The United Kingdom (UK) shipping industry is facing calls to set out more robust decarbonisation plans. In light of the economic challenges facing the country, including the cost-of-living crisis and energy security considerations, the UK government has outlined plans to spearhead several ‘green’ developments. It is of paramount importance to understand how best to integrate the domestic maritime sector into this process by promoting the adoption of low-carbon marine fuels such as hydrogen and ammonia. However, there is a limited understanding of what are the most suitable locations for the early adoption of such fuels in the UK. The sustainability transitions literature offers interesting insights into how marine fuel transitions can unfold, by combining the study of market factors with various non-market socio-technical forces. Previous academic work has shown the importance of location and proximity in facilitating alternative marine fuel transitions. This paper builds onto that work by applying a socio-technical transitions framework to develop a set of indicators to ascertain the suitability of potential locations for the early adoption of hydrogen and ammonia as marine fuels in the UK. This paper explores these dynamics by combining evidence from documentary sources, a UK ship voyages database, and interviews with key stakeholders. Furthermore, three specific case studies are analysed in detail to outline key drivers for the adoption of hydrogen and ammonia. The findings show that there is a significant difference across the UK in regional viability for the early adoption of hydrogen and ammonia, with some of the best suited sites being in the north of Scotland (Orkney), south of England (the Solent-Isle of Wight), and east of England (Felixstowe-Harwich).

The maritime shipping sector needs to transition towards a low- or zero-emission future to align with the 1.5 °C temperature goal and the recently adopted and revised greenhouse gas (GHG) strategy at the International Maritime Organization (IMO). A significant research gap exists in understanding how socio-economic and socio-political processes can lead to the adoption of alternative marine fuels that will be essential in meeting the aforementioned goals. The aim of this paper is to use a case study of an existing transition to understand how diffusion takes place, specifically how the adoption of liquified natural gas (LNG) in Norway has unfolded and what lessons can be learnt from this process. To answer this question, a combination of semi-structured interviews with key maritime stakeholders and documentary evidence was collected covering the period from 1985 to 2015. The collected data were analysed through a content analysis approach applying the multilevel perspective (MLP) as a heuristic. The qualitative results paint an interesting picture of the changing attitudes towards LNG as a marine fuel in Norway. In the early years, the adoption of LNG was primarily driven by air pollution and political considerations of using Norwegian natural gas, which over time, evolved into a more focused maritime paradigm painted through the lens of the Norwegian maritime industry under wider regulatory developments such as emission control areas (ECAs). By the 2010s, these drivers were superseded by GHG considerations such as methane slip concerns and a less favourable natural gas market leading to a slowdown of LNG adoption. These findings provide valuable insights for understanding future adoption dynamics of alternative zero-emission fuels, particularly in relation to the role of strong technology champions, institutional modification requirements, and starting conditions for a transition.