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Enrica Pavione
Department of Economics, University of Insubria, 21100 Varese, Italy

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Journal article
Published: 02 April 2020 in Sustainability
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The significant changes which have occurred in the competitive scenario in which fashion companies operate, combined with deep transformation in the lifestyles of final consumers, translate into the need to redefine the business models. Starting from a general overview of the emerging trends today affecting the fashion industry, the paper will devote particular attention to the analysis of the most important phenomena that are influencing this market and the drivers for long-lasting competitiveness: sustainability and attention to the so-called circular economy. According to the literature, from the consumer behavior’s point of view, the younger generations are paying growing attention to these issues. In light of these considerations, this paper aimed to analyze how sustainability and circular economy principles are influencing the perception of the fashion world among the new generations of consumers. After mapping the emerging trends in the fashion industry and analyzing the role of sustainability from both the demand and supply side, this paper presents the results of a survey conducted through an anonymous questionnaire made in collaboration with Insubria University. The results of the survey describe the students’ behaviour as regards fashion’s emerging trends, with particular attention to sustainability issues and the application of circular economy principles. The survey results were analyzed from both a descriptive and quantitative point of view with the aim to check the different perceptions as regards sustainable fashion and circular economy in fashion, focusing mainly on the so-called Generation Z. The results of the analysis proved to be consistent with the theoretical framework and confirm the relevance of sustainability issues in the fashion industry today in driving the demand of Generation Z, by considering a gender perspective. Moreover, the circular economy is descriptively analyzed with the aim to understand the relevance of the different facets for the entire sample of respondents.

ACS Style

Patrizia Gazzola; Enrica Pavione; Roberta Pezzetti; Daniele Grechi. Trends in the Fashion Industry. The Perception of Sustainability and Circular Economy: A Gender/Generation Quantitative Approach. Sustainability 2020, 12, 2809 .

AMA Style

Patrizia Gazzola, Enrica Pavione, Roberta Pezzetti, Daniele Grechi. Trends in the Fashion Industry. The Perception of Sustainability and Circular Economy: A Gender/Generation Quantitative Approach. Sustainability. 2020; 12 (7):2809.

Chicago/Turabian Style

Patrizia Gazzola; Enrica Pavione; Roberta Pezzetti; Daniele Grechi. 2020. "Trends in the Fashion Industry. The Perception of Sustainability and Circular Economy: A Gender/Generation Quantitative Approach." Sustainability 12, no. 7: 2809.

Journal article
Published: 04 June 2018 in Sustainability
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One form of cycle tourism can be represented features tourism that focuses on the relation between biking and the discovery of a territory. Geared toward forms of holiday that allow for the low consumption of natural resources and a connection with the landscape, cycle tourism represents a concrete expression of sustainable tourism. As an emerging phenomenon in Italy, cycle tourism requires further understanding in order to identify methods of development and applicable business models. The aim of this paper is to explore the characteristics of cycle tourism’s development in northern Italy in order to identify the links that exist between sustainability and the group of cycle tourists who prefer to spend their holidays discovering little-known or remote territories. For this study, we selected three different destinations in sensitive mountain areas that converge on the common goal to use cycling to rejuvenate the tourism sector. It has been found that the development of cycle tourism in areas not characterized by mass tourism, such as those considered here, is economically, socially, and environmentally beneficial. The business models through which cycle tourism usually develops include a bottom up approach or a top down approach, involving the cooperation of several local destination stakeholders.

ACS Style

Patrizia Gazzola; Enrica Pavione; Daniele Grechi; Paola Ossola. Cycle Tourism as a Driver for the Sustainable Development of Little-Known or Remote Territories: The Experience of the Apennine Regions of Northern Italy. Sustainability 2018, 10, 1863 .

AMA Style

Patrizia Gazzola, Enrica Pavione, Daniele Grechi, Paola Ossola. Cycle Tourism as a Driver for the Sustainable Development of Little-Known or Remote Territories: The Experience of the Apennine Regions of Northern Italy. Sustainability. 2018; 10 (6):1863.

Chicago/Turabian Style

Patrizia Gazzola; Enrica Pavione; Daniele Grechi; Paola Ossola. 2018. "Cycle Tourism as a Driver for the Sustainable Development of Little-Known or Remote Territories: The Experience of the Apennine Regions of Northern Italy." Sustainability 10, no. 6: 1863.