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Recently, the phenomenon of purchasing limited edition products has been spreading rapidly in the reselling open market. As various technologies are introduced in the era of the fourth industrial revolution, platform-centered digital distribution has become popular and consumers buy limited edition products as a reflection of their various access behaviors to satisfy their social needs for reselling and not out of mere curiosity or personal preference. Accordingly, this study includes a survey conducted among 564 consumers of limited edition products who were leading the consumer-centered reselling open markets in Korea. Specifically, five factors of limited edition products consumption motivation—functional, emotional, social, epistemic, and economic—are defined, and how these factors affect the continuous consumption attitudes of consumers with such active consumption attitudes as a medium is considered. The analysis result shows that emotional factors are not significant as a motivation factor to limited product consumption while economic factors had a significant effect on the behavior of continued resale product consumption. This result clearly indicates that while consumers sometimes purchased limited edition products merely out of functional, social, and epistemic motivation, acquiring economic value through reselling in the customer to customer open market was also an important consumption motivation.
WooDong Kim; Boyoung Kim. Consumption Motivation of Limited Edition Product in Reselling Open Market. Journal of Open Innovation: Technology, Market, and Complexity 2020, 6, 133 .
AMA StyleWooDong Kim, Boyoung Kim. Consumption Motivation of Limited Edition Product in Reselling Open Market. Journal of Open Innovation: Technology, Market, and Complexity. 2020; 6 (4):133.
Chicago/Turabian StyleWooDong Kim; Boyoung Kim. 2020. "Consumption Motivation of Limited Edition Product in Reselling Open Market." Journal of Open Innovation: Technology, Market, and Complexity 6, no. 4: 133.
Since e-commerce has revitalized recently in the form of live commerce and Instagram shopping, both purchase and sales have become promoted among consumers while reselling has been facilitated in second-hand item markets and among consumers. Particularly, the new trend of consuming products, rather than merely owning products, has become a mainstream factor in the market. Accordingly, consumers show extraordinary consumption, focusing on the act of purchasing limited edition products of high scarcity and placing more importance on one-off experience rather than ordinary new products or premium products. This study suggests critical factors that facilitate the reselling of limited edition products among consumers for the purpose of examining the consumer reselling of limited edition products, which has been a rapidly growing trend in the fashion market. Based on relevant studies, this research presents four basic factor areas: personal needs, value, experience, and environment. It also defines 20 sub-factors and analyzes the weight of each factor by means of the AHP method. In conclusion, it turned out that factors of personal needs were of the most significant influence. Particularly, it was verified that the need for joining was the most critical factor facilitating consumers’ reselling of limited edition products.
WooDong Kim; Boyoung Kim. The Critical Factors Affecting the Consumer Reselling of Limited Edition Products: A Case in the Korean Fashion Sector. Sustainability 2020, 12, 8181 .
AMA StyleWooDong Kim, Boyoung Kim. The Critical Factors Affecting the Consumer Reselling of Limited Edition Products: A Case in the Korean Fashion Sector. Sustainability. 2020; 12 (19):8181.
Chicago/Turabian StyleWooDong Kim; Boyoung Kim. 2020. "The Critical Factors Affecting the Consumer Reselling of Limited Edition Products: A Case in the Korean Fashion Sector." Sustainability 12, no. 19: 8181.
This study was conducted to present a consumer acceptance model for artificial intelligence (AI)-generated news articles in review of the most significant factors in the context of accepting AI-generated news articles. To this end, a survey was conducted regarding five key factors among individuals handling news production at media organizations who were familiar with AI-related news: benefits of technology utilization, recognized values, media reliability, content quality, and information perception. These factors were classified into 19 specific evaluation items in order to determine relative importance. According to the results of pairwise comparison analysis among elements through the analytic hierarchy process, hereunder referred to as AHP (analytic hierarchy process), it turned out that the importance of media reliability and content levels was relatively high, while the importance of recognized values and information perception was relatively low. It also turned out that among 19 specific items, the importance of institutional reliability, which was a subordinate item under media reliability, was of utmost value. Even if news articles were based on AI technology, their readers were more likely to be affected by reliability, which is a major attribute of journalism, than technical factors.
Soyoung Kim; Boyoung Kim. A Decision-Making Model for Adopting Al-Generated News Articles: Preliminary Results. Sustainability 2020, 12, 7418 .
AMA StyleSoyoung Kim, Boyoung Kim. A Decision-Making Model for Adopting Al-Generated News Articles: Preliminary Results. Sustainability. 2020; 12 (18):7418.
Chicago/Turabian StyleSoyoung Kim; Boyoung Kim. 2020. "A Decision-Making Model for Adopting Al-Generated News Articles: Preliminary Results." Sustainability 12, no. 18: 7418.
This study aimed to make an empirical analysis of the effects that the selection attributes of subscription services have on purchase intentions and continuous use intentions, based on the perceived value of digital platform-based subscription service users as a medium. A survey was conducted among 434 subscription service users in Korea, with content superiority, system quality, and service differentiation defined as key selection attributes based on a literature review. Upon analysis, content superiority and service differentiation were found to have a positive effect on perceived value, which in turn positively affected purchase intentions and continuous use intentions, which is why the hypothesis was consequently adopted. Service differentiation was also found to positively affect purchase intentions and continuous use intentions using perceived value as a medium. In contrast, system quality was found to have no effect on perceived value, nor did it affect purchase intentions or continuous use intentions using perceived value as a medium, which is why the hypothesis was rejected. In conclusion, among factors impacting decision-making or buying behavior among users of recent digital platform-based subscription services, new, unique, and meaningful content superiority was found to have a bigger impact compared to system-related aspects based on technology usability.
Yoojin Kim; Boyoung Kim. Selection Attributes of Innovative Digital Platform-Based Subscription Services: A Case of South Korea. Journal of Open Innovation: Technology, Market, and Complexity 2020, 6, 70 .
AMA StyleYoojin Kim, Boyoung Kim. Selection Attributes of Innovative Digital Platform-Based Subscription Services: A Case of South Korea. Journal of Open Innovation: Technology, Market, and Complexity. 2020; 6 (3):70.
Chicago/Turabian StyleYoojin Kim; Boyoung Kim. 2020. "Selection Attributes of Innovative Digital Platform-Based Subscription Services: A Case of South Korea." Journal of Open Innovation: Technology, Market, and Complexity 6, no. 3: 70.
This study aimed to empirically examine what effects confidence, social, and economic benefit factors have on continuous relationship orientation through the mediation of service trust, service satisfaction, and customer engagement factors in the auto maintenance and repair service sector. This study carried out a questionnaire survey with 319 customers using auto maintenance and repair service and verified hypotheses. As a result of the analysis, the confidence and social benefits of auto maintenance and repair service affected service trust, while the confidence and economic benefits affected service satisfaction. Service trust did not affect customer engagement or long-term relationship continuity but affected them when it mediated service satisfaction. Consequently, it was revealed that confidence benefit should be consolidated and that professionalism or service quality excellence in maintenance or repair becomes the most important factors to produce customer engagement or long-term relationship continuity in the auto maintenance and repair service. Although it is vital to improve trust or service, it is confirmed that a relationship can be maintained only if the auto maintenance or repair service is satisfactory.
Jinpyo Hong; Boyoung Kim; Sungho Oh. The Relationship Benefits of Auto Maintenance and Repair Service: A Case Study of Korea. Behavioral Sciences 2020, 10, 115 .
AMA StyleJinpyo Hong, Boyoung Kim, Sungho Oh. The Relationship Benefits of Auto Maintenance and Repair Service: A Case Study of Korea. Behavioral Sciences. 2020; 10 (7):115.
Chicago/Turabian StyleJinpyo Hong; Boyoung Kim; Sungho Oh. 2020. "The Relationship Benefits of Auto Maintenance and Repair Service: A Case Study of Korea." Behavioral Sciences 10, no. 7: 115.
Jessica Won; Bo-Young Kim. The Effect of Consumer Motivations on Purchase Intention of Online Fashion - Sharing Platform. The Journal of Asian Finance, Economics and Business 2020, 7, 197 -207.
AMA StyleJessica Won, Bo-Young Kim. The Effect of Consumer Motivations on Purchase Intention of Online Fashion - Sharing Platform. The Journal of Asian Finance, Economics and Business. 2020; 7 (6):197-207.
Chicago/Turabian StyleJessica Won; Bo-Young Kim. 2020. "The Effect of Consumer Motivations on Purchase Intention of Online Fashion - Sharing Platform." The Journal of Asian Finance, Economics and Business 7, no. 6: 197-207.
Design firms have been changing to become innovation consulting agencies, while business companies are improving their use of design innovation capacity for innovative problem-solving approaches. This study aims to identify how the organizational resource components of design firms affect the competitiveness of design outsourcing through the medium of absorptive capacity, innovation capacity, and design innovativeness. To do this, a total of 389 surveys from employees of design firms of seven regions in Korea were collected and analyzed. The analysis results show that tangible and human resource have a significant impact on absorptive capacity and innovation capacity, and intangible resource do the same on absorptive capacity. It was found that intangible resource would not have a significant impact on innovation capacity. This indicates that design firms should also prioritize fostering creative talent and strengthening financial and physical support for organizational activities. In addition, this study confirmed that enhanced absorptive capacity within the organization has a positive effect on the design innovativeness, and that the resource and capacity management of design firms are important to improve design innovativeness and outsourcing competitiveness.
Kunyoung Hong; Boyoung Kim. Organizational Resource and Innovativeness to Sustainable Design Outsourcing Service. Sustainability 2020, 12, 5288 .
AMA StyleKunyoung Hong, Boyoung Kim. Organizational Resource and Innovativeness to Sustainable Design Outsourcing Service. Sustainability. 2020; 12 (13):5288.
Chicago/Turabian StyleKunyoung Hong; Boyoung Kim. 2020. "Organizational Resource and Innovativeness to Sustainable Design Outsourcing Service." Sustainability 12, no. 13: 5288.
Recently many enterprises have been in need of design outsourcing services through which they can form creative ideas and innovations. In this respect, the innovation competency of design consulting firms is unprecedentedly regarded as a deciding competitive edge. This study examines the effects of design innovation competencies as personal innovation competency, organizational innovation competency, and technological innovation competency on the competitiveness of the design outsourcing service in meditating design innovativeness. Data were collected through a survey conducted among 392 design consulting enterprises by way of random sampling over seven regions in Korea. As a result of hypothesis verification, it turned out that the personal innovation competency of designers at design consulting enterprises and technological innovation competency, which represents their design methods and skills, had significant effects on design innovativeness. In contrast, organizational innovation competency showed no significant effects on design innovativeness. For a design consulting enterprise to become an innovative one with better outsourcing service competitiveness, it needs to pursue a strategic direction of strengthening designers’ personal innovation and technological design innovation.
Kunyoung Hong; Boyoung Kim. Open Innovation Competency of Design Enterprises to Outsourcing Service. Journal of Open Innovation: Technology, Market, and Complexity 2020, 6, 36 .
AMA StyleKunyoung Hong, Boyoung Kim. Open Innovation Competency of Design Enterprises to Outsourcing Service. Journal of Open Innovation: Technology, Market, and Complexity. 2020; 6 (2):36.
Chicago/Turabian StyleKunyoung Hong; Boyoung Kim. 2020. "Open Innovation Competency of Design Enterprises to Outsourcing Service." Journal of Open Innovation: Technology, Market, and Complexity 6, no. 2: 36.
The purpose of this study was to analyze how service quality, relationship benefit, and experience value affect the customers’ intention to maintain a long-term relationship with auto repair centers through service quality and trust. To this end, a statistical analysis was performed, based on a total of 319 survey data from customers who possess experience in using auto repair services. It was found that all factors of service quality, relationship benefits, and experience values directly influence service satisfaction and affect long-term relationship through service satisfaction. In the case of relationship benefits and experience values, however, it did not affect service trust, and the relationship benefit factor did not affect the maintenance of a long-term relationship through service trust. Consequently, it was found that in the auto repair service sector, customers consider service satisfaction more important than service trust in maintaining the long-term use relationship with a service center or sales branch. This result confirms that auto repair service has a significant influence on customers through the quality of auto repair and customer satisfaction regarding the repair results through troubleshooting, unlike general services that are affected by psychological properties such as a products’ brand and attractiveness.
Jinpyo Hong; Boyoung Kim. Service Quality, Relationship Benefit and Experience Value in the Auto Repair Services Sector. Journal of Open Innovation: Technology, Market, and Complexity 2020, 6, 1 .
AMA StyleJinpyo Hong, Boyoung Kim. Service Quality, Relationship Benefit and Experience Value in the Auto Repair Services Sector. Journal of Open Innovation: Technology, Market, and Complexity. 2020; 6 (2):1.
Chicago/Turabian StyleJinpyo Hong; Boyoung Kim. 2020. "Service Quality, Relationship Benefit and Experience Value in the Auto Repair Services Sector." Journal of Open Innovation: Technology, Market, and Complexity 6, no. 2: 1.
Beom-Soo Kim; Bo-Young Kim. The Effect of Selection Factors of Marine Transportation Service on Transaction Continuity. The Journal of Asian Finance, Economics and Business 2020, 7, 217 -228.
AMA StyleBeom-Soo Kim, Bo-Young Kim. The Effect of Selection Factors of Marine Transportation Service on Transaction Continuity. The Journal of Asian Finance, Economics and Business. 2020; 7 (1):217-228.
Chicago/Turabian StyleBeom-Soo Kim; Bo-Young Kim. 2020. "The Effect of Selection Factors of Marine Transportation Service on Transaction Continuity." The Journal of Asian Finance, Economics and Business 7, no. 1: 217-228.
Woo-Seung Lee; Bo-Young Kim. The Effects of Career Orientations on Entrepreneurial Satisfaction and Business Sustainability. The Journal of Asian Finance, Economics and Business 2019, 6, 235 -248.
AMA StyleWoo-Seung Lee, Bo-Young Kim. The Effects of Career Orientations on Entrepreneurial Satisfaction and Business Sustainability. The Journal of Asian Finance, Economics and Business. 2019; 6 (4):235-248.
Chicago/Turabian StyleWoo-Seung Lee; Bo-Young Kim. 2019. "The Effects of Career Orientations on Entrepreneurial Satisfaction and Business Sustainability." The Journal of Asian Finance, Economics and Business 6, no. 4: 235-248.
Kyung-Hee Yoon; Bo-Young Kim; Jae-Gun Eom. The Effects of Job Crafting on Career Success of Multinational Corporations’ Employees. The Journal of Asian Finance, Economics and Business 2019, 6, 213 -225.
AMA StyleKyung-Hee Yoon, Bo-Young Kim, Jae-Gun Eom. The Effects of Job Crafting on Career Success of Multinational Corporations’ Employees. The Journal of Asian Finance, Economics and Business. 2019; 6 (4):213-225.
Chicago/Turabian StyleKyung-Hee Yoon; Bo-Young Kim; Jae-Gun Eom. 2019. "The Effects of Job Crafting on Career Success of Multinational Corporations’ Employees." The Journal of Asian Finance, Economics and Business 6, no. 4: 213-225.
Today, intellectual education based on the various experiences and emotions of citizens through culture and art education draws attention in terms of obtaining improvements in social welfare. Citizens can become further aware of culture and art and get a wider range of benefits in cultural welfare. Culture and art education are important activities of cultural welfare. This study examines some of the successes of the Seoul Arts Center academy, which represents and hosts diverse cultural and art activities in South Korea. These activities have led to successful promotion of culture and art education for Seoul citizens. Based on Lewin’s change management process model, the cases that were analyzed focus on the change in culture and art education in the Seoul Arts Center academy. Findings from this study indicate the contribution to the improvement in cultural welfare for citizens from their engagement in activities within art education and culture. The discussion also highlights that good management of the changes in educational activity with the citizens’ needs and improvements in the maturity of civil society were critical factors for educational sustainability and success.
Wonjin Song; Boyoung Kim. Culture and Art Education to Promote Cultural Welfare in Civil Society. Social Sciences 2019, 8, 322 .
AMA StyleWonjin Song, Boyoung Kim. Culture and Art Education to Promote Cultural Welfare in Civil Society. Social Sciences. 2019; 8 (12):322.
Chicago/Turabian StyleWonjin Song; Boyoung Kim. 2019. "Culture and Art Education to Promote Cultural Welfare in Civil Society." Social Sciences 8, no. 12: 322.
Increasing demand for various social services in accordance with the global social change in time requires a systematic and efficient system based on a user-oriented policy operation method beyond an administrative operation method of social services. Therefore, this study aimed to present a specific direction for the development of the social service system by empirically deriving and discussing the critical factors that can lead to sustainable success of the social service system. To this end, 12 factors in 3 areas were critically analyzed through a questionnaire survey and analysis on the basis of the Analytic Hierarchy Process (AHP) method for the social service workers and users of the 50 Plus Foundation, an organization that helps the elderly in Seoul to continue their social participation. The analysis results confirmed that the service delivery system was the most important factor among the service delivery system, service administration, and service network, and, in particular, factors for users’ active system access, such as accessibility and participation possibility, were the most influential factors for sustainable success of the social service system. Ultimately, unlike in the past, system development and direction should be sought by considering service users rather than a one-sided policy approach of the government for the development and operation of the social service system.
Mikyoung Lee; Marko Majer; Boyoung Kim. Critical Factors Affecting Sustainable Success of Social Service Systems. Journal of Open Innovation: Technology, Market, and Complexity 2019, 5, 77 .
AMA StyleMikyoung Lee, Marko Majer, Boyoung Kim. Critical Factors Affecting Sustainable Success of Social Service Systems. Journal of Open Innovation: Technology, Market, and Complexity. 2019; 5 (4):77.
Chicago/Turabian StyleMikyoung Lee; Marko Majer; Boyoung Kim. 2019. "Critical Factors Affecting Sustainable Success of Social Service Systems." Journal of Open Innovation: Technology, Market, and Complexity 5, no. 4: 77.
Structural social changes and population aging are emerging as important policy issues in many countries around the world. In particular, although early retirees aged 50 or older are left behind from social welfare services and suffer from worsening social problems, policies have often only focused on elderly people aged 65 or older and vulnerable groups. Based on the theory of a welfare service delivery system, the present study analyzed the case of the Seoul 50 Plus Project in South Korea, which was established to enhance service professionalism and integrate various services to keep up with a changing environment, considering four factors: ‘integration’, ‘accessibility’, ‘systematic function distribution’, and ‘participation’. The case analysis revealed that interconnected service content, which can improve leisure activities, hobbies, and self-development, is very important along with job creation from social services to the 50 plus generation.
Mikyoung Lee; Marko Majer; Boyoung Kim. The Social Welfare Service Delivery System to Reinforce Sustainable Social Participation. Social Sciences 2019, 8, 258 .
AMA StyleMikyoung Lee, Marko Majer, Boyoung Kim. The Social Welfare Service Delivery System to Reinforce Sustainable Social Participation. Social Sciences. 2019; 8 (9):258.
Chicago/Turabian StyleMikyoung Lee; Marko Majer; Boyoung Kim. 2019. "The Social Welfare Service Delivery System to Reinforce Sustainable Social Participation." Social Sciences 8, no. 9: 258.
Since the mid-2000s, start-ups have increasingly become the driving force of new jobs and growth engines for advanced countries, and emerging nations are striving to vitalize start-ups through active government support policies. However, approximately 30% of start-ups shut down within two years of their foundation. Accordingly, this study determines the factors affecting the business sustainability of start-ups as based on available government support and provides suggestions to increase the effectiveness of the government-supported projects. This study conducted a survey of 273 start-ups in Korea, and empirically analyzed whether factors such as entrepreneurship, market orientation, and network affected business sustainability by using flow experience and entrepreneurial satisfaction as mediators. The results found that entrepreneurship affected business sustainability with flow experience and entrepreneurial satisfaction as the mediators, while market orientation affected business sustainability using flow experience as the mediator, and network affected business sustainability with entrepreneurial satisfaction as the mediator.
Wooseung Lee; Boyoung Kim. Business Sustainability of Start-Ups Based on Government Support: An Empirical Study of Korean Start-Ups. Sustainability 2019, 11, 4851 .
AMA StyleWooseung Lee, Boyoung Kim. Business Sustainability of Start-Ups Based on Government Support: An Empirical Study of Korean Start-Ups. Sustainability. 2019; 11 (18):4851.
Chicago/Turabian StyleWooseung Lee; Boyoung Kim. 2019. "Business Sustainability of Start-Ups Based on Government Support: An Empirical Study of Korean Start-Ups." Sustainability 11, no. 18: 4851.
Jeong-Tae Bae; Bo-Young Kim; Sung-Ho Oh. The Effects of Brand Value of Oriental Medicine Cosmetic on Purchase Intention. The Journal of Asian Finance, Economics and Business 2019, 6, 105 -117.
AMA StyleJeong-Tae Bae, Bo-Young Kim, Sung-Ho Oh. The Effects of Brand Value of Oriental Medicine Cosmetic on Purchase Intention. The Journal of Asian Finance, Economics and Business. 2019; 6 (2):105-117.
Chicago/Turabian StyleJeong-Tae Bae; Bo-Young Kim; Sung-Ho Oh. 2019. "The Effects of Brand Value of Oriental Medicine Cosmetic on Purchase Intention." The Journal of Asian Finance, Economics and Business 6, no. 2: 105-117.
Seok-Keun Yoo; Bo-Young Kim. The Effective Factors of Cloud Computing Adoption Success in Organization. The Journal of Asian Finance, Economics and Business 2019, 6, 217 -229.
AMA StyleSeok-Keun Yoo, Bo-Young Kim. The Effective Factors of Cloud Computing Adoption Success in Organization. The Journal of Asian Finance, Economics and Business. 2019; 6 (1):217-229.
Chicago/Turabian StyleSeok-Keun Yoo; Bo-Young Kim. 2019. "The Effective Factors of Cloud Computing Adoption Success in Organization." The Journal of Asian Finance, Economics and Business 6, no. 1: 217-229.
Despite the well-recognised contribution of design to business, practitioners still find it challenging to manage design assets. Given that one cannot manage a business without measuring these assets, researchers and practitioners deem that the lack of a practical measuring tool for design is the cause of this unfavorable situation. Hence, establishing relevant criteria for measuring design effectiveness is essential for developing the tools. However, criteria must anticipate key business outcomes in order to demonstrate effectiveness, and to propose actionable items. Whether the outcome is sales figures or customer satisfaction survey results, the criteria should clearly link with business goals. Also, the technologies in the Fourth Industrial Revolution facilitate the quantification of customer behaviour related to business performance, such as lingering time on the website for shopping. In this context, statistical understanding of design elements is critical for determining appropriate strategies in the era of digitalised data. By utilising a Service Blueprint, this study also proposes a novel approach to tackle current challenges regarding the open innovation process. Since appropriately-developed design elements are the prerequisite of successful measurement, this study extracts the elements through in-depth interviews, and examines them quantitatively with existing business theory. As a result, design elements for the food and beverage service business are confirmed by using the Structural Equation Modeling.
Ki Woong Nam; Bo Young Kim; Bruce W Carnie. Service Open Innovation; Design Elements for the Food and Beverage Service Business. Journal of Open Innovation: Technology, Market, and Complexity 2018, 4, 53 .
AMA StyleKi Woong Nam, Bo Young Kim, Bruce W Carnie. Service Open Innovation; Design Elements for the Food and Beverage Service Business. Journal of Open Innovation: Technology, Market, and Complexity. 2018; 4 (4):53.
Chicago/Turabian StyleKi Woong Nam; Bo Young Kim; Bruce W Carnie. 2018. "Service Open Innovation; Design Elements for the Food and Beverage Service Business." Journal of Open Innovation: Technology, Market, and Complexity 4, no. 4: 53.
Recent trends of new venture startups have paved the way for the expansion of the design industry and opened new windows of opportunity for the traditionally small and non-specialized design business. In this environment, design startups are rapidly growing in modern society, and thus meeting the needs of consumers through the development of innovative products, processes, and services. This study aims to determine the critical success factors affecting design startups. To this end, the concept and success variables of startup businesses were studied based on previous research, and then key success factors of design startups were identified. A total of 24 experts, from 12 design-based small venture startups and 12 technology-based small and medium startups, were surveyed regarding their priorities related to these factors, using the analytic hierarchy process (AHP). The results suggest that idea commercialization is the most important success factor as an innovation criterion among the four success criteria of design startups. Hence, entrepreneurial conditions, such as goal-orientation and entrepreneurs’ competence, are important success factors for design startups.
Boyoung Kim; Hyojin Kim; Youngok Jeon. Critical Success Factors of a Design Startup Business. Sustainability 2018, 10, 2981 .
AMA StyleBoyoung Kim, Hyojin Kim, Youngok Jeon. Critical Success Factors of a Design Startup Business. Sustainability. 2018; 10 (9):2981.
Chicago/Turabian StyleBoyoung Kim; Hyojin Kim; Youngok Jeon. 2018. "Critical Success Factors of a Design Startup Business." Sustainability 10, no. 9: 2981.