Agriculture and forestry are fundamental industries. With the development of the ESG concept, stakeholders are increasingly concerned about the relationship between ESG and agricultural and forestry corporate performance. This paper examines 156 listed agricultural and forestry companies to explore the impact of ESG on corporate performance, both theoretically and empirically, using two-stage least squares. Heterogeneity is explored from the perspective of three sub-dimensions of ESG and industry comparison, respectively. Finally, the impact mechanism of ESG is analyzed from three perspectives: government, market, and company. Results indicate that (1) ESG and corporate performance are significantly and positively correlated, and higher ESG ratings are beneficial to corporate performance improvement. (2) Compared with E performance, S and G performance are more conducive to promoting corporate performance growth. (3) There is no significant difference in the effect of ESG on corporate performance between listed companies in agriculture and forestry. (4) Tax incentives and the regional marketization degree have a negative moderating effect, but the proportion of female executives plays a positive moderating role. These findings provide useful insights for listed companies in agriculture and forestry to improve ESG performance and, consequently, corporate performance, and also promote listed companies to play a greater leading role in green development.

It is necessary for national parks to exert multiple forms of influence. One innovative function of national parks is leisure and recreation. By optimizing the recreation function, national parks can enhance public participation and tourists’ willingness to pay to achieve sustainable development. This paper surveys 435 tourists in Wuyishan National Park with a discrete choice experiment, applies mixed logit models to explore their preferences for recreational attributes from three dimensions and analyzes the heterogeneity. The findings indicate that attributes such as the number of concession activities, transportation variety, the density of recreational facilities, biodiversity, sightseeing zone and combined ticket fee significantly impact tourists’ willingness to pay. Higher-educated, younger and willing-to-revisit tourists are more likely to pay for the park and hope to optimize the facilities and activities. The estimated recreational value of the park is RMB 164.51 (about USD 22.75) per person. Here, heterogeneity exist: higher-educated tourists ask for lager sightseeing zone, younger ones prefer more diverse activities and those who are willing to revisit incline to variety means of transportation.

Rural e-commerce is rapidly expanding in rural China, profoundly affecting the agricultural and rural development of China. This paper focuses on the impact of farmers’ e-commerce adoption on land transfer, aiming to reveal the role of farmers’ e-commerce adoption in promoting rural transformation. Based on the 2020 Comprehensive Survey of Rural Revitalization in China conducted by the Chinese Academy of Social Sciences, this study employs the method of least squares and propensity score matching to evaluate the impact of farmers’ e-commerce adoption on land-transfer behaviors in China. The results indicate that farmers’ e-commerce adoption promotes farmers’ participation in land transfer, significantly facilitating farmers’ land transfer in and increasing the area of land acquired. Additionally, farmers’ e-commerce adoption also promotes the trend of standardization and contractualization in land transfer, significantly increasing the probability of farmers signing formal agreements, clarifying lease terms, and renting land to strangers when acquiring land. This study can provide some theoretical inputs for policies to promote the development of agricultural land markets in developing countries and for policy formulation to promote e-commerce development.

China initiated a new collective forest tenure reform (CFTR) in 2003, which transferred the use rights of collective forest land and the ownership of collective trees to farmers. To assess the impact of the CFTR on timber production and to understand its underlying mechanisms, this study first conducted a theoretical analysis on how CFTR affects the production of commercial and non-commercial timber, leading to the provided hypotheses. Then, based on a panel dataset for 28 provinces from 1998 to 2018, a Time-varying Difference-in-Differences model was employed for empirical analysis. The results show that the CFTR led to an increase of 24.18% in commercial timber production and 34.37% in non-commercial timber production. The CFTR boosted the production of both types of timber initially, but the incremental effects were weakened over time. The incremental effects of the CFTR on commercial timber production was larger in regions with more collective forests. After the CFTR, the proportion of economic forest land in total forest land increased, contributing to a short-term rise in commercial timber production. In regions with higher timber market prices, reforms have a greater effect on increasing timber production, implying that farmers are more sensitive in their response to market values.

After the Collective Forest Tenure Reform (CFTR) in China, the enthusiasm of farmers for forestry management is stimulated. However, the forest tenure security varies among farmers, making the research conclusions of its impact on forestry management efficiency inconsistent. Based on the survey data of 1,627 households from the collective forest regions in 6 provinces of China in 2017, this paper not only discusses the differences of farmers' forestry management efficiency after the reform, but also further explores the heterogeneous impact of forest tenure security on forestry management efficiency in combination with different forest management types. This study employed the stochastic frontier production function model to measure the forestry management efficiency of farmers. Then, Tobit models were used to discuss the influencing factors of farmers' forestry management efficiency. The results demonstrate that the improvement of farmers' forest tenure security can effectively improve forestry management efficiency, but the effect is affected by forest management types. For farmers who manage economic forests and non-timber forests, safe tenure promotes the forestry management efficiency; while for those who manage ecological public welfare forests, tenure security plays an opposite role. Therefore, satisfying farmers' differentiated demands for forest tenure according to forest management types to improve forest tenure security and further refining supporting policies of collective forestry reform is of great significance to improve the efficiency of farmers' forestry management in collective forest regions.

Jujube (Ziziphus jujuba Mill.) makes up a traditional characteristic industry with ecological significance in the Lüliang Mountain of middle reaches of the Yellow River (LMMRYR). However, low economic efficiency has reduced local farm households’ willingness to continue jujube cultivation, threatening the sustainable maintenance and development of jujube forests and the ecological environment. In response, Lüliang City implemented a technological innovation program, that is, the Jujube Forest High Grafting and Optimization Program (JFHGOP), in 2018. Based on survey data from 302 local farm households, an empirical analysis using propensity score matching and ordinary least squares methods revealed that the program significantly enhanced the economic, ecological, and social benefits for participating farm households, improving their overall welfare. Robustness tests confirmed these findings, and a heterogeneity analysis showed varied impacts across different dimensions. The program improved welfare through government support and cooperatives’ assistance. To further promote green development and farm households’ welfare, recommendations include advancing forestry innovation technology, supporting small farm households with policy, capital, and technology, optimizing subsidy mechanisms, supporting new business entities, and promoting cooperation and benefit-sharing among stakeholders.