An approach to tourism development that emphasises the need for community participation in tourism planning is advocated as a pathway to sustainable tourism and poverty alleviation. However, it is argued that the community participation concept originated in the developed world and faces different and context-specific limitations when applied in developing countries. This paper examines the implementation of local community participation in planning associated with ecotourism in protected areas in Malawi. The views of villagers, along with other key stakeholders, including ecotourism operators, protected area management agencies, government departments and non-governmental organisations were investigated through a qualitative study undertaken around the two case-study sites of Liwonde National Park and Majete Wildlife Reserve. Data were collected through in-depth interviews and focus group discussions, and was thematically analysed. The findings reveal significant limiting factors affecting community participation in ecotourism planning in Malawi, including: apathy; inadequate financial resources; inadequate information; low education levels; unfair distribution of benefits; lack of trained human resources; a centralised public administration; lack of coordination; and human–wildlife conflicts. The findings indicate the need for both greater advocacy of community participation, and the need to incorporate specific strategies which can facilitate community participation that are tailored to developing country contexts.

Protected area-based tourism is being used both as a local development and conservation tool in many countries. It has been argued that the benefits local communities receive from protected area-based tourism and support for conservation can be enhanced when local people are actively involved in the tourism planning and protected area management activities. But most studies ignore or rarely articulate the actions required to promote effective community participation in tourism planning. Most participatory tourism development processes have also remained unassessed in terms of ascertaining their effectiveness. It is therefore appropriate for tourism planners to find means of effectively involving local communities in protected area-based tourism planning. Therefore, this paper proposes a framework for effective participation of local communities in tourism planning associated with protected areas. The framework incorporates perspectives and experiences from public participation in both broader tourism planning and general development planning. It has been developed to be used as a tool for effective community participation in tourism planning and any related assessments of the planning process.

In developing countries, corporate social responsibility (CSR) programmes help in uplifting local communities by complementing governments’ efforts in providing public services in areas such as education, health, environment and security. But in the tourism industry, CSR has also been closely linked to responsible tourism in which tourism operators’ focus on protecting resources that attract tourists for business sustainability. This paper examines the drivers and barriers of CSR adoption in the tourism industry in Malawi. Data was collected through semi-structured interviews and thematically analysed. The study reveals that the major drivers of CSR in the tourism industry in Malawi are community expectations, management values and commitment, cost reduction, natural and cultural resource management, competitive advantage and company size. The barriers to CSR adoption include lack of resources, lack of clear CSR policy and government support, lack of coordination, mismanagement of CSR resources by communities and lack of awareness.

This research assessed the local community's participation in protected area-based tourism planning at Majete Wildlife Reserve in Malawi. The assessment was based on the participatory planning elements from the community participation framework for protected area-based tourism planning. A qualitative research approach was applied, and both secondary and primary data sources were used. Content analysis was used to analyse the data. Results show that the reserve has a system that allows continuous local community participation in the planning process, with financial resources committed to support the process. Local people are represented by independent community-based organisations and traditional leaders during the planning processes. But the local communities have limited access to tourism information and tourism planning experts. The reserve also lacks an appropriate decision-making structure that can facilitate efficient flow of management decisions to local communities. There is need to empower local people and regard them as partners in the tourism planning processes so that they can influence decisions.