Research aim : This study aims to test soft skills and hard skills and competencies to determine job readiness in the industrial era 4.0 in generation z students at public and private universities in the city of Semarang. Design/Methode/Approach : The sample technique used was proportional random sampling. Data collected using a survey method using a questionnaire. This study uses Structural Equation Modeling (SEM) data analysis techniques which are operated using the AMOS 24 program. Research Finding : Hard Skills have a direct effect on Work Readiness in the industrial era 4.0. 2) Soft Skills have a direct effect on Work Readiness in the industrial era 4.0. 3) Hard Skills have no effect on Work Readiness in the industrial era 4.0 through Competence as a mediating variable. 4) Soft Skills have an indirect effect on work readiness in the industrial era 4.0 through competence as a mediating variable. Theoretical contribution/Originality : Generation Z students can be well received in the world of work, and are able to succeed in the world of work, apart from the hard skills they have, of course from the soft skills they have. Practitionel/Policy implication : The practical implications of this research have the potential to prove that high curiosity in seeking knowledge, experience and enthusiasm is important to compete in preparing to work in the industrial era 4.0. Research limitation : This research was only conducted by students in the city of Semarang and research is still limited to a short time or data using cross-sectional data.

The aim of this research is to determine the direct and indirect influence of work discipline, leadership style, team collaboration on employee performance through job satisfaction. The motorbike taxis for this research are the State Electricity Company (PLN) Persero Distribution of Central Java and DIY. The population of this research is all PLN employees distribution in Central Java and DIY, totaling 140 employees. The sampling technique used in this research was the census sampling technique which obtained 115 samples. Research data was obtained from questionnaires distributed to respondents. The research method is quantitative using the Structural Equation Model (SEM) using AMOS version 26 software. The research results show that work discipline, collaboration time has a direct effect on employee performance, while leadership style has no direct effect on employee performance. The results further show that work discipline and collaboration time have an indirect effect on employee performance through job satisfaction, whereas leadership style has an indirect effect on employee performance through job satisfaction.

The purpose of this study is to analyze the influence of consumer cognitive factors such as brand association, perceived quality of the brand, brand image, and brand reputation on brand equity both directly and indirectly via brand personality. This type of study is explanatory. This study used a purposive sampling method and included 100 Shopee users as respondents from Kebumen and the nearby districts. Data analysis was performed descriptively, and path analysis. The results of this studied indicate that cognitive factors partially; brand association and brand reputation have a significant impact effect on brand personality, brand image and perceived quality of brand did not affect brand personality, perceived quality of brand, brand image and brand personality have positive effect on brand equity. Brand personality is proven to be able to mediate brand association and brand reputation towards brand equity. The perceived quality of brand and brand image are proven not to be mediated by brand personality.

The era of society 5.0 is accompanied by rapid social and economic transformation in all sectors of human life. The demand for rapid change is undoubtedly felt by all sectors, especially technology sector organizations, where they must adapt to change. Leadership has become an important role in this sector because of the demands of change to determine organizational success. Therefore, this research aims to explore effective leadership styles to improve the performance of technology sector employees. The research object and population are employees of the technology sector in Indonesia. This research sample of 249 was obtained from a purposive sampling technique. The research method uses a quantitative approach with Partial Least Square (PLS) with Smart-pls 0.3 software. The research results show that the digital leadership style impacts employee performance; 2) the visionary leadership style impacts employee performance; 3) the servant leadership style impacts employee performance; and 4) the agile leadership style does not impact employee performance.

The purpose of this study was to determine the effect of job training on the competency and performance of ATBM weaving employees of PT Asaputex Tegal City. The population in this study were all employees of PT Asaputex Tegal City totaling 135 employees. The sampling technique used in this study is the census technique. The research method used is quantitative, using the Structural Equation Model (SEM) using AMOS 26 software. The results show that 1) Job training has an indirect effect on the performance of employees of PT Asaputex Kota Tegal through competency as mediation, 2) Work training has a direct effect on the performance of employees of PT Asaputex Tegal City.Keywords: job training; competency; employee performance