Mina Saeed Fahim

Ms. Mina Saeed Fahim


Research Focus & Metrics

Academic Career Length

3Years (2024-Present)

(Calculated once Scilit publication data is synced: current year − year of first publication + 1)

Representative Publications

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9 July 2024 in Production Engineering
Verified
Journal Article
Closed access
PDF file
MFMina Saeed Fahim
Mina Saeed Fahim
MSMohamed Saleh
Mohamed Saleh
MGMohamed Grida
Mohamed Grida
MGMansour Abou Gamila
Mansour Abou Gamila

28 June 2024 in Egyptian Journal for Engineering Sciences and Technology
Verified
Journal Article
Closed access
MFMina Saeed Fahim
Mina Saeed Fahim
MSMohamed Mostafa Saleh
Mohamed Mostafa Saleh
MGMohamed Osama Grida
Mohamed Osama Grida
MGMansour El Sayed Abu Gamila
Mansour El Sayed Abu Gamila
The shift towards omnichannel retailing signifies a profound transformation in how businesses interact with consumers, driven by the growing demand for a seamless shopping experience across various channels. This study offers a detailed framework designed to enhance the effectiveness of omnichannel networks, emphasizing the integration of a comprehensive mental model with a balanced scorecard to tackle the complexities inherent in omnichannel retail. By delving into the challenges and strategies for measuring and managing key performance factors—customer experience, internal processes, learning and growth, and financial aspects—this research provides invaluable guidance for retailers. Aligning organizational objectives with omnichannel strategies enables more effective inventory management across channels, significantly boosting operational efficiency. Additionally, integrating online purchases with in-store pickup has emerged as a popular strategy, benefiting customers and retailers by streamlining operations and fostering customer loyalty. This study underscores the critical importance of a holistic approach to omnichannel retailing, offering strategic insights to achieve seamless integration and operational excellence.