The pseudo-static method was adopted to expand the application field of classical Rankine soil pressure theory to the circumstance of infinite inclined backfill acting on the retaining wall under earthquakes. The calculation formula of the active earth pressure for unsaturated soil was deduced by combining the shear strength model of unsaturated soil and the unified strength theory. The effects of matric suction, matric-suction-related friction angle and seismic coefficients on the intensity distribution of Rankine active earth pressure were evaluated, and the resultant action position was discussed. This research shows that rising seismic coefficients lead to a growth of the active earth pressure and an upward movement of the resultant action point; on the other hand, an increasing matric suction and its related friction angle causes a reduction of the active earth pressure and a downward movement of the resultant action. Examples indicate that the suggested formulas in this paper are in good agreement with those of the previous literature subjected to certain conditions. However, compared to the classic Rankine theory, the proposed method extends its application range by considering earthquake, unsaturated soil, inclined rough wall back, non-horizontal backfill surface, and the intermediate principal stress.