Carlos Alberto Murad

Dr. Carlos Alberto Murad


Biography

Collaborating Researcher at Universidade de São Paulo, participating in institutional research projects focused on maintenance and reliability innovation. Currently leading a project that integrates Reliability-Centered Maintenance (RCM) with Virtual Reality to enhance the availability and performance of hydro-generators and power substations. The solution is planned for implementation in six hydroelectric power plants and one thermal power plant. Senior Quality Engineer at General Motors do Brasil (1995–2015), responsible for ensuring product and process compliance throughout new vehicle development. Led Perceived Quality activities, acting as the voice of the customer within the Design Center and aligning projects with customer expectations and brand standards. Coordinated cross-functional teams, conducted competitive benchmarking, supported executive decision-making, and drove high-quality execution to enhance usability, customer satisfaction, and overall vehicle excellence.

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Honors and Awards

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Experience

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