Yan Xiaofei

Ms. Yan Xiaofei

orcid

Research Focus & Metrics

Academic Career Length

5Years (2022-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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17 July 2022 in Sustainability
Verified
Journal Article
Open access
PDF file
YXYan Xiaofei
Yan Xiaofei
Juan Felipe Espinosa-CristiaJuan Felipe Espinosa-Cristia
Juan Felipe Espinosa-Cristia
KKKalpina Kumari
Kalpina Kumari
Lucian-Ionel CIOCALucian-Ionel CIOCA
Lucian-Ionel CIOCA
In the current study, the authors looked at how companies’ corporate social responsibility (CSR) initiatives affect their reputation in the community using the stakeholder theory. More specifically, it is claimed that CSR initiatives with a particular focus on employees help firms create employee trust, which is an essential component of organizational long-term sustainable performance. Administrative fairness as a boundary condition bolsters the relationship between corporate reputation and trust. A non-probability convenience sampling technique was used to poll Chinese restaurant managers and non-managers on a 5-point Likert scale. Structural equation modeling was used to conduct structural analyses. CSR is a significant predictor of business reputation in the Chinese restaurant industry. It has also been discovered that trust in the organization is a partial mediator between the two. Furthermore, the data show that organizational justice moderates trust in the organization and the company’s reputation. This research examines the relationship between internal stakeholders’ perceptions of CSR activities and the company’s reputation, i.e., employees, for the first time. The findings provide vital information for restaurant management to boost their reputation in the market by engaging in E-CSR activities to strengthen their internal stakeholders.