Dr. Erpeng Wang is a Full Professor at Nanjing Tech University, recognized for his significant contributions to the field of agricultural and consumer economics. He graduated from Nanjing Agricultural University and later served as a visiting scholar at the University of Florida. Dr. Wang has published extensive research focusing on consumer preferences and choices of food, the impacts of food labeling, and the various factors affecting consumer behavior. His research has been published in numerous high-impact, peer-reviewed journals, including Food Policy, Food Security, Journal of Integrative Agriculture, Agribusiness, China Agricultural Economic Review and several others, demonstrating the extensive scope and depth of his expertise in the field.