Purpose – The purpose of this paper is to determine the impact of different dimensions of the camping tourism experience on satisfaction and loyalty. To achieve the purpose of this research, it was necessary to adjust and validate the measurement scale of the tourism experience in campsites. Furthermore, the goal was to investigate the relationship between camping tourists’ satisfaction and their loyalty to the camp. Methodology – An analysis of the recent literature on the topic of tourism experience and camping tourism was performed. Empirical research was conducted on a convenience sample of 143 visitors to campsites. Descriptive and multivariate statistics were used in the data analysis. Reliability analysis and exploratory factor analysis were applied. Hypotheses were tested using multiple regression analysis. Data analysis was performed using the software package IBM SPSS Statistic Version 26. Findings – The results of empirical research show that of the four extracted dimensions of the camping tourism experience, three have a positive and significant impact on tourist satisfaction and loyalty. These are education, escapism and aesthetics, while entertainment has no significant impact. Contribution – This research represents a starting point for further research about the camping tourism experience. The scale for measuring the camping tourism experience was validated and can be used in further research. Also, the results can help managers to develop marketing strategies and tactics, as the determinants of the tourism experience of camping tourists have been established.

The purpose of this paper is to determine the impact of different camping tourism experience (TE) dimensions on tourist satisfaction (TS) and the effects of TS on site-specific environmentally responsible behavior (SERB) dimensions. Empirical research was conducted on a convenience sample of 932 tourists in campsites in Croatia. Descriptive and multivariate statistics were used in the data analysis with the software package IBM SPSS Statistic Version 29. Hypotheses were tested using measurement and structural model PLS-SEM in Smart PLS (version 4). The results show that only aesthetics and escapism had a statistically significant influence on TS. Also, TS had a statistically significant influence on SERB dimensions: sustainable behavior on a campsite (SB), responsible behavior towards flora and fauna (RBTF) and responsible use of the products on a campsite (RUP). This research represents a starting point for further research on environmentally responsible behavior (ERB). The results can help managers in campsites to develop strategies to create TE, and through TS, managers can influence the SERB of tourists in campsites.