Wuyang Hu

Prof. Wuyang Hu


Research Focus & Metrics

Academic Career Length

9Years (2018-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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4 June 2018 in American Journal of Agricultural Economics
Verified
Journal Article
Closed access
PDF file
JPJerrod M Penn
Jerrod M Penn
WHWuyang Hu
Wuyang Hu

YZYinqi Zhong
Yinqi Zhong
LWLinhai Wu
Linhai Wu
XCXiujuan Chen
Xiujuan Chen
ZHZuhui Huang
Zuhui Huang
WHWuyang Hu
Wuyang Hu
This study tested whether information on positive food additives and negative food additives had an effect on consumers’ risk perception and their willingness to accept (WTA) food with additives. Consumers’ WTA was examined via a random nth-price auction of exchanging freshly squeezed orange juice without additives for orange juice with additives. Results show that consumers’ WTA differs with the order in which information was provided. Consumers are generally more sensitive to negative than positive information on additives. Female, middle-educated consumers are more susceptible to additive information and their WTA is more likely to change, while postgraduate-educated consumers are less sensitive to additive information. Consumers with higher food-safety satisfaction have lower WTA than those who are not satisfied with food safety. However, their satisfaction is easily affected by the negative-information intervention. Interestingly, consumers with relatively good knowledge of additives had higher WTA than those with no such knowledge. This study provides insight on how to establish effective food-safety-risk communication. Government and non-government agencies need to timely and accurately eliminate food-safety scares through the daily communication and disclosure of food-safety information, as well as prevent the misguidance of negative food safety-risk information.

18 March 2022 in American Journal of Agricultural Economics
Verified
Journal Article
Closed access
WHWuyang Hu
Wuyang Hu
SSShan Sun
Shan Sun
JPJerrod Penn
Jerrod Penn
QPQing Ping
Qing Ping

3 September 2020 in American Journal of Agricultural Economics
Verified
Journal Article
Closed access
PDF file
JPJerrod M. Penn
Jerrod M. Penn
WHWuyang Hu
Wuyang Hu

XLXiaolei Li
Xiaolei Li
LJLi Jian
Li Jian
QPQing Ping
Qing Ping
WHWuyang Hu
Wuyang Hu
We analyze the dynamic changes in individuals’ lifestyle during the COVID-19 outbreak and recovery period through a survey of 1061 Chinese households. Specifically, we are interested in individuals’ bodyweight, time allocation and food choices. We find that COVID-19 is associated with weight gain, less time spent on exercise and more time on entertainment. The proportion of online food purchase and snack purchases also shows an upward trend. This study provides useful implications on the impact of COVID-19 and its associated lockdowns on individuals’ lifestyle and offers foresights for countries in different stages of the pandemic. It explains how encouraging exercise, managing new food purchase venues, and reducing the intake of unhealthy food such as snacks may also need to be considered in dealing with the aftermath of COVID-19.

12 December 2022 in Environmental and Resource Economics
Verified
Journal Article
Closed access
PDF file
JPJerrod Penn
Jerrod Penn
WHWuyang Hu
Wuyang Hu