Industry is continuously evolving, reflecting changes in society. An important aspect of this evolution concerns how new digital technologies are used and their effects on innovation and sustainability. Thus, the relationship between university, industry, and government grows stronger, shifting the focus on technology transfer processes from university to industry, at local and national levels. To increase our understanding of how these processes take place, more theoretical and empirical research is required. This paper aims to respond to this call by examining the university technology transfer through a co-evolutionary approach. The study analyses the dynamics of the relationships at different organisational levels within universities able to create sustainability-oriented innovative university spin-offs and start-ups, through the Italian National Innovation Award case. The findings show that the creation of these spin-offs and start-ups are the result of effective multi-level co-evolutionary adaptations within universities, and among university, industry and government. The article contributes to the further understanding of the management of technology transfer by combining some elements from the literature about the co-evolution of social organisations and their environment with some elements from the Triple Helix model of innovation. Moreover, both theoretical and managerial implications emerge, together with suggestions for future research.

Purpose: This paper aims to better understand how business model innovation (BMI) occurs in the context of sustainable entrepreneurship, emphasizing the dialectical nature of entrepreneurial relationships. To do so, key interdependencies and reciprocal influences between internal/firm-specific and external/environmental factors underlying BMI for sustainability are analysed through co-evolutionary lenses.Design/methodology/approach: A co-evolutionary framework is developed and applied to a longitudinal business model (BM) analysis of 15 Italian widespread hotels, which creatively use historic villages at risk of abandonment to establish their hotels.Findings: Largely influenced by the interplay between internal and external factors, BMI of widespread hotels occurs through multilevel co-adaptations, which are recognised as virtuous by all stakeholders involved. Effective variations of the BM value elements are selected resulting in circular economy practices, which are retained for successful BMI, radical (first) and incremental (thereafter). Knowledge of specific local and multi-local conditions, time awareness and a future-oriented temporal perspective, by both entrepreneurs and policymakers, favour this dynamic.Practical implications: Developing targeted policies and practices based on increased organisational knowledge supported by indicators can help in selecting and retaining successful variations of BMs appropriately in/with time with positive effects on firms' performance and sustainable development.Originality/value: This study provides a novel co-evolutionary framework that explicitly links sustainable entrepreneurship and BM concepts in the accommodation sector. It further proposes a dynamic and holistic explanation of BMI for sustainability from which the crucial roles of the time-knowledge binomial and circular practices emerge.

In recent decades, concepts such as sustainability, innovation, and competitiveness have become fundamental for the development of tourist destinations, and thus, particularly, for the generation of value co-creation processes. To understand the role of tourism firms in these processes, more theoretical and empirical research is required. This paper addresses this need by examining the increasing role played by religious accommodations, adopting a co-evolutionary approach to sustainability and the resulting value co-creation processes. The study focuses on the dynamics of the relationship between this new hospitality model, territories, and tourists, through the analysis of six case studies localized in the historic centre of Rome (Italy). Findings show that religious accommodations can be considered as a new sustainability-oriented hospitality model that, by creating effective multi-level co-evolutionary adaptations with its territory and tourists, positively affects sustainable development as well as the generation of value co-creation processes. The paper contributes significantly both to sustainability literature and to the study of new hospitality models. Thus, theoretical and managerial implications emerge, together with suggestions for future research.