Introduction Transfusion of platelet concentrates (PCs) is an essential medical strategy to treat bleeding or to prevent it. However, the standard storage at room temperature enhances the risk of bacterial contamination. We reported that cold-stored PCs had better functionality but reduced survival due to cold-induced apoptosis. In this study, we investigated the impact of apoptosis inhibition on platelet functions and half-life during cold storage. Method PCs collected from healthy volunteers were stored for 1, 4, 7 and 10 days at 4°C with or without the apoptosis inhibitor G04 (RhoA GTPase inhibitor). The apoptotic signal was analysed by flow cytometry detecting phosphatidylserine (PS) and mitochondrial membrane potential (MMP). The functionality was assessed: by flow cytometer, testing CD63 and CD62 upon TRAP; by aggregometry and performing an adhesion assay (on fibrinogen coated surfaces). The thrombus formation ability was analysed by thromboelastography. Platelet survival was investigated using the NOD/SCID mouse model. Results We found that inhibition of RhoA GTPase significantly reduced the percentage of apoptotic cells exposing PS, starting from day 7 in comparison to untreated cells (day 7, p=0.030; day 10, p=0.012). Accordingly, MMP was better conserved in cells stored with G04 (day 7, p=0.009; day 10, p=0.008). Interestingly, upon TRAP stimulation the CD63 levels were significantly higher in the presence of G04 (CD63: day 7, p=0.035; day 10, p=0.049) and CD62 expression was comparable to cells stored in buffer. Similarly, a significantly higher aggregation ability in response to both TRAP (p=0.038) and ristocetin (p=0.042) was measured after incubation with G04 on day 10, compared to untreated cells. Next, we observed that the presence of G04 better maintained the adhesion capability of cold-stored platelets after 4 days, in comparison to buffer (p=0.0493). Next, the thrombus formation ability was not affected by the apoptosis inhibitor. More importantly, a higher percentage of circulating human platelets, after 7 days of cold storage, was detected in the mouse bloodstream upon incubation with G04 compared to untreated cells (2h post injection, p=0.0387, 5h post injection, p=0.0355). Conclusion Our results show that the inhibition of cold-induced apoptosis significantly reduces the clearance of cold-stored platelets without affecting the haemostatic functionality of the cells. Therefore, the use of apoptosis inhibitor/s may be a promising strategy to prolong the storage time, improve the platelet survival and reduce the risk of bacterial infection post transfusion. Article published online: 20 February 2023 © 2023. Thieme. All rights reserved. Georg Thieme Verlag Rüdigerstraße 14, 70469 Stuttgart, Germany