George Thomas is currently working as an assistant professor (Marketing) at College of Business Administration, Prince Sultan University, Riyadh, Kingdom of Saudi Arabia, where he has served as the Director of the MBA program. Dr. Thomas has also served as the Chair of different departments in PSU for around 15 years. He has an accomplished teaching career spanning more than two decades and has published research papers in reputed journals such as Current Issues in Tourism, International Journal of Emerging Markets, Journal of Islamic Marketing, TQM Journal, International Journal of Education Management, Sustainability, Sage Open, and International Journal of Procurement Management, to name a few. He has also participated in several high-profile national and international conferences. In addition, he has been contributing to the business world by serving on the board of directors of a company for the last 8 years. He is also well known in the field of training business executives.