After almost two years of stalling, the tourism sector is now thriving as we move into the Covid-19 endemic phase, making travel safer. Therefore, continuous use of personalized immersive technology that can deliver timely information and shield users from the outbreak is essential. This study looks at how travellers intend to continue using e-tourism technologies which include augmented reality, social media, smartphone apps, smart technologies, websites and reservation systems. Purposive sampling was used to select 200 respondents who were above 18 years old to participate in a survey that was based on the ExpectationConfirmation Model. The acquired data was then examined using PLS SEM for hypothesis testing. The results showed that satisfaction with e-tourism technologies was the most significant predictor of motivation to keep using such technologies. Further discussion includes contributions to the field of knowledge as well as for players, developers and service providers in the tourism sector.

After more than a year since the COVID-19 pandemic, almost all worldwide industries, particularly tourism, have been affected by it. Tourism demand dropped as destinations and travel-related enterprises were constrained. This study looked at the elements influencing tourists' travel plans during the COVID-19 pandemic. Apart from the Theory of Planned Behavior, the study considered additional elements that might influence travel plans, such as perceived risks, knowledge, and word of mouth. Kaiser-Meyer-Olkin (KMO), Bartlett Tests, Principal Axis Factor, Promax Rotation and multiple regression tests were used. According to the findings based on 1,568 usable questionnaires obtained through online convenience sampling, all of the factors were found to affect tourist intention to travel during the pandemic. Despite their relatively small effect sizes, perceived behavioral control was the most important variable, followed by subjective norm, word of mouth, and attitude. The conclusions could help policymakers and industry experts in developing the optimal tourist strategy for winning public trust and generating revenue for the host destination.

The COVID-19 pandemic had an immediate and significant impact on consumer behavior, radically changing attitudes and behaviors, as reflected in sales figures. While some researchers believed the pandemic would lead to lasting changes, others expected a return to pre-pandemic behavioral patterns. Despite this ambiguity, there has been little research on the factors influencing consumer behavior, especially about the demand for everyday goods. This study, rooted in the theory of planned behavior (TPB) and the protection motivation theory (PMT), investigated the determinants of consumer behavior in the purchase of daily necessities following the COVID-19 outbreak. In light of the possibility that the pandemic could have caused a new pattern of consumer behavior during the endemic phase, a convenience sampling of 1438 respondents was conducted. Using Partial Least Square Structural Equation Modelling (PLS-SEM), the present study found that choice, information, and perceived economic stability (PES) positively affected consumer behavior, while COVID-19 and risk had negative effects. Interestingly, stress had no impact on consumer behavior. These findings provide valuable insights for companies desiring to understand and anticipate customer behavior during and beyond the pandemic. The present study not only identifies the factors influencing consumer behavior but also enables salespeople to develop strategies to proactively address changes in consumer behaviors.

The growing human demand for biologically productive land and ocean areas significantly affects nature’s ability to restore its ecosystems. Therefore, this study aims to examine the impact of economic growth, foreign direct investment (FDI), and renewable energy usage on Malaysia’s ecological footprint from 1970 to 2018 using the environmental Kuznets curve model. The data was analysed using unit root tests, autoregressive distributed lag (ARDL), and the Granger causality test. The results suggest that increased economic growth and FDI have a negative impact on environmental quality, both in the short term and the long term. Moreover, a rise in the utilisation of renewable energy enhances the extent of environmental deterioration. The analysis further confirms the validity of the environmental Kuznets curve hypothesis, which suggests that the relationship between economic growth and environmental quality in Malaysia follows an inverted U-shaped pattern. The results of the Ganger causality test indicate a unidirectional relationship between economic growth and ecological footprint, as well as a unidirectional association between ecological footprint and renewable energy. These findings offer valuable information to policymakers about the promotion of renewable energy consumption and the impact of foreign direct investment on the sustainable development of the host country.