Olena Chygryn

Dr. Olena Chygryn

Marketing, Sumy State University, Sumy, Sums’ka Oblast’, Ukraine
orcid

Research Focus & Metrics

Academic Career Length

9Years (2018-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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27 April 2023 in Sustainability
Verified
Journal Article
Open access
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Oleksii LyulyovOleksii Lyulyov
Oleksii Lyulyov
Olena ChygrynOlena Chygryn
Olena Chygryn
Tetyana PimonenkoTetyana Pimonenko
Tetyana Pimonenko
Aleksy KwilinskiAleksy Kwilinski
Aleksy Kwilinski
The world’s transition to green economic growth, considering the Agenda for Sustainable Development, provokes relevant structural changes in the world market. Consequently, it boosts the business sector’s ability to incorporate green dimensions into their development policies to intensify their green competitiveness in the market. In this case, it is necessary to identify the appropriate indicators that affect a company’s green competitiveness. Thus, stakeholders and management could intensify or decline a company’s green competitiveness depending on the efficiency of communication between them. The paper aims to analyze the role of stakeholders’ engagement in the company’s management in enhancing green competitiveness. The research data were compiled from a questionnaire of 75 respondents, who represent the Ukrainian company’s management. The study applies PLS-SEM to test the hypotheses of the investigation. The empirical results allow us to conclude that stakeholders’ engagement in the company’s management positively affects the company’s green competitiveness. The most statistically significant impact on the company’s green competitiveness is experience in communication with stakeholders and managing stakeholders’ conflicts, with loading factors of 0.802 and 0.806, respectively. The findings show that to improve green competitiveness, the company’s management should develop targeted stakeholder communications and extend knowledge and awareness of stakeholder interests and values. At the same time, management should incorporate stakeholders’ suggestions and recommendations when promoting a company’s green competitiveness.

27 July 2018 in Innovative Marketing
Verified
Journal Article
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YYYuri Yevdokimov
Yuri Yevdokimov
Olena ChygrynOlena Chygryn
Olena Chygryn
Tetyana PimonenkoTetyana Pimonenko
Tetyana Pimonenko
Oleksii LyulyovOleksii Lyulyov
Oleksii Lyulyov
The paper deals with analysis of the preconditions of alternative energy market development in Ukraine. In this case study, the authors analyzed the EU experience. The results of analysis showed that the leader of the EU countries in renewable energy has already achieved the target (20%), which had been indicated. In addition, the findings showed that the share of renewable energy in gross final energy consumption has been increasing from year to year. The authors allocate that, according to the Ukrainian potential, biogas is the most perspective one among alternative resources. Moreover, results of analysis showed that Ukraine has the huge potential of agricultural sector. In this direction, the authors allocated the main types of the agricultural activities, which have the highest potential of biogas production: sugar factories, corn silage and poultry farms. The authors underlined that biogas spreading is restrained by the stereotypes that green investments are not attractive for investors. In order to analyze the economic efficiency of investments to the biogas installation, the authors calculated the profit from the biogas installation for poultry farm. The authors made two scenarios for calculation. The first – the whole volume of energy, which was generated from the biogas unit, will be sold with feed-in tariff. The second – the farm covers its own needs in electricity, the rest will be sold with feed-in tariff. The findings showed that the first scenario is more attractive. Moreover, the farm could receive higher profit if it installed the biogas in 2016, not in 2017. In addition, based on the EU experience and features of farm functioning, the authors approved that the biogas installation has not only the economic effect (profit and additional profit) for company, but also ecological and social effects for rural area, where this farm was located.

31 July 2018 in Environmental Economics
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Journal Article
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Tetyana PimonenkoTetyana Pimonenko
Tetyana Pimonenko
Oleksii LyulyovOleksii Lyulyov
Oleksii Lyulyov
Olena ChygrynOlena Chygryn
Olena Chygryn
MPMaksim Palienko
Maksim Palienko
The paper deals with the analysis of methodology of Environmental Performance Index. The authors analyzed and systematized the main existing integrated indices, which were used for evaluation of environmental, social and economic situation in the countries. The authors allocated the environmental performance index as a basis for analyzing the environmental policy of the country. In this direction, the authors analysed the main features, structure and indicators of environmental performance index. The authors allocated the world-leader countries with huge level of CO2 emissions. According to the results, the authors aproved that these countries should improve their environmental policy. Accordingly, they occupied less position in environmental performance index. For the purpose to analyze the relation between ecological, social and economic welfare, the authors analyzed score of sustainable development goal index, social progress index and gross domestic product per capita. The comparison analysis of findings showed that countries with good position on environmental performance index have the strong position on sustainable development goal index and social progress index. The authors suggested that Ukraine should orient to the EU countries with purpose to improve the environmental policy.

3 March 2019 in Journal of Environmental Management and Tourism
Verified
Journal Article
Closed access
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Olena ChygrynOlena Chygryn
Olena Chygryn
Tetyana PimonenkoTetyana Pimonenko
Tetyana Pimonenko
OLOleksii Luylyov
Oleksii Luylyov
AGAlina Goncharova
Alina Goncharova
The paper deals with analysis of the main features and perspectives of green bonds development. Under the investigation the European Union experience of developing and functioning the green bonds market were analysed by the authors. The authors systematised the main approaches to define green bonds. Thus, the green bonds were defined as the debt investment in which an investor loans money which borrows the funds for a defined period at a variable or fixed interest rate with purpose to raise money and finance the variety of green projects and activities. In this direction, green projects mean the all activities which connected with resources saving and environmental protection activities. According to this result, the main features, parameters and principles of green bonds were indicated by the authors. Besides, based on the European Union experience the authors allocated the main pre-requisites of developing the green bonds market in Ukraine. Moreover, the authors allocated the main players at the green bonds market. According to the European Union experience and Ukraine conditions, the attractive directions of green bonds market for investors were identified by the authors. With this purpose the authors tried to consolidate the main advantages and disadvantages of green bonds for investors. According to the results, in conclusion, the authors allocated the possible economic, social, political and environmental benefits of green bonds market for issuers with purpose to attract their attention and to develop the green bonds market in Ukraine.

1 January 2018 in International Journal of Environmental Technology and Management
Verified
Journal Article
Closed access
JCJan Cebula
Jan Cebula
Olena ChygrynOlena Chygryn
Olena Chygryn
SCSamuel V. Chayen
Samuel V. Chayen
Tetyana PimonenkoTetyana Pimonenko
Tetyana Pimonenko
Inderscience Publishers: publishers of distinguished academic, scientific and professional journals.

1 December 2020 in Economics & Sociology
Verified
Journal Article
Closed access
ОКОlha Кuzmenko
Оlha Кuzmenko
TVTetiana Vasylieva
Tetiana Vasylieva
SVSergej Vojtovic
Sergej Vojtovic
Olena ChygrynOlena Chygryn
Olena Chygryn
VSVytautas Snieška
Vytautas Snieška