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Dr. Natalia Rubio

Autonomous University of Madrid

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0000-0002-6665-8521

Research Keywords & Expertise

Brand Equity

Customer Experience

Retail Branding

Social Networking Stra...

Retailing

Tourism management

Fingerprints

42%

Retailing

14%

Brand Equity

5%

Retail Branding

5%

Customer Experience

Co-authors
34
CARLA mafe
University of Valencia
Mónica Gómez-Suárez
Universidad Autónoma de Madr...
Raquel Lozano Blasco
Universidad de Zaragoza, Zar...
Elena Cerdá-Mansilla
Javier Oubiña
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Mónica Gómez-Suárez
Universidad Autónoma de Madr...
SciProfiles Official
Multidisciplinary Digital Pu...
JanO Jiménez-Barreto
Shintaro Okazaki

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