Jane Lu Hsu

Dr. Jane Lu Hsu

National Chung Hsing University
orcid

Research Focus & Metrics

Academic Career Length

32Years (1995-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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19 November 2008 in Journal of Consumer Behaviour
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Journal Article
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JHJane Lu Hsu
Jane Lu Hsu
HNHan‐Peng Nien
Han‐Peng Nien

23 August 2007 in Journal of Business Ethics
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Journal Article
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JHJane Lu Hsu
Jane Lu Hsu
CSCharlene W. Shiue
Charlene W. Shiue

29 May 2023 in International Journal of Climate Change Strategies and Management
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Journal Article
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JHJane Lu Hsu
Jane Lu Hsu
PSPankaj Sharma
Pankaj Sharma
Purpose: The increasing frequency and intensity of the extreme weather events could cause devastating consequences in tourism. Climate change–related extreme weather events and their relation to tourism is an emerging field for education and research. The purpose of this study is to categorize the impact of climate change on tourist destinations with regard to extreme weather-related risks in outdoor recreation and tourism. Managerial implications for policymakers and stakeholders are discussed. Design/methodology/approach: To outline the risks from climate change associated with tourism, this study uses the Prisma analysis for identification, screening, checking for eligibility and finding relevant literature for further categorization. Findings: Based on a thoroughly examination of relevant literature, risks and threats posed by climate change could be categorized into following four areas: reduced experiential value in outdoor winter recreation; reduced value in beach scenery and comfort; land degradation and reduced biodiversity; and reduced value in personal safety and comfort in tourism. It also focuses on the significance of using big data applications in catastrophic disaster management and risk reduction. Recommendations with technology and data analytics to continuously improve the disaster management process in tourism education are provided based on findings of this study. Originality/value: Primary contributions of this study include the following: providing a summarized overview of the risks associated with climate change in terms of tourist experiential value for educational implications; and revealing the role of data analytics in disaster management in the context of tourism and climate change for tourism education.

28 April 2021 in Sustainability
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Journal Article
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JHJane Lu Hsu
Jane Lu Hsu
MPMaja Pivec
Maja Pivec
Compared to topics such as creativity and strategic implementation in entrepreneurship education, sustainability has not been profoundly emphasized in programs. This study seeks to fill this gap by examining cross-cultural differences between the Austrian and Taiwanese educational contexts in terms of sustainability awareness in entrepreneurship among students in higher education. To conduct the study, students from both Austria and Taiwan were interviewed after developing a procedure to cross-examine their activities in programs, workshops, and team projects. The results indicated that students’ perception of sustainability differed according to sociocultural background: Taiwanese students tended to prefer individual responsibility and action, whereas Austrian students were more aware of the impact of industry and food production on sustainability. Such an approach could help students in both Taiwan and Austria to attain a better understanding of the sustainability problems that require entrepreneurial solutions. The uniqueness of this study lies in its cross-examination and cross-comparisons of sustainability integration in entrepreneurship education in Austria and Taiwan. Such comparisons provide educators and policymakers the opportunity to engage in cross-cultural exchanges of knowledge and experiences from which they can learn and adapt.

3 June 2023 in Future Foods
Verified
Journal Article
Open access
JHJane Lu Hsu
Jane Lu Hsu
CSChin-Chang Sung
Chin-Chang Sung
JTJo-Ting Tseng
Jo-Ting Tseng

9 May 2008 in Journal of Fashion Marketing and Management: An International Journal
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Journal Article
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JHJane Lu Hsu
Jane Lu Hsu
KCKai‐Ming Chang
Kai‐Ming Chang
Purpose: The purpose of this paper is to examine how family communication patterns and lifestyles are linked to purchases of sports shoes and casual clothing for young adults.Design/methodology/approach: The survey was conducted in 2005, and total valid samples were 576. Differences in purchasing decisions among various segments of young adults are analysed for two product categories: sports shoes and casual clothing.Findings: This study segments the respondents into two clusters, pragmatic and fashion‐cognisant. The family communication patterns for respondents in the pragmatic cluster are more likely to be low concept‐oriented, Protective and Laissez‐faire. The respondents in the pragmatic cluster purchase sports shoes and casual clothing less frequently, and pay less attention to marketing‐related information. The fashion‐cognisant respondents pay special attention to the marketing‐related information and brands can be influential in decisions. These fashion‐cognisant young adults are considered to be opinion leaders, and purchase sports shoes and casual clothing more frequently with higher budgets. The family communication patterns of respondents in this cluster are high concept‐oriented: Pluralistic and Consensual.Practical implications: Strategic marketing designed to attract pragmatic young adults can follow two directions: atmosphere in stores and discounts. For young adults who are fashion‐cognisant, directions of strategic marketing are to strengthen the brand image and utilise advertising to disseminate information.Originality/value: This study provides new insights into the area that has not been studied exclusively, the linkages of family communication patterns and lifestyles to purchases of sports shoes and casual clothing.