The Classroom of the Future: Disrupting the Concept of Contemporary Business Education

Purpose: The purpose of the study is to examine the relevance and application of green communication in management of the risks associated with moral outrage inducing crises. The study aims to identify how green communication mitigates both crisis risks and moral outrage. Additionally, the research discusses ethical and unethical green communication practices in the context of their impact on relationships between organizations and stakeholders during the crisis.Design/methodology/approach: The study is designed as exploratory research. Available English-language journal articles and conference proceedings have been examined to investigate the role of green communications in crisis response contexts. The application of the search criteria and initial filtering yielded a total of 139 publications for further analysis. Following a detailed review and subsequent filtering, the final sample of 66 unique cases has been selected and analyzed in the context of Situational Crisis Communication Theory.Findings: The systematic review and document analysis indicated multitude of significances of green communications in the context of the updated Situational Crisis Communication Theory. Moreover, a novel phenomenon has been identified: greenbleaching is exaggerated or fabricated usage of green communication to mitigate risks in the organizational crises caused by ESG-unrelated factors or events.Originality/value: This study offers greenbleaching as a novel concept. Moreover, this is the first research that examines unethical green communication in the context of moral outrage inducing crises. Insights for researchers and practitioners regarding sustainability communication, green communication, and crisis communication ethics are also incorporated.

Purpose: The concept of social media crisis has been consequently replaced by the term “paracrisis”. However, the economic implications of the paracrises have not been thoroughly researched by now. The purpose of this paper is to examine the potential influence of paracrisis on companies’ stock price values. Design/methodology/approach: Secondary data analysis has been conducted to identify paracrises for the publicly listed companies and verify that there were no other market events that could affect the stock price during the observed period. Quantitative data analysis has been conducted using the event study, observing stock price values before and during the paracrisis, and the relationship between stock price oscillations and S&P 500 trends was tested. Findings: There were no significant differences in stock price values before and during the paracrisis. Additionally, a strong correlation between S&P 500 and stock price trends has been found. Findings indicate that paracrises do not significantly impact the stock price behaviour and they should be considered as an irrelevant market event from the stock price point of view. Originality/value: This study is the first research that examines the stock price paracrisis interdependence.

Fake news has the power to shape and bias public opinion, spreading across mainstream and online channels. In the Internet era, new technologies enabled both the creation and dissemination of an increasing amount of fake content. Therefore, with the changing landscape of disinformation, the aim of this research is to examine how scientific literature has covered changes in the evolution of fake news and what changes are noticeable following the deep penetration of the Internet and user-generated content into the general population. Out of 16,093 studied papers listed in EBSCO, Emerald, ProQuest, Science Direct, Scopus, and Web of Science databases, the systematic literature review identified 85 relevant sources related to fake news published in areas of communications, marketing, journalism, psychology, history, and law. The present research provides a comprehensive overview of fake news transformation in the digital age. The occurrence of new forms and types of digital fake news is noticeable. Moreover, the study demonstrates that the way of sharing and disseminating fake news has changed by introducing automated and AI solutions capable of creating and sharing fake content. Further, the term ‘fake news’ has transformed from a single semantic term to a two-dimensional phenomenon, including both the fake news genre and the fake news label. Lastly, the usage of fake news in the novel context as a critical pillar of the info-war strategies has been examined.