Globally, current food consumption and trade are placing unprecedented demand on agricultural systems and increasing pressure on natural resources, requiring tradeoffs between food security and environmental impacts especially given the tension between market-driven agriculture and agro-ecological goals. In order to illustrate the wicked social, economic and environmental challenges and processes to find transformative solutions, we focus on the largest concentration of greenhouses in the world located in the semi-arid coastal plain of South-east Spain. Almería family farming, predominantly cooperative, greenhouse intensive production, commenced after the 1960s and has resulted in very significant social and economic benefits for the region, while also having important negative environmental and biodiversity impacts, as well as creating new social challenges. The system currently finds itself in a crisis of diminishing economic benefits and increasing environmental and social dilemmas. Here, we present the outcomes of multi-actor, transdisciplinary research to review and provide collective insights for solutions-oriented research on the sustainability of Almeria’s agricultural sector. The multi-actor, transdisciplinary process implemented collectively, and supported by scientific literature, identified six fundamental challenges to transitioning to an agricultural model that aims to ameliorate risks and avoid a systemic collapse, whilst balancing a concern for profitability with sustainability: (1) Governance based on a culture of shared responsibility for sustainability, (2) Sustainable and efficient use of water, (3) Biodiversity conservation, (4) Implementing a circular economy plan, (5) Technology and knowledge transfer, and (6) Image and identity. We conclude that the multi-actor transdisciplinary approach successfully facilitated the creation of a culture of shared responsibility among public, private, academic, and civil society actors. Notwithstanding plural values, challenges and solutions identified by consensus point to a nascent acknowledgement of the strategic necessity to locate agricultural economic activity within social and environmental spheres.This paper demonstrates the need to establish transdisciplinary multi-actor work-schemes to continue collaboration and research for the transition to an agro-ecological model as a means to remain competitive and to create value.

Conventional agricultural systems have contributed to social, economic and environmental problems and are the main threat to global sustainability. In response, theoretical frameworks to describe the transition to sustainable food systems have been proposed, emphasizing the necessity to shift from farm-level solutions to a focus on interactions within the entire value chain, from production to consumption. Despite the emphasis on the importance and potential of consumers to contribute to sustainable agri-food transitions, approaches to their role have remained within the traditional, linear supply chain framework. Marketing approaches view consumers as passive actors, limited to voting with their wallets, which has deepened the disconnection between consumers, producers and nature, resulting in a triple fracture. We analyze the role of the consumer in agri-food systems, contrasting marketing approaches with other consumers/citizens concepts and locate them within sustainability transition frameworks and a multi-level perspective. We discuss the re-establishment of the connection between farmers and consumers and human–nature connectedness and explore this connection mediated through innovative business models, which act as niche innovations with the capacity to influence regimes and landscapes within the multi-level perspective. The role of consumers/citizens in the co-creation of innovative business models is also addressed.

Sustainability transitions in agriculture are explored through an analysis of niche initiatives within a common production system, relying on sustainable transitions, multi-level perspectives, and agroecological frameworks, and involving multi-actor, agricultural knowledge, and innovation systems (AKIS). The article focuses on how experimental niches and sustainable activities affect farmers’ relationships with nature, and the reconceptualisation of the production system in which they operate, particularly where this system is embedded in less sustainable conventional or dominant regimes and landscapes. The need for fundamental changes, in the way that humans interact with nature, is widely argued for in order to achieve sustainable development, and farmers occupy a central role through participation in complex networks of agri-food systems. They have also found themselves disconnected from nature through conventional agri-industrial production practices. Four niches (biological control, ecological restoration, soil health, and ecological pond management) within the greenhouse sector of Almeria (SE Spain) are explored in a case study. Our results indicate that a farmer’s interaction with nature is functional, but through agroecological practices, a deeper understanding of the ecosystems in which greenhouse landscapes are embedded may be gained. As they become more connected to nature and benefit from ecosystem services, they can transition to more sustainable agricultural systems.

The present article proposes a complete framework for supply chain strategy (SCS) analysis that is adapted to the specific characteristics of the agrifood chain, thereby facilitating the management of the former. As a specific case of analysis, the horticultural supply chain, originating in Spain and ending with the European consumer, was analyzed, taking as a reference the marketing companies at origin (mainly social economy companies, that is, cooperatives). In addition, a survey of marketing companies is conducted to possibly determine which explicit cooperative growth strategies may include horizontal and vertical collaboration relationships with other members of the chain. The aim was to analyze with whom the horticultural commercialization company collaborates within the supply chain and the key points of such a collaboration. A model analyzing the influence of collaboration on company performance was also considered. The results reveal that, in recent years, aspects related to quality and health have been surpassed and replaced by the concept of sustainability within a framework of collaboration with customers. Additionally, upstream collaboration has been found to be, in most cases, more profitable than collaboration with customers. In any case, it became evident that there is a need to expand collaboration within the chain by incorporating the supplier of the supplier, with the aim of making the chain more profitable.

This paper focuses on small holding, family farming in Southeast Spain where agricultural economic activity is predominantly organized around cooperative business models. A variety of diverse studies on the Almería agricultural and credit cooperative sector and the exploration of social-economic and eco-social indicators, in addition to economic-market indicators are presented. Each correspond to a cooperative “logic” that spans theoretical perspectives from the dominant economic-market model, new institutionalism, and an eco-social approach, echoing theories on collective coordination governance, and the avoidance of the “tragedy of the commons”. The latter is of particular importance given environmental challenges and scarce resources for agricultural activity. The cooperatives in Almería have increasingly relied on collective collaboration and coordination in order to meet social-economic and social-ecological challenges, transforming their role from that founded on a market dominant logic to that of cooperation as a coordination mechanism based on the mutual benefit of the community and environment. In turn, their ability to meet a wide range of needs and challenges of members and the community leads to their longevity. Cooperatives are able to act as both a market and non-market coordination mechanism, balancing the economic, social, and environmental dimensions, such that neither market nor non-market logics are dominant or exclusive.