The fruit and vegetable industry is an important segment of the U.S. agriculture. The 2017 U.S. Agriculture Census shows that the industry had total sales of USD 48 billion from over 10 million acres of land. However, over the last two decades, production of major fruit and vegetable crops in the United States has been declining while imports have grown significantly. The rapidly growing imports have posed challenges to the sustainability of the U.S. domestic industry. This study provides a systematic industry review of fresh fruit and vegetable production and trade between the United States and Mexico, by far the largest source of U.S. imports, highlighting the structural shift in the market over the last two decades and the caveats for industry sustainability. The analysis shows that Florida, Georgia, and California are among the states that face the strongest competition from Mexico. Among the 10 crops reviewed, berry, tomato, pepper, and cucumber production has been affected the most. The study further discusses the factors driving the rapid growth of imports and shows the importance of innovation and policy reform to the sustainability of the U.S. fruit and vegetable industry.

Using a nationwide survey of primary grocery shoppers conducted in August 2020, we examine household food spending when the economy had partially reopened and consumers had different spending opportunities in comparison to when the Covid-19 lockdown began. We estimate the impact of Covid-19 on household spending using interval and Order Probit regressions. Income levels, age, access to grocery stores and farmers markets, household demographic information, along with other independent variables are controlled in the model. Findings show that middle-class households (with income below $50,000, or with income between $50,000 and $99,999) are less likely to increase their grocery expenditures during the pandemic. Households with children or elderlies that usually require higher food quality and nutrition intakes had a higher probability of increasing their spending during Covid-19 than before. Furthermore, consumers’ spending behaviors were also significantly affected by their safe handing levels and the Covid-19 severity and food accessibility in their residences.

The United States is one of the world’s top producers of fresh tomatoes. However, the industry supply chain is not well understood with little attention in the literature. To attend to this literature gap and to better inform business decisions and policy making, it is crucial to understand the industry structure on a deeper level. Applying a supply chain mapping approach, this study presents a complete picture of the U.S. fresh tomato supply chain with valuable insights into the fresh produce industry and lays the groundwork for future research on solving supply chain issues.

Driven by its healthy and nutritious attributes, the US avocado market has experienced tremendous growth over the past two decades. This publication provides a comprehensive overview of US avocado production and trade. The US avocado market, marked by the decline of already limited US domestic production, is increasingly reliant on imports, especially those from Mexico. This overview aims to inform industry stakeholders and policymakers of the current state of the industry and offer insights into its sustainability.

Mexico is a market power in the US produce market. Protected agriculture accelerated the rapid growth and transformation of the Mexican produce industry. This publication provides a comprehensive overview and in-depth analysis of protected agriculture in Mexico to help understand this fast-growing sector and the driving forces behind its expansion.