nguyen
Ninh Nguyen
Jon MasonJon Mason
Jon Mason
Effective environmental management higher education programs are essential for achieving the Sustainable Development Goals (SDGs). Yet SDG complexity means many educators focus on environment and avoid critical but challenging social, economic and governance aspects. This undermines the calls for comprehensive environmental management education that effectively integrates all key sustainability dimensions. Various sustainability models, mostly founded on the pillars of sustainability, have consequently evolved. They are generally conceptual and/or involve subjective categorization of the SDGs, which has led to demands for more empirically based models. This study has consequently used a mixed-method approach to model Australian university students' SDG perceptions. The qualitative research identified three items (on average) for each SDG, and a quantitative survey then measured their perceived importance. Factor analysis generated a robust six-dimensional sustainable development model comprised of 37 SDG items, which validates environment and governance aspects of some traditional pillar-based sustainability models. It has also uncovered new social and economic dimensions: social harmony and equality; sustainable consumption and socioeconomic behaviors; sustainable production, industry and infrastructure; and acute poverty reduction. These findings can help educators, organizations and citizens to categorize and integrate SDGs via better understanding of their key dimensions and impacts.

16 May 2016 in International Journal of Bank Marketing
Verified
Journal Article
Closed access
MSMuhammad Abid Saleem
Muhammad Abid Saleem
SZSadaf Zahra
Sadaf Zahra
RARashid Ahmad
Rashid Ahmad
HIHina Ismail
Hina Ismail
Purpose: – The purpose of this paper is to develop an original framework to explore the effects of social influence (SI), market orientation (MO) and service quality (SQ) with moderating effect of emotional intelligence (EI) on customer loyalty (CL) and to discuss the mediational role of customer satisfaction. Design/methodology/approach: – This study applies six original concepts – SI, MO, SQ, EI, customer satisfaction to develop an integral model to enhance CL. In addition, this research employs an empirical study by means of the questionnaire survey method to verify the hypotheses and to explore its managerial implications. Structural equation modeling has been applied to verify the research framework. Findings: – The empirical results show that MO, SI and SQ significantly affect CL with presence of customer satisfaction as a mediator. Furthermore, this study demonstrates that the direct relationships between MO and SI on CL are not supported. However indirect paths present full mediation except in case of SQ where mediation was partial. Moreover, EI was found to enhance the partially mediated relationship between SQ and CL with mediational role customer satisfaction. Hence, banks should invest resources to increase MO, SI and SQ to increase customer satisfaction and CL. Originality/value: – This study summarizes the literature on customer satisfaction and relationship marketing into a new managerial framework of CL. It utilizes new arrangement of four construct – SI, MO, and SQ with EI – to develop an original framework to enhance CL. Although past research has highlighted the relevant issues about CL, none explores it with MO and moderating role of EI on SQ. Therefore, this paper develops the research framework of CL to fill the research gap specifically in Pakistani context.