Tina Hintringer, MA is an Alumni of the University of Applied Sciences JOANNEUM Graz in the degree course Business in Emerging Markets with focus on international economics, data based analytics and process management. In her bachelor’s degree, she studied health, management and tourism at the same institution. During this time, she lived in Finland for one semester to study international management abroad at the Turku University of Applied Sciences. Before her academic career, Tina gained experience in the field of management as a trainee and later as an outlet manager in Florida and New York for nearly two years. Besides her studies, she worked as a Senior Project Manger at a Viennese start up, where her tasks involved consulting of renowned customers with regard to marketing, process optimization and budgeting. Tina is currently employed at an international corporation, where her duty is to implement innovation into the daily operative processes of the organization under the consideration of digitalization, with the aim to enhance efficiency for all stakeholders.