Bruno Brandão Fischer

Dr. Bruno Brandão Fischer

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Research Focus & Metrics

Academic Career Length

16Years (2011-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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7 July 2020 in Journal of Knowledge Management
Verified
Journal Article
Closed access
BFBruno Brandão Fischer
Bruno Brandão Fischer
Maribel GuerreroMaribel Guerrero
Maribel Guerrero
JGJosé Guimón
José Guimón
PSPaola Rücker Schaeffer
Paola Rücker Schaeffer
Purpose: Frugal innovation has gained prominence based on its potential contribution to sustainable development and the new opportunities that it offers to low-income customers. This paper aims to analyse the strategic knowledge transfer practices implemented by an entrepreneurial university for fostering frugal innovations within an emerging economy. Design/methodology/approach: This study adopted a case study methodological approach. The selected case was the University of Campinas (Unicamp), one of the leading universities in Brazil in terms of research quality and technology transfer. The study built upon 14 interviews with key informants and secondary sources of data (official and public documents). Findings: The findings highlight the multidimensional dynamics of frugal innovations arising from university–industry relationships. Key dimensions considered include the internal capabilities of universities to foster frugal innovations and connect them to markets, the surrounding innovation ecosystems in which the university is embedded and the overarching institutional framework. Research limitations/implications: The analysis of strategic management practices for frugal innovation requires an evolutionary perspective, but the findings lacked sufficient longitudinal information for a formal evaluation. Also, as our empirical analysis is based on an in-depth case study of one university, further validation in other contexts would be necessary. Practical implications: This study offers new insights regarding the effectiveness of university-business collaboration partnerships for developing frugal innovations in emerging economies. Policymakers should promote societal programs enhancing the active participation of all agents involved in the entrepreneurial and innovation ecosystem. University managers should understand the challenges and the opportunities behind the adoption of an inclusive and societal orientation. Social implications: By adopting frugal innovation practices, universities can enhance their contribution of meeting the United Nations’ Sustainable Development Goals. Originality/value: The literature on frugal innovation has emphasized the importance of networking between different types of firms, NGOs and governments, but the role of universities in frugal innovation remains mostly unexplored. This study addresses this gap by exploring how entrepreneurial universities participate in frugal innovations to meet societal challenges.

1 August 2019 in Technological Forecasting and Social Change
Verified
Journal Article
Closed access
BFBruno Brandão Fischer
Bruno Brandão Fischer
PSPaola Rücker Schaeffer
Paola Rücker Schaeffer
NVNicholas S. Vonortas
Nicholas S. Vonortas

4 March 2017 in The Journal of Technology Transfer
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Journal Article
Closed access
PDF file
BFBruno Brandão Fischer
Bruno Brandão Fischer
PSPaola Rücker Schaeffer
Paola Rücker Schaeffer
NVNicholas S. Vonortas
Nicholas S. Vonortas
SQSérgio Queiroz
Sérgio Queiroz

1 October 2019 in Technological Forecasting and Social Change
Verified
Journal Article
Closed access
BFBruno Brandão Fischer
Bruno Brandão Fischer
Gustavo Hermínio Salati Marcondes de MoraesGustavo Hermínio Salati Marcondes de Moraes
Gustavo Hermínio Salati Marcondes de Moraes
PSPaola Rücker Schaeffer
Paola Rücker Schaeffer

31 January 2018 in Entrepreneurship & Regional Development
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Journal Article
Closed access
BFBruno Brandão Fischer
Bruno Brandão Fischer
SQSérgio Queiroz
Sérgio Queiroz
NVNicholas S. Vonortas
Nicholas S. Vonortas
This article empirically appraises the geographical distribution of knowledge-intensive entrepreneurship (KIE) in the settings of an emerging economy. We start from the typical agglomeration approach and then introduce a set of variables related to local market conditions, distance from the economic hub, and knowledge & innovation system to explain KIE location and density on the basis of city-level data in the State of São Paulo, Brazil. Findings indicate KIE concentration in and around a few urban areas, providing support to agglomeration economies concepts. There is strong evidence that the local presence of research-oriented universities, access to capital, and business concentration are correlated to KIE emergence and density. Results also indicate the moderating effect of agglomeration diseconomies mainly related to factors of rapid and anarchic expansion of urban centers and the consequences of extreme inequalities in income distribution. This challenges the usability of concepts of entrepreneurial ecosystems from advanced economies if not adapted to the realities of developing countries.

7 December 2021 in Small Business Economics
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Journal Article
Open access
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CHChristopher S. Hayter
Christopher S. Hayter
BFBruno Brandão Fischer
Bruno Brandão Fischer
EREinar Rasmussen
Einar Rasmussen
While academic entrepreneurship depends on the entrepreneurial behavior of university scientists, management studies show that identity development precedes behavioral enactment. This paper extends our understanding of why and how individuals who define themselves as a scientist develop or fail to develop a new commercialization-focused entrepreneurial identity. We develop an explanatory process model by drawing from the concept of liminality, a transitional state during which individuals construct or reconstruct an identity, as well as the entrepreneurship literature. The model not only provides a stylized illustration of identity development and its associated behavioral outcomes, but it also includes several factors such as agency and passion, liminal competence, social support, organizational and institutional support, and temporal factors that moderate the process. We contribute to the literature on entrepreneurial identity by providing a dynamic conceptualization of identity construction and incorporation, among other outcomes, as well as to the academic entrepreneurship literature by elucidating the origin and development of entrepreneurial identities among scientists. A conceptual focus on identity-related micro-processes may help explain why some scientists are more successful at commercializing technologies derived from their research than others. Implications for theory and future research are discussed.