Prof. Richard Vlosky is the director of the Louisiana Forest Products Development Center and a Crosby Land and Resources Endowed Professor in Forest Sector Business Development at the Louisiana State University Agricultural Center in Baton Rouge. He received his PhD in Wood Products Marketing at Penn State University, his Msc in International Forest Products Trade from the University of Washington, and his BSc in Natural Resources and Forest Management from Colorado State University. He has authored or co-authored 157 refereed publications, 22 book chapters, and 4 books, and has created 525 presentations on various topics in the U.S. and 31 countries. He is the Immediate Past-President of the Forest Products Society, a board member of CORRIM (the Consortium for Research on Renewable Industrial Materials), a member of the Emerging and Critical Issues Committee for the Society of Wood Science and Technology (SWST), and Louisiana Representative for the Southern Bioenergy Working Group. He specializes in value‐added product business opportunities; technology applications to improve business competitiveness; strategic positioning; marketing applications for economic development; environmental certification and marketing; e-business, e-commerce; domestic and international wood product marketing and business development; and biofuels, bioprocessing, and bioenergy.