Sustainable product innovation and its communication with consumers are essential for the realisation of sustainability through sustainable consumption. This research conducted a structured review addressing sustainable product innovation, including sustainable product development and service, environmental and socio-economic impacts, communication of the sustainable product innovation to consumers via ecolabelling and declarations, and sustainability benchmarking. The review revealed that current research in sustainable product development and service focuses more on environmental and economic aspects, but the social aspect has not been given enough attention, and the interconnection between product development and service needs to be further addressed. Systematic sustainable innovation, considering the whole life cycle of the product to control and improve overall sustainability in the early product development stages should be paid more attention. To overcome the gaps, a framework for sustainable product development and services (SPDS) was developed and presented. Furthermore, this review found that communicating understandable environmental and socio-economic performance of products and services with consumers is still challenging. Barriers are identified in deriving benchmarks through sustainability performance assessments. This paper also provides examples of overcoming the barriers in sustainable benchmarking and communication with the “eco-cost” method, which engages both B2B and B2C customers to promote sustainable consumption.

Raised access floors are nowadays widely used in buildings. A novel raised access flooring product is developed by this research, with a set of sustainable features, including less environmental impact and high strength. Its floor panels are made of polyurethane (PU) reinforced with glass fibre, which is light-weight and fire-resistant, replacing the traditional floor panel materials, and the panels are supported by simplified steel stringers to reinforce the strength of the flooring product. Instead of the conventional sandwich design consisting of a core material encapsulated by outer layers, the new floor panel design adopts the reinforced PU as its sole material, which not only simplifies the structure but also reduces floor weight and costs. The sustainable advantage is further approved by the environmental life cycle assessments of the new raised flooring product in comparison to traditional ones made of cement and woodchips, with results showing that the new floor product’s total environmental impact is 52% less than cement floor and 47% less than woodchip board floor. Further, the finite element analysis (FEA) was carried out, and the experimental test was conducted to verify the FEA results, indicating that the new product’s strength is higher than the requirements of the raised access flooring product standards. There is no raised access flooring product made of PU reinforced with glass fibre available in the market, and, hence, the new product developed by this research is a novel contribution.