A systematic literature review of supply chain maturity models with sustainability concerns is presented. The objective is to give insights into methodological issues related to maturity models, namely the research objectives; the research methods used to develop, validate and test them; the scope; and the main characteristics associated with their design. The literature review was performed based on journal articles and conference papers from 2000 to 2015 using the SCOPUS, Emerald Insight, EBSCO and Web of Science databases. Most of the analysed papers have as main objective the development of maturity models and their validation. The case study is the methodology that is most widely used by researchers to develop and validate maturity models. From the sustainability perspective, the scope of the analysed maturity models is the Triple Bottom Line (TBL) and environmental dimension, focusing on a specific process (eco-design and new product development) and without a broad SC perspective. The dominant characteristics associated with the design of the maturity models are the maturity grids and a continuous representation. In addition, results do not allow identifying a trend for a specific number of maturity levels. The comprehensive review, analysis, and synthesis of the maturity model literature represent an important contribution to the organization of this research area, making possible to clarify some confusion that exists about concepts, approaches and components of maturity models in sustainability. Various aspects associated with the maturity models (i.e., research objectives, research methods, scope and characteristics of the design of models) are explored to contribute to the evolution and significance of this multidimensional area.

This study aims to explore whether consumers’ attention to companies’ green marketing communication influences their green purchase behaviour. It also analyses the importance of consumers’ characteristics, namely gender, education, and green attitudes, in their attention to companies’ green marketing communication. An online survey was carried out on the population residing in Portugal over 18 years of age, allowing us to collect 690 valid responses. Data analysis techniques including descriptive analyses, parametric and non-parametric tests, linear correlation, and regression analysis were used. The achieved results allow us to conclude that consumers are attentive to companies’ green marketing communication. A strong correlation between consumers’ attention to companies’ green marketing communication and green purchasing behaviour was identified. The results also confirm that individuals with higher educational levels and green attitudes and females are the most attentive to companies’ green marketing communication.

In recent years, there has been a growing concern about the environmental impacts of consumers’ behaviour. As this environmental awareness increases, consumers tend to focus more on green products and how purchasing these products represents an effective way to protect the environment. Through the application of the theory of planned behaviour (TPB), in this research, we studied the influence of some key variables on college students’ green purchasing behaviour, namely perceived behavioural control, subjective norms, green attitudes, and green purchase intentions. The TPB model was extended to the analysis of the influence of the companies’ green communication on students’ green purchase behaviour. To achieve the proposed goal, from March to April of 2021, a survey was conducted among the students of a higher education institution (HEI) in Portugal, allowing us to gather 432 valid responses. The findings suggested that all the variables, except the subjective norms, had a positive influence on the students’ green purchase intentions. Moreover, it was observed that students’ intentions had a positive influence on their green purchase behaviour. This research provides important results not only for policymakers to promote more sustainable behaviours among consumers but also for companies to be more aware of the importance of green communication.

Today, frameworks and models are critical for enabling organizations to identify their current sustainability integration into business and to follow up on these initiatives over time. In this context, the maturity models offer a structured way of analyzing how a supply chain meets specific sustainability requirements and which areas demand attention to reach maturity levels. This study proposes a five-level maturity model to help supply chains managers identify their level of engagement with sustainability practices combining three perspectives: the intra- and inter-organizational sustainability practices, the triple-bottom-line approach and the critical areas for sustainability. All the steps followed in constructing the maturity model were based on a literature review, and case studies supported its improvement, application, and testing. The proposed model presents many advantages, such as being used as a self-assessment tool, a roadmap for sustainability behaviors improvement, and a benchmarking tool to evaluate and compare standards and best practices among organizations and supply chains.

Purpose: This paper proposes a framework for the implementation of sustainability practices by individual companies and corresponding supply chains (SCs), considering the various SC tiers, the three dimensions of sustainability and the following critical areas: Governance, Product and Process, Customers and Suppliers Management, and Stakeholder focus.Design/methodology/approach: Using several case studies of small- and medium-size companies, a qualitative methodology is used to develop the proposed framework.Findings: The analysis of these case studies makes it possible to identify the sustainability practices that are the most important for practitioners, thereby reducing the number of sustainability practices specified in the literature and giving some insights regarding which should be used in addressing critical areas. A set of guidelines and actions is also suggested for managers to continue the path of sustainability.Research limitations/implications: Further studies in other cultural and national realities and industrial contexts are desirable to assess the proposed framework's suitability and the results obtained.Practical implications: The results of this study show that the practices implemented are highly dependent on the resources that the company can mobilize and, on the choices, and commitment to sustainability on the part of top management.Originality/value: The authors propose a framework to help individual companies and corresponding SCs to implement sustainability practices considering the various dimensions of sustainability, critical areas and SC's various partners.