Sexual selection, including mate choice and intrasexual competition, is responsible for the evolution of some of the most elaborated and sexually dimorphic traits in animals. Although there is sexual dimorphism in the shape of human faces, it is not clear whether this is similarly due to mate choice, or whether mate choice affects only part of the facial shape difference between men and women. Here we explore these questions by investigating patterns of both facial shape and facial preference across a diverse set of human populations. We find evidence that human populations vary substantially and unexpectedly in both the magnitude and direction of facial sexually dimorphic traits. In particular, European and South American populations display larger levels of facial sexual dimorphism than African populations. Neither cross-cultural differences in facial shape variation, sex differences in body height, nor differing preferences for facial femininity and masculinity across countries, explain the observed patterns of facial dimorphism. Altogether, the association between sexual shape dimorphism and attractiveness is moderate for women and weak (or absent) for men. Analysis that distinguishes between allometric and non-allometric components reveals that non-allometric facial dimorphism is preferred in women’s faces but not in faces of men. This might be due to different regimes of ongoing sexual selection acting on men, such as stronger intersexual selection for body height and more intense intrasexual physical competition, compared with women.

In mate choice, individuals consider a wide pool of potential partners. It has been found that people have certain preferences, but intraindividual stability of mate choice over time remains little explored. We tested individual consistency of mate choice with respect to a number of demographic, physical, and personality characteristics. Only mothers were recruited for this study, because we wanted to find out not only whether women choose long-term partners with certain characteristics but also whether the father of their child(ren) differs from their other long-term (ex-)partners. Women (N = 537) of 19–45 years of age indicated the demographic, physical (by using image stimuli), and personality characteristics of all of their long-term partners (partners per respondent: mean = 2.98, SD = 1.32). Then we compared the average difference between an individual’s long-term partners with the expected average difference using a permutation test. We also evaluated differences between partners who had children with the participants (fathers) and other long-term partners (non-fathers) using permutation tests and mixed-effect models. Our results revealed that women choose long-term partners consistently with respect to all types of characteristics. Although effect sizes for the individual characteristics were rather weak, maximal cumulative effect size for all characteristics together was high, which suggests that relatively low effect sizes were caused by high variability with low correlations between characteristics, and not by inconsistent mate choice. Furthermore, we found that despite some differences between partners, fathers of participants’ child(ren) do fit their ‘type’. These results suggest that mate choice may be guided by relatively stable but to some degree flexible preferences, which makes mate choice cognitively less demanding and less time-consuming. Further longitudinal studies are needed to confirm this conclusion.

Biosocial impact of facial dominance and sex-typicality is well-evidenced in various human groups. It remains unclear, though, whether perceived sex-typicality and dominance can be consistently predicted from sexually dimorphic facial features across populations. Using a combination of multidimensional Bayesian approach and geometric morphometrics, we explored associations between perceived dominance, perceived sex-typicality, measured sexual shape dimorphism, and skin colour in a European and an African population. Unlike previous studies, we investigated the effect of facial variation due to shape separately from variation due to visual cues not related to shape in natural nonmanipulated stimuli. In men, perceived masculinity was associated with perceived dominance in both populations. In European women higher perceived femininity was, surprisingly, likewise positively associated with perceived dominance. Both shape and non-shape components participate in the constitution of facial sex-typicality and dominance. Skin colour predicted perceived sex-typicality in Africans but not in Europeans. Members of each population probably use different cues to assess sex-typicality and dominance. Using our methods, we found no universal sexually dimorphic scale predicting human perception of sex-typicality and dominance. Unidimensional understanding of sex-typicality thus seems problematic and should be applied with cautions when studying perceived sex-typicality and its correlates.